Analytics & Reports:
I will help you understand your business performance using clear data reports and dashboards, not just raw numbers.
What I can do for you:
- Build or improve reports and dashboards in Excel or Google Sheets so you see your main KPIs in one place.
- Analyze your funnels, cohorts, retention, LTV and unit economics to show where you gain or lose customers and profit.
- Clean and prepare raw data (CSV/Excel exports, simple databases, CRM or product data) for further analysis or BI tools.
- Create visualizations (tables, charts, summaries) that are easy to read for non‑technical stakeholders.
- Provide a short written summary in English with key insights and recommendations.
Tools I use: Excel, Google Sheets, SQL, Python, R.
As a result, you will receive:
* 1–2 structured Excel/Google Sheets files with dashboards and clean tables.
* Clear metric definitions (what each KPI means and how it is calculated).
* A short text summary (0.5–1 page) with the most important findings and next‑step suggestions.
This gig is suitable for:
# Online stores and B2C services (sales, marketing, retention).
# SaaS and mobile apps (activation, cohort retention, subscriptions).
# Operations and finance teams (cost structure, unit economics, basic forecasting).
# Founders and managers who need a simple, reliable view of their numbers.