Binance Accelerator Program - Social Media (Greater China)

Company Overview:

Binance is a renowned name in the global blockchain landscape, known for operating the largest cryptocurrency exchange worldwide. With over 250 million users in more than 100 countries, Binance is recognized for its top-notch security measures, transparent fund management, efficient trading engine, deep liquidity, and an extensive array of digital asset offerings.

Introduction to Binance Accelerator Program:

Binance Accelerator Program is a concise initiative targeted towards Early Career Talent, offering an enriching experience in the rapidly evolving Web3 domain. Participants get a firsthand look into the workings of Binance, a leading blockchain ecosystem globally. The program emphasizes networking, skills development, and hands-on learning to boost career progression.

Eligibility Criteria:

This program is open to current university students and recent graduates.

Key Responsibilities:

• Craft and manage Binance's social media accounts, which involves devising strategies and curating engaging content.
• Collaborate with different teams within the company to define content strategies and maintain consistent branding.
• Ensure optimal content distribution across various Binance channels to maximize reach.
• Contribute to Binance's core social media team by managing main accounts on different platforms.
• Coordinate with various teams to develop and execute creative social media campaigns for impactful results.
• Analyze campaign performance metrics across different channels to derive actionable insights for future optimization.
• Monitor the social media landscape to provide valuable insights and trends analysis.
• Drive community engagement through active interactions and conversations.

Qualifications:

• Pursuing or possessing a Bachelor's degree in Marketing or related fields.
• Profound understanding of the cryptocurrency market and emerging trends.
• Stay updated on crypto trends through platforms like Twitter, showcasing insights into key players and sentiments.
• Familiarity with crypto industry and Binance's product offerings.
• Proficient in writing and copywriting with a concise communication style.
• Previous experience in content creation and social media management, preferably for brands.
• Ownership mindset, resilience to stress, self-motivated, and results-oriented.
• Previous exposure to digital marketing or social media roles is advantageous.
• Experience with startups and remote work is a plus.
• Bonus if experienced in managing personal social media accounts effectively.

Why Choose Binance:

• Contribute to shaping the future within a leading blockchain ecosystem.
• Collaborate with a diverse global team in an innovative environment with flat organizational structure.
• Engage in challenging and unique projects independently within a results-driven culture.
• Opportunities for career advancement and continuous learning.
• Competitive compensation and benefits package.
• Flexible work arrangements, with remote work possibilities based on team requirements.

Binance upholds a commitment to diversity and encourages equal opportunity in the workplace. By applying for a position, applicants acknowledge and agree to the Candidate Privacy Notice.