Senior/ Product Manager (Loyalty)

At Crypto.com, the Loyalty & Rewards programs are crucial for driving user engagement and fostering lasting customer relationships. We are looking for an innovative Product Manager to spearhead and enhance our loyalty initiatives, crafting impactful, user-centric experiences with a global reach. As a Loyalty Product Manager, you will be tasked with defining and implementing a vision that enriches the value proposition for our users through rewards, benefits, and incentives. Collaboration with cross-functional teams will be pivotal in designing, building, and expanding loyalty solutions that not only fulfill business objectives but also captivate and gratify our clientele.

Responsibilities

• Develop and guide the strategic roadmap for our loyalty and rewards products, ensuring alignment with overall business goals.
• Lead the full product lifecycle from conception to launch, in close cooperation with engineering, design, analytics, and marketing teams to ensure successful and timely delivery.
• Continuously collect user feedback and evaluate program performance to steer feature improvements and new product initiatives.
• Remain abreast of market trends and competitor offerings to guarantee our loyalty programs remain pioneering and provide substantial value to users.
• Manage and refine existing loyalty features while identifying fresh growth opportunities and enhancements.

Requirements

• A minimum of 4 years of product management experience, preferably with a focus on loyalty, rewards, or customer engagement programs.
• Demonstrated track record of launching and refining consumer-oriented products at scale.
• Data-driven approach with the ability to convert insights into actionable product strategies.
• Outstanding communication skills and aptitude for collaborating effectively with diverse teams.
• Proven capacity to strike a balance between customer requirements and business objectives in a dynamic environment.
• Knowledge of crypto or fintech industries is beneficial but not mandatory; a keen interest in the future of digital finance in the context of loyalty is essential.
• A proactive, solution-oriented mindset with a drive to innovate and enhance customer experiences.