CRM & Player Retention Specialist for iGaming Start-up
Lima, Peru
Part time
Remote
350
-
600
Monthly
4,200
-
7,200
Annual
Payment in Crypto
Role
Customer service
Work Experience
From 1 to 3 years
Description
About the Role
We are looking for an experienced CRM & Player Retention Specialist to support player engagement, retention, CRM campaigns, and promotional activities for our growing iGaming business.
This is a hands-on role focused on increasing player activity, retention, reactivation, and overall player value.
Key Responsibilities
- Develop and execute CRM and player retention campaigns.
- Plan and manage casino and sportsbook promotions.
- Create targeted campaigns for new, active, inactive, and high-value players.
- Manage campaigns across Email, SMS, WhatsApp, Push Notifications, and other CRM channels.
- Develop player segments and lifecycle campaigns.
- Create and manage promotions such as bonuses, cashback, free spins, reloads, and reactivation offers.
- Monitor player behavior and identify retention and churn opportunities.
- Track campaign performance, retention, conversion, ROI, and player value.
- Test and optimize campaign offers, messaging, timing, and targeting.
- Maintain the CRM and promotional calendar.
- Work closely with Marketing, CX, Design, Product, and Operations teams.
Requirements
- 2+ years of iGaming experience, preferably in CRM, player retention, promotions, or lifecycle marketing.
- Understanding of online casino and/or sportsbook products.
- Experience creating player retention and reactivation campaigns.
- Experience with CRM, marketing automation, or player management platforms.
- Understanding of player segmentation and promotional mechanics.
- Strong analytical and communication skills.
- Ability to work independently and manage multiple campaigns.
Preferred
- Experience with LATAM markets, particularly Peru.
- Casino and sportsbook experience.
- English and Spanish proficiency.
- Experience with Email, SMS, WhatsApp, and Push campaigns.
- Experience with CRM platforms and player analytics tools.
Ideal Candidate
We are looking for someone who is data-driven, commercially minded, creative, and hands-on, with a strong understanding of what drives player engagement and retention in iGaming.
Position Details
- Part-time: Approximately 20–25 hours per week
- Remote
- Flexible working arrangement
- Opportunity to grow into a full-time role as the business expands
How to Apply
Please submit your CV/resume and a brief description of your relevant iGaming CRM, retention, and promotions experience.
Skills Required
VEVE.bet
Website
www.VEVE.betCompany size
Not specified
Location
Peru
Description
Not specified