Growth Marketing Lead (User & Volume Growth Focus)
We’re hiring a high-impact Growth Marketing Expert who can drive real user acquisition and measurable volume growth — not just manage community channels.
This is not a traditional community manager role. We’re looking for someone with a proven track record of onboarding users, increasing engagement, and directly contributing to product adoption and transaction/activity volume.
What You’ll Own
Develop and execute user growth strategy end-to-end
Drive measurable increases in active users and platform volume
Build acquisition funnels (organic + partnership-driven)
Optimize onboarding flows and activation metrics
Lead social presence across Twitter/X and other platforms
Represent the project in Twitter Spaces and relevant community events
Launch and manage growth campaigns, incentives, and referral programs
Track and report on growth KPIs (CAC, activation rate, retention, volume impact)
Must-Have Experience
Proven track record of growing users and/or trading/activity volume in a startup, Web3, fintech, or SaaS environment
Demonstrated ability to turn social presence into measurable growth
Experience hosting or speaking in Twitter Spaces and similar forums
Strong understanding of growth funnels, activation metrics, and retention loops
Data-driven mindset (comfortable with analytics tools and experimentation)
Bonus Points
Experience in crypto, trading platforms, or financial products
Experience designing referral or incentive systems
Existing relevant audience/network
What We Care About
We don’t care about vanity metrics (likes, impressions).
We care about:
Active users
Retention
Conversion
Volume growth
Sustainable acquisition loops
If you’ve scaled a product before and can show real numbers behind your impact, we want to talk.