App & GTM Lead (Go-To-Market)

Seoul, South Korea
Full time
Hybrid
Compensation is not specified
Role
Product Marketing Manager
Description

Responsibilities

  • ASO (App Store Optimisation) Strategy Development:

  • Develop and execute comprehensive ASO strategies to enhance global app visibility and ranking.

  • Utilize keyword research, competitor analysis, and market trends for optimizing app metadata and search discoverability.

  • Implement localization strategies to optimize app content for diverse markets and languages.

  • GTM Planning and Execution:

  • Lead go-to-market planning and execution for new app releases across different markets.

  • Collaborate with local teams and agencies to create targeted marketing content and campaigns.

  • Harness both organic and non-organic marketing channels for driving user acquisition and boosting app downloads.

  • User Acquisition Optimization:

  • Implement strategies for enhancing landing page conversions for user acquisition.

  • Analyze app store data and user feedback to refine user acquisition strategies continually.

  • Identify growth opportunities for user acquisition through collaboration with internal teams and external partners.

  • Performance Monitoring and Reporting:

  • Track and analyze key performance metrics related to ASO and user acquisition activities.

  • Generate regular reports for evaluating strategy effectiveness and suggesting improvements.

  • Stay informed about industry trends to remain competitive in the market.

Requirements:

  • Bachelor's degree in Marketing, Business Administration, or related field.
  • 5-10 years of experience in roles pertaining to user acquisition, digital marketing, or app marketing.
  • Demonstrated success in boosting app rankings and driving user acquisition through ASO strategies.
  • Proficiency in localization strategies and global market app content optimization.
  • Strong knowledge of organic and non-organic digital marketing channels including SEO, SEM, social media, and influencer marketing.
  • Advanced analytical skills for data interpretation and decision-making.
  • Experience working collaboratively across different teams and with external agencies.
  • Exceptional communication, project management, and problem-solving capabilities.
  • Hands-on leadership experience.

Hybrid Role – LI-MK1

Life @ Crypto.com

  • Encouraged to explore new opportunities within a collaborative and supportive team.
  • Transformational working environment that fosters innovative solutions.
  • Internal growth opportunities for personal and professional development.
  • Work culture that emphasizes supportive teamwork.
  • United team effort towards the common goal of Cryptocurrency accessibility.

Benefits

  • Competitive salary.
  • Generous annual leave package including birthday and work anniversary holidays.
  • Internal mobility program for diverse career paths.
  • Work Perks include access to the Crypto.com visa card upon joining.

About Crypto.com

  • Established in 2016, Crypto.com serves over 80 million customers as the world's rapidly expanding global cryptocurrency platform.
  • Vision focused on mainstream Cryptocurrency adoption with the initiative of Cryptocurrency in Every Wallet™.
  • Built on the pillars of security, privacy, and compliance, striving to innovate and empower the next generation of industry pioneers.

Data privacy: Personal information shared by candidates will solely be used for recruitment purposes.

Skills Required
Avatar
Сrypto.com
Company size
Not specified
Location
United States
Description
Not specified

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Special Projects Intern

United States
United States
Full time
Remote
Company Overview:

The Block is a company specializing in information services aimed at aiding decision-making processes related to digital assets. We are dedicated to exploring innovative blockchain projects and providing valuable insights to our audience.

Overview:

We are looking for a motivated Special Projects Intern to join our team. The intern will be responsible for researching and analyzing various cryptocurrency projects, assisting in data collection, and supporting special initiatives to enhance our data analytics offerings in the cryptocurrency industry.

Responsibilities:

Conduct thorough research on cryptocurrency projects, blockchain technology, DeFi protocols, NFTs, and other industry innovations.

Assist in organizing and maintaining data related to cryptocurrency projects, market trends, and token metrics.

Support special projects aimed at improving our product offerings, such as developing data analysis tools, conducting market surveys, or exploring partnerships within the crypto community.

Stay informed about the latest developments and trends in the cryptocurrency space to ensure the relevance and quality of our research.

Qualifications:

Current or recent degree in Finance, Economics, Computer Science, Information Systems, or related fields.

Strong interest in cryptocurrency, blockchain technology, and fintech.

Excellent research and analytical skills with the ability to interpret data from multiple sources.

Detail-oriented, organized, and capable of managing multiple tasks efficiently.

Proficiency in data analysis tools like Microsoft Excel.

Strong written and verbal communication skills.

Ability to work independently and collaboratively in a fast-paced environment.

Why The Block:

Hands-on experience in the evolving cryptocurrency industry.

Exposure to cutting-edge blockchain projects.

Mentorship from experienced professionals.

Potential for career growth and future employment opportunities.

How to Apply:

If interested in the Special Projects Intern position, submit your resume, Pyth Network Case Study analysis, and relevant writing samples or research projects for review.

Compensation: $20 - $20 per hour

Initial Duration: June 3, 2024 - August 30, 2024, with potential for extension or full-time employment.

Pyth Network Case Study:

Overview and Objectives: Describe Pyth Network's primary objective in the cryptocurrency ecosystem and what sets it apart from similar initiatives.

Technology and Innovation: Explain the technology behind Pyth Network and how it enhances its functionality. Highlight any innovative features addressing challenges in the crypto space.

Tokenomics and Governance: Discuss Pyth Network’s tokenomics model, token functionality, token distribution, and governance mechanisms. Summarize a governance proposal.

Challenges and Risks: Identify and evaluate the challenges and risks facing Pyth Network and how they are managed to ensure ecosystem security and sustainability.

Senior Manager, Partner Marketing (Americas, LATAM)

Seattle, USA
Seattle, USA
Full time
Remote
About the Company:

Circle is a pioneering financial technology company operating in the cutting-edge domain of the internet of money. Its innovative solutions enable value transmission globally at lightning speed and reduced costs versus traditional financial systems, opening new frontiers in payments, commerce, and markets. Through its groundbreaking infrastructure powered by USDC, a blockchain-based dollar, Circle empowers businesses, institutions, and developers to leverage these advancements and capitalize on the convergence of money and technology, thereby making a significant impact on global economic growth and inclusivity.

Overview of Your Team and Responsibilities:

Circle values transparency, stability, and growth as it expands globally into robust markets. Performance is driven by speed and efficiency, embodying company values such as Multistakeholder engagement, Mindfulness, Excellence-driven mindset, and High Integrity. Operating in a remote environment, Circle promotes teamwork, flexibility, and diversity, nurturing an atmosphere that encourages fresh perspectives and shared ownership.

As a Senior Partner Marketing Manager, you will be pivotal in developing inclusive, partner-focused go-to-market strategies, with a specific geographic focus on LATAM. Collaborating closely with Distribution Partners, including leading industry players like Web3 Wallets, Neobanks, and Fintech Platforms, you'll concentrate on regions like Brazil and Mexico. Fluency in local languages is essential for this position.

Your core duties will involve facilitating the formation, expansion, and success of partner alliances. This role requires crafting and executing joint marketing initiatives while advising partners on effectively promoting Circle products to their demographic. Your work will center around devising co-marketing plans, enhancing product visibility, overseeing PR endeavors, and evaluating campaign efficacy and performance metrics in partnership with Product messaging teams.

You will serve as the primary liaison conveying marketing strategies to our partners' teams, supporting them in conceiving growth strategies and campaign blueprints. Moreover, you'll co-manage partner marketing materials, curate enriching resources, and track and assess the outcomes of collaborative marketing efforts.

Aside from these tasks, you will have immersive opportunities for in-person regional engagement with strategic partners to foster strong relationships and participate in local industry events, cultivating a strong presence and advocacy for Circle's visions across the LATAM market.

Requirements to Excel at Circle:

Experience: You bring an impressive track record with over 10 years in Partner Marketing, Consumer Finance, Payments Marketing, or Business Development. Experience in B2B financial services is a beneficial asset.

Localization & Language Proficiency: You demonstrate a solid grasp of the LATAM landscape, bolstered by proficiency in Portuguese and/or Spanish, with fluency in both being highly advantageous.

Expertise: A deep-rooted understanding of web3, blockchain, digital currencies, fintech, and growth marketing is required.

Campaign Management: Proven aptitude in directing end-to-end campaign activities, including material creation and deployment.

Initiative and Agility: You are inherently independent, driven, and eager to delve into technological nuances confidently.

Adaptability: Adapting efficiently in unstructured settings, you excel in creating order amidst complexity.

Collaborative Traits: Efficient in navigating highly interdisciplinary environments to drive seamless go-to-market strategies.

Technological Acumen: Proficiency with digital tools like Slack, Google Workspace, and MacOS is anticipated.

If you are enthusiastic about reshaping the future of finance through partner marketing, blockchain, and digital currency, we encourage you to apply. The role presents opportunities not only to grow professionally but also to contribute significantly to Circle's global outreach and USDC adoption.

Additional Information:

This role may be PERM sponsorable for qualified candidates from day one.

Circle follows a transparent compensation policy, considering multiple factors such as experience, skills, qualifications, and organizational requirements. The compensation packages can vary by location.

Base Pay Range: $160,000 - $207,500 Annual Bonus Target: 17.5%

In addition to these financial considerations, we offer Equity & Benefits packages, which include medical, dental, vision, and 401(k) benefits as well as flexible vacation policies, paid sick leave, and holidays.

Circle is an equal opportunity employer, valuing diversity and inclusivity within its workforce. Discrimination based on race, religion, gender, sexual orientation, age, marital status, veteran status, or disability is not tolerated. Selected locations may necessitate participation in the E-Verify Program as mandated by law.

Senior Software Engineer (Commerce Team)

Asia +6
Asia +6
Full time
Remote
About Us 🚀

Immutable is looking for talented engineers to join our global technology company dedicated to powering the world of NFTs on Ethereum. Established in 2018, Immutable has quickly become one of Australia's fastest-growing companies, attaining unicorn status with substantial funding and valuation.

Our Engineering Team at Immutable drives innovation in the gaming-focused NFT Trading Ecosystem. We tackle complex challenges at the forefront of technology while fostering a dynamic and engaging work environment.

We conduct interviews and onboarding remotely, enabling a seamless global experience for our team members across the Asia Pacific region. Whether working from our headquarters in Sydney or at a WeWork hub in a major city, we aim to support and empower our employees.

As we strive to become the leading ecosystem for NFTs, Immutable offers tremendous opportunities for growth and impact on a global scale. 🚀

About The Role 🤔:

At Immutable, we are committed to revolutionizing the gaming experience for web3 gamers and facilitating true digital ownership of in-game assets. The role within the Commerce team focuses on enhancing the user experience for gamers utilizing Immutable zkEVM chain and Checkout products developed to streamline Swapping, Bridging, Onramping, and Purchasing experiences for game developers.

Key responsibilities involve collaborating with gaming partners to optimize the Checkout process, ensuring seamless player interactions within the gaming ecosystem. This role champions innovation, solving challenges unique to Blockchain technology, and driving customer-centric product improvement to enhance market competitiveness.

Immutable aims to empower businesses in scaling their in-game asset operations. As we grow and expand, we seek dedicated engineers enthusiastic about tackling cutting-edge technical puzzles within the dynamic landscape of web3 gaming.

This role offers an excellent opportunity for individuals passionate about high-impact technical challenges, pioneering blockchain applications, delivering exceptional user experiences, and contributing to the development of secure, scalable blockchain systems.

You’ll Be Empowered To 🎮:

Enhance the developer experience of Checkout to facilitate seamless adoption by game studios

Design and implement high-performance systems enabling game studios to conduct high-volume asset transactions during game launches

Integrate on-chain functionalities like wallet connections, transaction submission, and smart contract deployment

Conduct data analysis to drive future product refinements based on performance metrics

Engage in a Web3 development environment to advance skills in blockchain development

Collaborate within a team-oriented setting

Iterate on products based on customer feedback in an experimental work environment

Ensure operational excellence and efficient workflows for services owned by the team

Continuously refine team processes and practices

We'd Love You To Bring 🤝:

Proficiency in Go or Typescript preferred; extensive experience in other Backend languages such as Java or Kotlin also considered

Strong proficiency in writing clean, efficient, and maintainable code

Competence in managing CI/CD workflows

Extensive expertise in cloud-based deployments and monitoring

Proven ability to excel in high-pressure environments with broad domain expertise

Focused decision-making and ability to navigate rapidly changing scenarios

Proficiency in designing scalable system architectures and making informed decisions on backend system components

Exceptional problem-solving skills and keen attention to detail

Demonstrated experience in pair programming and collaborative teamwork

Excellent communication skills, both written and verbal

Familiarity with cloud-based technologies and services

Benefits Offered

Immutable provides a comprehensive benefits package to its global employees, including competitive salaries, stock options, insurance, flexible working arrangements, allowances for health and wellbeing, professional development opportunities, extensive learning resources, and additional paid leave benefits. Immutable is committed to fostering an inclusive, diverse work environment, encouraging candidates from all backgrounds to apply. Get in touch with us today to shape the future of web3 gaming!

Note to Recruitment Agencies: Immutable is not accepting unsolicited resumes from agencies for this role.

Need Senior Blockchain Developers

Full time
Remote
We are startup company based in New York and we're looking for the world's most effective developers that are also a cultural fit to work with us on projects that increase Human Agency.
We are looking for the best of the best. People who love what they do and are legitimately excellent at it.
Please check below and fill out form:
https://docs.google.com/forms/d/e/1FAIpQLSdgsZmT4ySEXp79YQiP1is-a2V0LbcXCAqELm9l57-vaYx6Xw/viewform
Is this you?
If you answered this with an unequivocal yes, then it might not be the best fit.
We also want people who understand that no one knows everything, don't have egos, understand their own shortcomings and are excited to grow.
We want people who are badass but also humble and care about helping their team. We want people who get shit done and give a shit. We want people who don't care about titles but care about results.
We are asking for a lot.
What we can offer you?
- A legitimate meritocracy. We don't care if you fancy huh, we care if you are actually good at your job. Been passed over for the guy who's great at talking to the EVP about how you just need to move to microservices but just pushed several critical bugs to production? That will not happen here.
- The ability to work with other people like you. And the joy of not having to work with people who aren't - no shitty devs, assholes, or devs who spend 2 hours a day working and 6 hours on TikTok and spreading office gossip.
- An intensive onboarding bootcamp where you will be challenged, tested, and learn a ton. While we don't like firing people or having them quit, we care more about guaranteeing #2 and this process is meant to weed people out who aren't a fit.
- A highly supportive atmosphere. We have a high standard for performance, but we will do everything we can to help each individual attain it. Everyone at all levels of the company is willing to pitch in and provide advice, mentorship, or even jump in to get our hands dirty coding, organizing the backlog, or talking to clients when a team needs extra support. We're in this together.
- The ability to work on some of the most exciting technical and product challenges that exist today. We work with clients, who bring us in to work on their most critical and important tasks because they know we can deliver and on our own internal projects which solve real needs. We also work on complex blockchain projects with legitimate use cases. We also build best-in-class web and mobile
applications and have some of the world's best data scientists.
- The ability to work on a range of projects in different fields, industries, and stacks for companies ranging from early-stage startups to enterprise.
- Competitive pay with regular performance-based raises and other fun stuff including company retreats, a really nice office, health and pet insurance, a cake to embarass you on your birthday, etc.STACK
You will be working mostly with JavaScript and libraries/frameworks in its ecosystem.
- JavaScript / TypeScript
- React / Angular / Nullstack
- Node / Next.js / Apollo
- EVMs / Solidity
- Flow / Cadence
- Solana / Metaplex / Rust
- Truffle / Hardhat
- web3.js / ethers.js
- Everything else in the JavaScript ecosystem
YOU WILL
- Work Full-time.
- Work with a 10x dev team.
- Work in internal projects and client projects.
- Build projects with a product focused mentality while keeping your code clean.
- Build modern, efficient apps and test that they work correctly.
- Constantly communicate with clients.
- Review pull requests from other members of the team.
- Have a founder mentality and proactively solve problems.
- Wear any hats needed to get the job done.
About You
- Ability to communicate effectively and work exclusively in English. (This is a must)
- A minimum of 5+ years of programming experience with our stack.
- realizing in the middle of the night you forgot a major edge case that you can’t believe hasn’t burned you yet and need to fix asap
- git blaming some shitty code and realizing it was you, deciding to never
git blame again
- having some super strong preference about the way something “needs to be done” that you read in a book, forum, conference or fancy colleague, being super militant about enforcing it and judgemental about people who don’t already do it. and then realizing this was wrong
- you had a stack you thought was universally superior but now you think people should just pick the right tool for the job
- being such an expert at something that you forget why anyone would think this is hard, then having to learn something new and sucking at it at first and remembering that programming actually is a skill, then getting really great at that
- Willing to work with new technologies, different environments.
- Willing to work with everything and anything, Full Stack.
- Experience working with Agile.
- Growth mindset. Like your work and accomplish many things.
- Ownership mentality.
- Problem-solving skills.
- Self-management skills. Can work independently/autonomously.
Other Stuff About Us
- Remote work.
- Flexible schedule.
- Monthly salary in USD.
- Multi-company Equity.
- Accountant that manages all the paperwork for you.
- Health Insurance after 3 months.
- English classes.
- Free lunch everyday at the office (if you're there)!
- Weekly talks, gather together with the team exchange knowledge.
- Yearly retreat bringing together the whole team.
THE INTERVIEW PROCESS
- Initial conversation, we get to know each other and see if it makes sense for both
sides.
- Coding test.
- Final interview.
We are looking to hire people who think long term. People create exponentially more value here in their 3rd or 4th year rather than their 1st or 2nd, and that only increases.
- Disclaimer: If you leave on good terms, you can retain 20% of your equity if you continue to send leads our way, share our core values, etc. If you leave for project (or someone else's), you retain 100% of your equity. Folks create exponentially more value here in their 3rd and 4th years than their 1st or 2nd - we want folks who think long-term like we do.
Salary
First 3 months: 12k - 16k USD
3+ months: 16k - 20k USD
12,000-16,000
Monthly
See details

Lead, Monetization

Seattle, USA
Seattle, USA
Full time
Remote
Circle is a pioneering financial technology company that operates at the forefront of the evolving digital payment landscape. Our innovative technology enables the seamless global transfer of value, offering greater speed and cost-effectiveness compared to traditional settlement systems. By leveraging our infrastructure, such as USDC, a blockchain-based dollar, businesses, institutions, and developers can embrace new possibilities in payments, commerce, and markets to drive global economic prosperity and enhance inclusivity.

Join Our Team:

At Circle, we prioritize transparency, stability, and growth. As we expand into leading global jurisdictions, we uphold our core values of Multistakeholder engagement, Mindfulness, a commitment to Excellence, and a foundation of High Integrity. Our remote work environment fosters collaboration, flexibility, and diversity, empowering every team member as a key stakeholder in our success.

About the Role:

Within the Product Strategy and Operations team at Circle, we lead internal strategic consultancy and execution across all facets of the business. Specifically, our Monetization team focuses on shaping both short and long-term strategies to capture value creation in the dynamic crypto landscape. As strategic partners, we collaborate closely with Product Managers, Business Development, and other functions to devise innovative monetization and incentive strategies aligning with business objectives.

Primary Responsibilities:

Develop monetization strategies for new and existing products by collaborating cross-functionally

Conduct in-depth market research and competitive analysis of monetization trends

Create financial models to evaluate pricing strategies and assess impact on P&L

Support commercial strategy for growth partnerships and design partners

Partner with Product Managers and Engineers on scoping technical requirements

Lead discussions and decisions on monetization and incentives with senior leadership

Ensure operational readiness for the implementation of monetization strategies across internal teams

Key Qualifications:

Possess 7+ years of relevant experience in Monetization, Strategy, Strategic Finance, or equivalent field

Strong proficiency in financial modeling and deal support, with exposure to crypto or fintech sectors preferred

Effective communicator comfortable engaging with diverse stakeholders, including senior leadership

Proven ability to work in dynamic environments, driving order and structure towards business goals

Self-motivated, independent thinker with a growth mindset towards business strategy

Additional Information:

This role is open to qualifying candidates for day-one PERM sponsorship.

Total compensation package includes annual bonus target of 15%, equity, medical, dental, vision benefits, and 401(k) plan.

At Circle, we are committed to fostering a diverse and inclusive workplace, valuing individuals from all backgrounds. We uphold non-discrimination principles based on race, religion, gender, sexual orientation, age, and other characteristics. Circle operates under the E-Verify Program when required by law in specific regions.