baharak

anvarri

Introduction This proposal outlines the design and creative direction for an 11-post Instagram advertising campaign for the furniture store. The aim is to strengthen the brand’s digital presence, attract new customers, and increase sales through visually appealing and strategically designed content. --- Objectives Build a consistent and professional brand identity on Instagram. Highlight the quality, style, and uniqueness of the furniture. Drive engagement and interaction through creative content. Encourage conversions with clear calls-to-action. --- Content Strategy The 10 posts will include a mix of: 1. Promotional Posts – New arrivals, sales, and special offers. 2. Informative Posts – Interior design tips, product highlights, and furniture care guides. 3. Inspirational Posts – Lifestyle setups, mood boards, and design ideas. This combination ensures both short-term results (sales) and long-term engagement (brand trust).