I created a fan video for the Vans brand.
Before starting to create a video, I conducted a thorough analysis of the target audience. I have talked to various people who prefer this brand both in Russia and abroad.
After that, I started the blocking stage. Blocking consists of creating a scene with primitive objects. At this stage, it is important to make the right composition and animation.
After that, I started the lookdeving stage. The beauty of the picture directly depends on the correct lighting and customized materials.
Before publishing the video, I made the final color correction and compositing of the integrations. It is important that the scenes look harmoniously in one video sequence. You can see the result for yourself.
https://vimeo.com/659341077
