Member of Product Marketing, Trading
At Anchorage Digital, we are dedicated to constructing the most advanced digital asset platform for institutional engagement in the crypto realm.
Anchorage Digital operates as a crypto platform that facilitates institutional involvement in digital assets via custody, staking, trading, governance, settlement, and top-notch security infrastructure. The company boasts the distinction of being the home to Anchorage Digital Bank N.A., the initial federally chartered crypto bank in the U.S., and serves institutions through varied offerings such as Anchorage Digital Singapore and Porto by Anchorage Digital, supported by notable investors like Andreessen Horowitz, Goldman Sachs, and Visa. Anchorage Digital, established in 2017 in San Francisco, California, has expanded its operations to multiple locations, including New York, Porto, Singapore, and Sioux Falls.
The ideal candidate will possess strategic thinking abilities to triumph in the market and spearhead successful go-to-market ventures. They will be tasked with developing strategies, gaining in-depth client and competitor insights, and influencing the development, promotion, and sales procedures of our product and service offerings. We seek individuals with a knack for blending innovative ideas with execution abilities and articulating clear value propositions to clients, the market, and our team.
We have devised the Factors of Growth & Impact to aid team members in better quantifying impact and communicating coaching sessions, feedback, and valuable learning experiences during the exploration, development, and mastery stages within and beyond the role of Product Marketing.
Required Skills:
- Executing campaigns and spearheading nurturing efforts to drive business growth with data-driven go-to-market strategies
- Crafting content with proficient copywriting skills adhering to our brand voice
- Managing product launches and new features introductions through effective client communications across diverse channels
Qualifications:
- Proficient in writing content tailored to institutional audiences
- Possess deep expertise in cryptocurrencies or finance
- Demonstrate experience leading marketing campaigns in a cross-functional environment
- Inclination towards seeking new market and client insights for informed positioning strategies
- Interest in becoming an expert on technical product features and influencing their differentiation in the market
Additional Skills (preferred but not mandatory):
- Being emotionally inspired by the soundtrack of Hamilton, a tale tracing the beginnings of a novel financial system
About Anchorage Digital: Who we are
The team at Anchorage Digital, known as the Anchorage Village, features industry experts from platform security, financial services, and distributed ledger technology. Our team, consisting of over 600 members from diverse backgrounds, collaborates towards a common goal of revolutionizing finance by constructing a secure foundation for value transfer in the modern global economy.
Anchorage Digital is devoted to fostering a welcoming and inclusive work environment, ensuring everyone feels valued and connected irrespective of their background. We celebrate diversity and view open dialogue about our differences as essential to achieving peak performance and delivering exceptional work.
Anchorage Digital is an Equal Opportunity Employer that upholds fair employment practices without discrimination based on race, color, religion, gender, national origin, sexual orientation, age, marital status, disability, gender identity, or veteran status. The company values all applicants regardless of their criminal histories in alignment with legal regulations.
Protecting client privacy is a priority for Anchorage Digital, ensuring confidentiality and trust in the handling of personal and financial information.
The company may incorporate AI tools in parts of the hiring process for tasks such as application reviews, resume analysis, or response assessments, enhancing the recruitment process augmented by human judgment in final hiring decisions. For information regarding data processing, applicants may contact Anchorage Digital.
