Director of Social Media & Community Engagement
CoinDesk is a reputable organization in the crypto economy, offering media, events, indices, and data services. With a presence since 2013, CoinDesk Media has been at the forefront of covering the future of money and investing, with a focus on the transformational impact on society and culture. Our dedicated team of award-winning journalists provides news and insights that enhance transparency, understanding, and context. CoinDesk Events brings together the global crypto, blockchain, and Web3 communities through renowned annual events such as Consensus, the largest and longest-running crypto festival. Additionally, CoinDesk Indices offers expertise in digital asset indices, data, and research to empower investors.
The Opportunity
We are seeking a Director of Social Media & Community Engagement to drive CoinDesk's social media strategies. In this role, you will develop, execute, and deliver social campaigns that increase brand awareness, improve marketing efforts, and engage our audience. Collaboration with multiple teams across CoinDesk Media & Events will be critical in leveraging existing and curated industry content for social platforms frequented by our target audience. If you are passionate about the crypto industry and excited to contribute to CoinDesk's mission, we would love to hear from you!
What You’ll Do:
- Develop, execute, and report on social media campaigns to grow and connect with our global audience across all social media platforms.
- Create and implement a comprehensive social media strategy aligned with business goals and marketing objectives. Define clear objectives and strategies for each campaign, incorporating target audience insights and trends.
- Drive traffic to our digital media platform and increase attendance at CoinDesk events through targeted social campaigns.
- Manage content creation, publication, and sharing, ensuring brand consistency across all social media channels. Utilize curated content from industry sources and user-generated content.
- Design and oversee social media advertising campaigns, optimizing them based on key metrics.
- Analyze social media data and engagement metrics to evaluate campaign success.
- Monitor competitor social media activities and assess their impact.
- Engage with the online community by promptly and professionally responding to comments, messages, and mentions.
- Drive thought leadership by developing social media programs that engage and retain audiences.
- Stay updated on social media platform changes and tools, adjusting strategies as needed.
What You Have
- 7+ years of experience in social media and community management, ideally in fast-paced industries with exposure to digital media platforms. Knowledge of Crypto, Web3, Blockchain, or FinTech is highly desired.
- Proven track record in audience growth, content strategy, and platform alignment to build a strong brand through data-driven strategies.
- Strong expertise in social media management and digital journalism, demonstrating content strategy development across various social media platforms.
- Comprehensive knowledge of major global social media platforms and understanding of regional target audience platform usage.
- Proficiency in delivering advertiser campaigns on social networks.
- Proficient in social media publishing and analytics.
- Strong collaboration and project management skills.
- Bachelor's degree or equivalent work experience.
What We Offer
- Competitive Annual Salary and Incentive Compensation.
- Robust Health Insurance Plans, including contributions toward Medical/Dental/Vision premiums and flexible plan options.
- Flexible Paid Time Off Policy.
- 401(k) & Retirement Savings Plans.
- Parental Leave & Dependent Care.
- Flexible Working Environment with the option to work remotely or hybrid from our NYC HQ.
CoinDesk Inc and CoinDesk Indices Inc. are committed to offering competitive compensation and benefits. The anticipated base salary for this position is $130,000 - $160,000 + discretionary annual target bonus + benefits, which may vary based on geographic location and related experience.
Equal Opportunity
CoinDesk is dedicated to treating all applicants and employees fairly, without discrimination based on race, color, religion or belief, sex, national or ethnic origin, ancestry, age, marital status, sexual orientation, gender identity, veteran status/service, physical or mental disability, or any other protected classification under applicable law. This commitment applies to all aspects of employment, including recruitment, selection, promotion, training, compensation, termination, and benefits.
For more information on our Diversity, Equity, and Inclusion initiatives, please visit: https://www.coindesk.com/dei
Accommodation
CoinDesk is also committed to providing reasonable accommodations to individuals with disabilities. If you require an accommodation due to a disability at any stage of the application process, please contact accommodations@coindesk.com and specify the nature of your request.
Note: CoinDesk’s Talent Acquisition team will only contact applicants using an @coindesk.com or @coindesk-indices.com email regarding job opportunities at CoinDesk. Disregard emails from any other addresses or persons. If you are selected to proceed in our hiring process, we will guide you through it. We look forward to connecting with you!
Listing Business Development Manager (Crypto, Japanese Speaking)
Bitcastle is a cryptocurrency exchange platform which aims to create a new age of exchange where everyone can use it safely and have fun. As we expand and take a more active approach to global expansion, bitcastle is looking to hire a Full-Time Listing Business Development to drive growth by leading end-to-end sales initiatives and strategic collaborations in the blockchain and crypto sector, while coordinating cross-functional teams and staying ahead of market trends through continuous research and industry engagement.
About the Role:
- Identify new business opportunities, expand and execute strategic partnerships
- Look for new listing sales opportunities in Blockchain and crypto space
- Manage the listing sales pipeline, from researching, sourcing, contacting, negotiating, converting and following up with clients
- Liase and coordinate with marketing, product, customer support and operations teams to ensure smooth delivery of products
- Assess and monitor key indicators of cryptocurrency projects and evaluating the effectiveness of partnership and campaign initiatives
- Monitor market trends and conducting R&D in the cryptocurrency market
- Participate in overseas exhibitions and events as required and network with potential business partners
Requirements:
Business level Japanese proficiency
Minimum 1 year of BD/sales experience in crypto/blockchain space
Familiar with cryptocurrency or blockchain technology
Experience in managing a team
Experience in crypto coins listing or general business development experience in the crypto industry
Capabilities of develop global customer relationships independently
Good relationship with team and cross functional communication skill
Ideal Candidate:
Have a good sense of cooperation and working with a team
Able to act independently and proactively
Experience in customer negotiation
Listing Business Development
Bitcastle is a cryptocurrency exchange platform which aims to create a new age of exchange where everyone can use it safely and have fun. As we expand and take a more active approach to global expansion, bitcastle is looking to hire a Full-Time Listing Business Development to drive growth by leading end-to-end sales initiatives and strategic collaborations in the blockchain and crypto sector, while coordinating cross-functional teams and staying ahead of market trends through continuous research and industry engagement.
About the Role:
- Identify new business opportunities, expand and execute strategic partnerships
- Look for new listing sales opportunities in Blockchain and crypto space
- Manage the listing sales pipeline, from researching, sourcing, contacting, negotiating, converting and following up with clients
- Liase and coordinate with marketing, product, customer support and operations teams to ensure smooth delivery of products
- Assess and monitor key indicators of cryptocurrency projects and evaluating the effectiveness of partnership and campaign initiatives
- Monitor market trends and conducting R&D in the cryptocurrency market
- Participate in overseas exhibitions and events as required and network with potential business partners
Requirements:
- Business level English
- Minimum 1 year of BD/sales experience in crypto/blockchain space
- Familiar with cryptocurrency or blockchain technology
- Capabilities of develop global customer relationships independently
- Good relationship with team and cross functional communication skill
- Fast learner, hard worker and team player
Ideal Candidate:
- Have a good sense of cooperation and working with a team
-Able to act independently and proactively
- Experience in customer negotiation
- Business level Japanese
Chief Technology Officer (Japanese Speaking)
Bitcastle is a cryptocurrency exchange platform which aims to create a new age of exchange where everyone can use it safely and have fun. As we expand and take a more active approach to global expansion, bitcastle is looking to hire a Full-Time Japanese speaking Chief Technology Officer to lead our engineering team.As frequent communication with Japan and Vietnam entities is required, this role will require Japanese language proficiency and will be fully remote at the moment.
– Formulate strategy and establish the technical vision for the business
– Preparation of specifications and design documents for product development
– Project management of the development process, including quality control
– Define and refine engineering workflows, tech architecture and infrastructure
– Build, develop, lead a world class engineering team
Requirements:
– Experience as a CTO or in a similar technology leadership role in cryptocurrency exchanges or brokerage firms.
– Strong leadership capabilities – with proven success of building, developing and leading an engineering team
– Experience in development using Python, PHP and NodeJS
– Project management experience
– Business level English
– Business level Japanese language skills (JLPT N2 and above) to communicate with Japan and Vietnam entity without need for translator
Ideal Candidate:
– Has project management experience
– Has experience as CTO or similar role in a startup
– Knowledge and interest in cryptocurrency
Project Frameworks and Languages:
– Backend: nestJS(Node JS), Laravel (PHP),Python
– Database: Redis, My SQL
– Frontend: Vue JS
– Mobile: React Native, Android Native, Swift
– DevOps: Git, CI/CD, Docker, Jenkins, GitLabCD
– Cloud: AWS
Korean Growth Lead
KOL Business Development
Bitcastle is a cryptocurrency exchange platform which aims to create a new age of exchange where everyone can use it safely and have fun. As we expand and take a more active approach to global expansion, bitcastle is looking to hire a Full-Time KOL Business Development to join our team.
About the Role
We are seeking a dynamic and results-driven KOL Business Development to drive user growth and enhance brand visibility for our exchange. In this role, you will be responsible for identifying, engaging, and nurturing relationships with local KOLs, influencers, communities, projects, and strategic partners to promote our platform.
- Identify and build relationships with local KOLs/influencers/, communities, projects, and other potential partners to promote the exchange in order to achieve user growth.
- As a representative of the exchange, to build and maintain a good relationship with KOLs and marketing channels to achieve long-term partnership
- Be responsible for the execution and performance of KOL marketing strategy, track and analyze results, and make adjustments to ensure optimal performance and maximum ROI.
- Stay updated with local industry developments trends, conduct market research and create strategies when required
- Attend events as a representative of the exchange when required, expand network and bring in more leads for the exchange
Requirements:
- Experience as KOL BD in similar companies/markets
- Understanding of cryptocurrency
- Fluent in English
Preferred Qualification:
- Japanese speaking proficiency