Struggling with inaccurate Meta Pixel data or missing conversions on your Shopify store?
I set up reliable, server-side tracking infrastructures for Shopify stores — so your ad spend is optimized on real data, not gaps.
What's included:
- ✅ Meta Pixel (client-side) — clean installation via Shopify native or GTM
- ✅ Conversions API (CAPI) — server-side event sending for iOS 14+ resilience
- ✅ Event deduplication — no double-counting between Pixel + CAPI
- ✅ GA4 setup — key e-commerce events (view_item, add_to_cart, purchase)
- ✅ GTM container configuration
- ✅ Verification via Meta Events Manager + GA4 DebugView
Why it matters: Poor tracking = poor ROAS. With a proper CAPI setup, stores typically recover 20–40% of lost conversion signals post-iOS 14.
My stack: Shopify, Google Tag Manager, Meta Business Manager, Stape.io (sGTM), GA4
📌 GDPR/RGPD-compliant setups available (CookieYes, Axeptio integration)
Drop me a message describing your current setup — I'll tell you exactly what needs fixing.