At Anchorage Digital, we are developing a cutting-edge digital asset platform geared towards enabling institutional participation in the realm of crypto. Our platform facilitates various activities such as custody, staking, trading, governance, settlement, and boasts top-tier security infrastructure. Anchorage Digital is home to the very first federally chartered crypto bank in the U.S. and offers services through multiple entities worldwide.

The company is backed by prominent institutions like Andreessen Horowitz, GIC, Goldman Sachs, KKR, and Visa, reflecting a Series D valuation exceeding $3 billion. Established in 2017 in San Francisco, California, Anchorage Digital has expanded with offices in New York, Porto, Singapore, and Sioux Falls.

The role of the Member of Product Marketing involved in Content is pivotal in shaping Anchorage's narrative and expanding its influence. As the PMM for Content, you will translate customer outcomes and product features into compelling content that propels sales and enhances credibility. In this position, you will craft impactful content pieces, curate our enablement repository, maintain consistent and actionable messaging, and oversee the monthly customer newsletter.

Required Technical Skills:

Proficiency in utilizing AI tools for content creation, workflow optimization, and enhancing quality and consistency.

Key Aspects of the Role:

Narrative & Storytelling Impact: Drive compelling storytelling through demos and thought leadership to effectively portray product value to customers.
Operational Rigor & Scale: Curate and manage a centralized enablement repository to keep materials current and uphold unified messaging standards.

Essential Organizational Skills:

Cross-Functional Alignment: Collaborate with various teams like Product Marketing, Product, Marketing, and Compliance to produce high-quality content that boosts engagement and hastens deal closures.

Communication and Influence:

Clear & Effective Communication: Expertise in articulating complex concepts clearly with strong written and verbal communication skills.

Ideal Candidate Profile:

Demonstrated experience in crafting content and enablement tools for institutional audiences.
Proven ability to collaborate across Product, Sales, and Customer Success teams to develop and disseminate impactful content and GTM assets.
Driven by intellectual curiosity and adept at synthesizing customer insights to inform messaging, positioning, and content creation.
Willingness to delve into intricate product details and craft them into cohesive narratives spanning demos, case studies, thought leadership, and customer communications.

Additional Advantage:

Having a deep and inspirational connection with the musical Hamilton, which mirrors the founding narrative of a fresh financial ecosystem.

Anchorage Digital assemblage—our staff—pool together the brightest minds from platform security, financial services, and distributed ledger technology arenas to empower institutions in navigating the evolving digital asset landscape securely. As a diverse team comprising over 600 individuals, we share a common goal: revolutionizing the finance landscape by providing the fundamental framework for secure value exchange in the global economy.

Lastly, inclusivity and respect for diversity form a fundamental value at Anchorage Digital, fostering a workplace where everyone feels esteemed, interconnected, and supported regardless of background. We champion openness about our individuality as it propels us to deliver our best work collectively.

Anchorage Digital is an Equal Opportunity Employer, committed to providing equal employment opportunities irrespective of race, color, ancestry, religion, sex, orientation, national origin, age, or veteran status. Anchorage Digital also takes into consideration applications from individuals with criminal histories as permissible by law. The term “Anchorage Digital” encompasses services offered through distinct entities wholly owned by Anchor Labs, Inc., ensuring client privacy protection and adhering to ethical data handling standards. Artificial intelligence tools are employed during parts of the recruitment process without supplanting human judgment, ensuring a fair evaluation of applicants. For more insights on data processing, feel free to contact us.

Content Creation Jobs in Web3 in United States