Senior Marketing Operations Specialist -

Merkle Science is a leading company that specializes in blockchain transaction monitoring and intelligence solutions, catering to various sectors such as web3 companies, digital asset service providers, financial institutions, law enforcement, and government agencies. Our primary goal is to ensure the secure and compliant use of cryptocurrencies by providing cutting-edge infrastructure for their safe growth.

Our headquarters is in New York with additional offices in Singapore, Bangalore, and London. The team comprises seasoned professionals from reputable organizations like Bank of America, Paypal, Luno, Thomson Reuters, and Amazon. Having secured over US$27 million in funding from renowned investors, including SIG, Beco, Republic, DCG, Kenetic, and GGV, we are continuously expanding our operations.

Responsibilities

• Strategize and optimize HubSpot alignment across Marketing, Sales, and Customer Success teams.
• Collaborate with the Growth Marketing team to establish and enhance marketing operations and insights, elevating the marketing operations framework, automation processes, and reporting to drive company growth.
• Streamline campaign processes related to lead and data capture, task assignments, notifications, and other workflows.
• Develop comprehensive reports for analyzing vital key performance indicators such as marketing channel efficacy, funnel conversion rates, and other critical metrics.
• Construct an attribution model for the marketing department to accurately measure marketing contributions to the company's growth.
• Manage multiple projects simultaneously and effectively communicate project statuses to stakeholders.
• Maintain a balance between long-term projects and day-to-day operational changes within a dynamic go-to-market environment.
• Serve as the primary system administrator for marketing operations platforms and integrations.
• Create and update comprehensive documentation concerning new and existing system architectures.

Requirements

• Over 5 years of hands-on experience in Marketing Automation and Marketing Operations within a B2B SaaS setting.
• Proficient experience with HubSpot and Salesforce platforms is essential.
• Strong attention to detail, meticulous in scrutinizing data accuracy, field population, and maintenance.
• Available and willing to collaborate in team-oriented settings with diversely skilled professionals.
• Encouraged certification in HubSpot and/or SFDC is a definite plus.

Well-being, Compensation, and Benefits

At Merkle Science, we prioritize your well-being. We offer comprehensive health insurance, flexible paid time off, continual learning opportunities, and balanced work hours to ensure a healthy work-life balance. We emphasize team cohesion through various team-building activities and support open discussions on mental health.

Recognizing and valuing talent in our workforce drives our approach to compensate our team members competitively and generously. Additionally, we provide excellent equity opportunities as we grow rapidly, offering endless possibilities for professional growth within Merkle Science.

To support our recruitment process, we may incorporate artificial intelligence tools for tasks such as application review, resume analysis, and response assessment. While these tools assist our HR team, the final decisions on hiring are always made by human judgment. For further details on data processing, please reach out to us directly.