Medical Google Ads Audit (48–72h): No Leads / High CPL

Medical Google Ads Audit (48–72h) — Fix “No Leads” / Reduce Wasted Spend (Calls & Forms)

If your clinic’s Google Ads spend isn’t turning into real calls or appointment requests, this audit gives you a clear diagnosis + a prioritized recovery plan based on real account data (not automated report spam).

BEST FOR

• Urgent care / primary care / exam services (DOT, immigration, etc.)
• “No leads” or CPL is too high
• Messy search terms and irrelevant traffic

WHAT I CHECK

1) Search Intent & Waste Control

• Search terms quality, match type issues, irrelevant intent
• Negative keyword gaps (universal + medical-specific)

2) Structure & Intent Segmentation

• Separating urgent vs non-urgent / service themes
• Cross-negative logic to prevent cannibalization

3) Ads & Extensions

• RSA messaging alignment + compliance-safe structure
• Extension coverage (calls, location, sitelinks)

4) Tracking Baseline (Calls/Forms)

• Are calls/forms tracked as conversions in Google Ads?
• GA4/GTM checklist to ensure “leads” are real actions

WHAT YOU GET (DELIVERABLES)

PDF/Doc report:

• Top issues (with evidence)
• Priority fixes: P0 / P1 / P2
• 7-day recovery checklist
• Negative keyword recommendations (starter list + niche notes)

PROCESS

1. You send your Google Ads Customer ID (read-only)
2. I audit within 48–72 hours
3. You receive the report + checklist (and Loom if requested)

SCOPE

• 1 account, 1 website/offer
• Focus on Search campaigns (others can be reviewed at high level)

IMPORTANT

I don’t guarantee a specific number of leads or ROI — I guarantee a professional audit with evidence and a prioritized recovery plan.

If you want implementation, you can upgrade to my medical Google Ads setup/rebuild service.