Organic Growth Lead
Hong Kong
Full time
Hybrid
Compensation is not specified
Role
Growth Hacker
Description
We are looking for an individual to step into the role of Organic Growth Lead. As part of this position, you will be instrumental in executing SEO strategies to boost organic performance on the web. A significant aspect of this role involves crafting and publishing engaging content. Your responsibilities will include developing and implementing content strategies, creating written content for publication, integrating digital PR efforts, collaborating with technical SEO experts, and analyzing search performance. The primary goal is to enhance visibility, drive traffic, and increase conversions through top-notch execution.
Key Responsibilities
- Lead and supervise the implementation of SEO and AIO strategies, ensuring they align with product and regional goals.
- Manage content planning and briefings to ensure that SEO and AIO best practices are incorporated into all organic content projects.
- Enhance brand authority and organic visibility through digital PR initiatives by working closely with the Organic Growth Content Director.
- Collaborate with the Tech SEO Manager to guarantee the effective implementation of technical SEO best practices.
- Provide valuable insights through data analysis and performance reports to guide optimization strategies.
- Work in conjunction with product teams to integrate SEO and AIO elements into site development and content structures.
- Keep abreast of industry trends, algorithm updates, and emerging best practices to maintain a competitive advantage.
Requirements
- Minimum of 5 years of experience in SEO or content, with a preference for experience in global markets.
- Profound comprehension of on-page SEO and the ability to collaborate effectively with technical teams.
- Sound knowledge of AIO/GEO and ways to boost our brand's visibility in the age of AI search.
- Familiarity with technical SEO principles, including site architecture, crawlability, and structured data.
- Experience using SEO tools like Google Search Console, Ahrefs, and Lumar.
- Outstanding communication and stakeholder management abilities.
- Prior experience working in a fast-paced, data-focused environment.
Skills Required

Сrypto.com
Website
Сrypto.comCompany size
Not specified
Location
United States
Description
Not specified