Head of Central Data Analytics
Binance is a prominent global blockchain ecosystem renowned for operating the largest cryptocurrency exchange by trading volume and user base globally. With a strong presence in over 100 countries, we are trusted by more than 280 million individuals for our exceptional security measures, transparent user funds policies, high trading speeds, extensive liquidity, and a diverse range of digital asset products. Our offerings encompass trading and financial services, educational resources, research insights, payment solutions, institutional services, Web3 functionalities, and more. We harness the potential of digital assets and blockchain technology to construct an inclusive financial ecosystem that promotes the liberation of money and enhances financial inclusivity worldwide.
Responsibilities
- Lead and guide a team of data analysts and business intelligence specialists to produce impactful data insights and market intelligence reports.
- Collaborate closely with business units, cultivate a comprehensive understanding of the market landscape and competition, contribute to product enhancements, optimization, and expansion.
- Conduct thorough analysis of market trends and competitors to identify growth prospects and enhance competitive positioning.
- Evaluate user behavior, conversion funnels, and user retention patterns to propose optimization strategies.
- Plan, implement, and execute A/B testing to validate product and marketing assumptions.
- Collaborate with various departments such as Business Units, Product, Big Data, Marketing, and Finance to address growth and operational challenges through data-driven decision-making.
- Develop and upkeep BI dashboards and data visualization tools to effectively communicate trends and insights.
- Oversee the data analytics lifecycle to ensure data accuracy, compliance, and delivery of actionable insights.
- Promote the adoption of advanced analytics techniques including predictive analytics, quantitative analysis, and statistical modeling.
Requirements
- Possess a Bachelor's or Master's degree in Data Science, Statistics, Economics, Business Analytics, or a related field.
- Accumulate over 10 years of experience in data analytics, business intelligence, or data science, with at least two years in a leadership position.
- Demonstrated experience in the crypto, fintech, or e-commerce industries.
- Proficient in SQL, Python/R, and data visualization tools like Tableau, Power BI, and Looker.
- Hands-on involvement with AB testing, product optimization, user acquisition, and conversion rate optimization (CRO).
- Expertise in market intelligence and user insights contributing to business growth.
- Excellent communication skills with the ability to transform complex data into clear business suggestions.
Preferred Qualifications
- Familiarity with machine learning techniques and their application within the crypto/fintech sector.
- Knowledge of blockchain analytics tools and crypto market data platforms.
- Experience in developing and scaling analytics and optimization frameworks in rapidly growing companies.
Reasons to join Binance
- Shape the future within the world's leading blockchain ecosystem.
- Collaborate with top-tier professionals in a globally-focused organization with a flat structure.
- Engage in unique, fast-paced projects with autonomy in an innovative setting.
- Flourish in a results-driven environment with prospects for career advancement and continuous learning.
- Competitive compensation package and company benefits.
- Remote working arrangement available (subject to business team requirements).
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