Collection, Organization and Analysis of data, data entry, creation of custom dashboards. Customer segmentation, Demand forecasting, Predictive modeling, Data visualization, Analysis of the performance of promotions, Analyze the cost of each campaign, Analysis of income, Analysis of margins and sales of each unit by region, Analysis of seasons or incentives , Determine niches/segments, Understand cycles and seasonalities, Detect substitute and complementary products, Measure results, Analyze, organize and control commercial actions.