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I designed a high-impact main hero image for a 20,000 mAh Power Bank, optimized for major marketplaces like Amazon, eBay, and AliExpress. The primary goal was to maximize CTR (Click-Through Rate) by highlighting the product's premium feel and technical superiority. Key Highlights: USP Hierarchy: Clearly visualized the 20,000 mAh capacity and "96 hours" metric to address the buyer's main pain point immediately. Visual Trust: Integrated "Safety" and "Guarantee" trust badges to reduce purchase friction. Dynamic Composition: Used a bold diagonal layout and high-contrast yellow accents to make the product "pop" in a crowded search feed. Tech Aesthetic: Emphasized the metal texture and sleek finish to justify a premium price point.

This project is a concept for a high-energy promotional banner for Dunkin’. The goal was to create a "scroll-stopping" visual for social media and digital displays that effectively communicates a limited-time offer. Design Strategy: Color Psychology: Utilized Dunkin’s signature orange to evoke appetite and urgency, paired with a warm yellow background to make the products "pop." Visual Hierarchy: Large, bold "60% Off" typography ensures the value proposition is the first thing the customer sees. Product Grouping: Focused on a "Combo" appeal by showcasing various bestsellers (coffee, donuts, cupcakes) to broaden target audience reach. Layout: Clean, centered composition optimized for mobile viewing and quick information processing.

A vibrant, conversion-driven promotional visual designed for a limited-time Costa Coffee offer. This concept focuses on "The Perfect Pair"—combining signature beverages with premium desserts to increase average order value. Key Design Elements: Visual Dynamics: Used a high-quality "splash" effect on the central latte to create a sense of freshness and energy. Color Harmony: Balanced Costa’s iconic burgundy branding with a soft pink gradient background to create a modern, appetizing aesthetic. Urgency & Clarity: Positioned "Today Only" and "50% Off" as secondary focal points to drive immediate customer action without cluttering the main product shot. Composition: A clean, tiered layout (cake, coffee cup, and latte) that guides the eye naturally through the "special combo" offer.