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Angelina
Aleksandrovich

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16
Finished gigs
0
Finished jobs
0
Website
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Country
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Specialization
Hourly rate
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About me
I’m an ex-start-up founder, executive, producer, manager, creative director, public speaker, experience and digital designer. In the past 9+ years I have worked in all parts of the project’s pipeline and gathered vast experience across many different industries conceptualising, directing, and producing web3, web2 and IRL projects, events, and experiences; as well as building, leading, and managing teams of creatives, developers, and senior managers. My areas of focus: XR, Web3, Metaverse, NFT, Blockchain, Experiences, Events, Exhibitions/Shows, Wellness, Fitness, Design, Creative, Sex Tech

Work experience

Raspberry Dream Land
March 2021 – May 2023
Job title
Founder, CEO, Creative Director
Work experience & achievements
- Founded XR, web3 multiverse startup. - Raised $700K in Seed Round. - Built a community of 17K+ members, 15K+ Beta sign-ups. - Managed investor relationships and provided regular reports. - Developed and implemented business strategies. - Led teams, oversaw operations, and ensured consistent results. - Reviewed financial reports for solutions and improvements. - Created budgets, timelines, and schedules for creative and dev teams. - Developed creative vision, brand positioning, and guidelines. - Led brainstorming sessions and directed environmental 3D design. - Produced, designed, and directed multisensory XR content and events.
Remarkably
September 2021 – November 2021
Job title
Virtual Event Producer
Work experience & achievements
- Produced real-time virtual web-based event for 300+ attendees. - Managed project timeline, milestones, and communication. - Oversaw production suppliers, content, and talent. - Tracked progress of 3D assets, sound, interactivity, marketing assets, DJ / AV performance, talent liaison, venue booking, and filming supplier. - Provided technical direction for optimal client experience.
Raspberry Dream Labs
January 2019 – January 2021
Job title
Founder, Researcher, Creative Director, XR Events Producer
Work experience & achievements
- Founded and conceptualized an open research collective with IRL & XR event production branch. - Published a high-quality academic paper in the Paladyn, Journal of Behavioral Robotics. - Hosted 150+ IRL & XR events, including the world’s 1st Burning Man in VR (2020). - Developed and implemented research objectives, policies, strategic plans, proposals, budgets, schedules, and timelines. - Conducted comprehensive literature reviews and carried out original multi-sensory research in XR. - Analyzed large sets of data, drew relevant conclusions, and presented at national and international conferences. - Managed research content production, negotiating with partners, contractors, and sponsors. - Conceptualized and executed the UNSENSORED series of IRL & VR events, overseeing all aspects of event production. - Developed marketing strategies, designed digital assets, and managed brand identity.
Immerse
March 2020 – July 2020
Job title
VR Producer & Project Manager
Work experience & achievements
- Led, managed and evaluated the rapid development of a new VR learning assessment tool for Mars Inc. - Created budgets, schedules, estimates, and wireframes for production. - Applied Scrum framework and designed sprints. - Managed the project and a fully remote international team. - Tracked progress and oversaw project’s execution from conception through completion. - Reviewed and tested deliverables to ensure they met the client's objectives and presented weekly progress back to the client.
Pixel Artworks
April 2019 – August 2019
Job title
Creative Designer
Work experience & achievements
- Managed creative responses from brief to proposal across a range of global and national high-profile brands. - Crafted insightful, inspirational and achievable proposals/pitches for clients, in line with their business needs and budget. - Clients: Swarovski, Samsung, Newfoundland, McArthur Glen, Dubai Expo 2020
OMM Agency
May 2018 – August 2018
Job title
Experience Designer
Work experience & achievements
- Conceptualized, prototyped, and creatively led technological brand activations. - Managed design team and oversaw project execution Designed creative treatments, UX charts, site maps, wireframes, and UI assets. - Clients: Nike, Samsung
Layered Reality
November 2017 – March 2018
Job title
XR Producer & Experience Designer
Work experience & achievements
- Led immersive theatre project SOMNAI, overseeing production and co-development of a cutting-edge VR experience and the 'dotdotdot' app, integrating AR, biometrics, and social elements. - Created and managed budgets, schedules, and estimates, assigned and supervised team members, ensuring project execution from conception to completion. - Reviewed and tested deliverables for client objectives, presented weekly progress reports, and managed production suppliers, negotiating for optimal value. - Orchestrated content production across internal and external teams, designed UX flow charts and UI assets, and provided creative input for a seamless user experience. - Developed augmented reality features using Vuforia.
Inition
July 2016 – October 2017
Job title
VR Creative & Digital Designer
Work experience & achievements
- Won contracts exceeding $1M through compelling pitch offerings. - Creatively led and art-directed projects from concept to completion for global brands. - Designed for immersive experiences (VR, AR), print, digital, UI/UX, 360 video, and animation. - Clients: Adidas, Dove, The Shard, BAE, Burj Khalifa, TATA Communications, Formula 1.
Skybridge Albion
April 2015 – June 2015
Job title
Conceptual Designer
Work experience & achievements
- Created a new concept for the Gaming Party Bus project. - Defined direction for the brand, and designed identity and interior for their second gaming truck, including a new logo, brand colors, multiple banners for web and social channels, and merchandise. - Designed spatial 3D renders in Cinema 4D. Specified selection of colours, materials, fixtures and finishes.
Cirque Le Soir
June 2014 – November 2014
Job title
Digital Graphic Designer
Work experience & achievements
- Designed promotional and marketing material, and digital and print design. - Created content for and managed social media channels. - Edited and retouched club and corporate photography. - Designed internal documents, presentations, floor plans, brochures, menus, adverts, newsletters, digital banners, websites and other corporate media.

Education

Chelsea College of Art & Design, University of the Arts London
Graduation year: 2016
Level of study
Bachelor
Major / Field of study
BA (Hons) Graphic Design Communication
Central Saint Martin’s, University of the Arts London
Graduation year: 2013
Level of study
Bachelor
Major / Field of study
FDA Fine Arts

CV