Google Ads Audit: No-Leads / High CPL (48–72h)

Google Ads Audit (48–72h) — Find Waste, Fix Tracking, Get a Recovery Plan

If your Google Ads spend isn’t turning into real leads (or CPL is too high), this audit gives you a clear diagnosis and a prioritized action plan — based on real account data (not automated report spam).

 

WHAT I CHECK (CORE AREAS)

1) Search Intent & Traffic Quality

  • Irrelevant search terms, match type issues, keyword conflicts
  • Negative keyword gaps that allow budget waste

 

2) Account Structure & Efficiency

  • Campaign/ad group structure, bidding alignment, geo targeting
  • Budget allocation issues and “waste patterns”

 

3) Ads & Extensions (Compliance + Clarity)

  • RSA quality, messaging alignment, extension coverage

 

4) Conversion & Tracking Baseline

  • Do you track real leads (calls/forms), not just visits?
  • Conversion action configuration gaps (GA4/GTM checklist if needed)

 

WHAT YOU GET (DELIVERABLES)

PDF/Doc report with:

  • Top issues (with evidence/screens)
  • Priority fixes: P0 / P1 / P2
  • 7-day recovery checklist (step-by-step)
  • Negative keyword recommendations (starter list + niche notes)

PROCESS

  1. You share your Google Ads Customer ID (read-only access)
  2. I audit within 48–72 hours
  3. You receive the report + checklist (and Loom if requested)

 

SCOPE (to keep quality high)

  • 1 account, 1 main offer/website
  • Focus on Search campaigns (others can be reviewed at a high level)

 

IMPORTANT

I don’t promise a specific ROI or number of leads — I deliver a professional audit with evidence and a prioritized recovery plan.

If you want me to implement the fixes and rebuild the campaign, you can upgrade to my “Google Ads Setup: Launch-Ready Search” service (audit fee can be credited if you proceed within 7 days).

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