Google Ads Audit: No-Leads / High CPL (48–72h)

Google Ads Audit (48–72h) — Find Waste, Fix Tracking, Get a Recovery Plan

If your Google Ads spend isn’t turning into real leads (or CPL is too high), this audit gives you a clear diagnosis and a prioritized action plan — based on real account data (not automated report spam).

 

WHAT I CHECK (CORE AREAS)

1) Search Intent & Traffic Quality

• Irrelevant search terms, match type issues, keyword conflicts

• Negative keyword gaps that allow budget waste

 

2) Account Structure & Efficiency

• Campaign/ad group structure, bidding alignment, geo targeting

• Budget allocation issues and “waste patterns”

 

3) Ads & Extensions (Compliance + Clarity)

• RSA quality, messaging alignment, extension coverage

 

4) Conversion & Tracking Baseline

• Do you track real leads (calls/forms), not just visits?

• Conversion action configuration gaps (GA4/GTM checklist if needed)

 

WHAT YOU GET (DELIVERABLES)

• PDF/Doc report with:

 - Top issues (with evidence/screens)

 - Priority fixes: P0 / P1 / P2

 - 7-day recovery checklist (step-by-step)

 - Negative keyword recommendations (starter list + niche notes)

PROCESS

1) You share your Google Ads Customer ID (read-only access)

2) I audit within 48–72 hours

3) You receive the report + checklist (and Loom if requested)

 

SCOPE (to keep quality high)

• 1 account, 1 main offer/website

• Focus on Search campaigns (others can be reviewed at a high level)

 

IMPORTANT

I don’t promise a specific ROI or number of leads — I deliver a professional audit with evidence and a prioritized recovery plan.

If you want me to implement the fixes and rebuild the campaign, you can upgrade to my “Google Ads Setup: Launch-Ready Search” service (audit fee can be credited if you proceed within 7 days).

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