Binance Accelerator Program - Design (EU)

Binance, a global leader in the blockchain industry, is known for its top cryptocurrency exchange serving millions of users worldwide. As a trusted entity in over 100 countries, Binance is renowned for its exceptional security measures, transparent user fund policies, fast trading engine, deep liquidity, and diverse digital asset offerings. Covering various areas such as trading, finance, education, research, and institutional services, Binance is dedicated to leveraging digital assets and blockchain technology to create an inclusive financial ecosystem aimed at enhancing financial accessibility for individuals across the globe.

About Binance Accelerator Program

The Binance Accelerator Program is specifically tailored for aspiring Early Career Talent seeking a comprehensive experience within the rapidly evolving Web3 sector. Individuals participating in this program will gain valuable insights into Binance's operations and immerse themselves in the world's forefront blockchain ecosystem. Additionally, there is a significant emphasis on networking opportunities and skill development to help propel career advancement. Details about the BAP Program can be found through the provided link.

Who may apply

This position is open to current university students and recent graduates.

We are searching for a dedicated and imaginative Graphic Design talent at the early stages of their career to join our Europe marketing team at Binance. This role presents a unique chance to acquire hands-on experience in creating impactful design assets for regional and global campaigns through digital platforms, social media, events, and out-of-home avenues. Working closely with seasoned designers and marketing professionals, you will play a key role in supporting creative endeavors, localization efforts, and campaign expansion activities.

Responsibilities:

• Creative Design Support:

  • Interpret creative briefs to develop captivating design assets for Europe and global campaigns spanning key visuals, social media content, digital marketing materials, events, and out-of-home placements.
  • Assist in translating creative directives into cohesive designs aligned with the brand for various campaigns.
  • Collaborate with design leaders, project managers, copywriters, and senior designers to contribute to comprehensive creative campaigns.
  • Coordinate with regional marketing teams to bolster local creative initiatives.
  • Provide innovative ideas to enhance the brand's presence through design.

• Localization & Campaign Assistance:

  • Aid in the localization of global creative assets to ensure relevance for European markets.
  • Design and localize materials for paid advertising campaigns.
  • Deliver engaging digital campaign assets that drive brand awareness and user engagement.
  • Monitor campaign metrics and apply insights to enhance creative output.
  • Stay updated on industry trends, competitor activities, and social media design advancements.

• Creative Operations & Collaboration:

  • Enhance creative workflows and processes alongside design leaders and program managers.
  • Collaborate with global and regional marketing, social media, events, and campaign teams to ensure a consistent brand experience across all channels.
  • Independently manage tasks to meet deadlines and maintain quality standards.
  • Facilitate coordination with external agencies and freelancers for creative projects.
  • Cultivate positive relationships with Binance's global marketing teams to align on creative vision.

Requirements:

• Enrolled in or recently completed a degree or professional program related to graphic design, digital design, visual communication, or a related field.
• Demonstrated interest in design with some practical experience gained through coursework, personal projects, or internships.
• Proficiency in Figma and/or Adobe Creative Suite; familiarity with 3D tools or generative AI is a plus.
• Knowledge of the end-to-end design process including concept development, production, and delivery.
• Strong creative thinking abilities with a keen visual sense and a drive to generate innovative concepts.
• Ability to collaborate effectively within a team environment and take initiative on assigned tasks.
• Familiarity with project management tools such as Asana, Microsoft Office, and Google Workspace is advantageous.
• Bonus points for a passion for the crypto industry or other dynamic sectors like lifestyle, sports, or fashion.
• English fluency is necessary for coordinating with international partners; proficiency in additional languages is beneficial.

Binance Offers:

• Opportunity to be part of the world's leading blockchain ecosystem.
• Collaborative environment with top-tier talent in a global organization.
• Autonomy to work on challenging projects in an innovative setting.
• Career growth prospects and continuous learning opportunities.
• Competitive salary and benefits package.
• Remote work flexibility, subject to nature of business operations.

Binance is committed to promoting diversity and equal opportunities within its workforce. We believe that a diverse team is essential to our success.

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Note that during the hiring process, artificial intelligence tools may be employed for aspects such as application review and resume analysis, supporting the human recruitment team. However, final hiring decisions are made by human judgment. For more information on data processing, feel free to get in touch with us.