Senior Product Marketing Manager, Metamask Developer (SDK)

Full time
Remote
10,833.33
-
16,500
Monthly
130,000
-
198,000
Annual
Role
Product Marketing Manager
Work Experience
More than 3 years
Description

About Us:

Our mission is to democratize Web3 by making it universally accessible, user-friendly, and developer-friendly. When you work with ConsenSys, you become part of a transformative movement, reshaping society for the better. We wholeheartedly believe in the potential of blockchain technology as the next-gen tech that can pave the way for a fairer and more equitable world.

Blockchain technology is relatively young, with just over a decade of history, and Ethereum, our flagship platform, is still in its infancy. We have a long way to go before unlocking its full potential. Join us, and you'll be involved in developing the tools, infrastructure, and applications needed to bring these platforms to billions of users.

Working with us means you'll continually encounter new concepts, ideas, and frameworks, challenging you to remain at the forefront of your field. You'll also become part of a network of entrepreneurs and technologists deeply embedded in our ecosystem. Many ConsenSys alumni have gone on to become tech entrepreneurs, CEOs, and team leaders at other tech companies.

About the Marketing Team:

The Marketing team at ConsenSys is a dynamic force propelling the crypto industry forward. We're on a mission to spread the word about our cutting-edge products, driving the adoption of Web3 technology. We're an ambitious team that leverages our unique perspective to create content that permeates crypto culture, influences mindsets, and takes pride in our defiant optimism.

What You'll Do:

We're in search of a talented and self-driven Product Marketer to join our team and contribute to the growth and adoption of the MetaMask Developer Platform. In this role, you will inspire, educate, and empower developers globally to create impactful decentralized applications (dApps) using the MetaMask SDK and our suite of APIs. You will collaborate closely with Product, Marketing, and Customer Success teams to execute our Developer Go-To-Market strategy, driving adoption, engagement, and success within MetaMask's growing developer ecosystem. This role reports to the Sr. Director of Product Marketing.

Key Responsibilities:

  • Develop and execute the SDK marketing strategy to attract and engage developers, promoting the adoption and usage of the platform's SDK within the developer community.
  • Identify target developer segments, understand their needs, pain points, and motivations, and tailor messaging and resources to support them.
  • Create compelling messaging and positioning for developers seeking to leverage the SDK and API library to enhance user experiences in their dApps.
  • Translate messaging into action through new feature launches, content, campaigns, events, enablement programs, and more.
  • Collaborate with Product and Developer Relations teams to build out our Developer Center, including relevant content such as documentation, tutorials, sample code, blog posts, and videos, that showcases the value and capabilities of the SDK.
  • Analyze market trends, competitive landscape, and developer feedback to identify opportunities for product differentiation, API expansion, and SDK improvements.
  • Represent MetaMask and engage with our community through active participation in relevant in-person, digital, and on-chain events.
  • Gather feedback from developers to understand their needs, challenges, and suggestions, using this input to drive continuous SDK improvement.

What We're Looking For:

  • Experience in product marketing or developer marketing, with a deep understanding of the motivations and needs of technical audiences.
  • Strong technical acumen. Experience driving adoption and engagement for APIs and/or SDKs is a plus.
  • Familiarity with the Ethereum developer ecosystem and its core technical audiences. Strong candidates will have hands-on experience building wallet-connected Web3 dApps.
  • Comfort with data analysis. Ideal candidates can interpret product and market signals, making data-driven decisions to optimize marketing strategies over time.
  • Experience engaging developers through event programming, hackathons, and other activations.
  • Proficiency in crafting compelling positioning, messaging, and developer content.
  • Ability to influence and engage stakeholders across the organization, delivering outcomes through cross-functional working groups.

Don't Meet All the Requirements? No Problem!

We believe in building a diverse team and encourage you to apply even if you don't meet every requirement. If you think you have what it takes to thrive in our dynamic, remote-friendly startup environment, detail your relevant transferable skills in your cover letter. We're open to challenging our thinking about who fits this role.

Compensation:

For US-based candidates, the salary range (excluding bonus, equity, or other benefits) will be determined during the interview process. Anticipate a base salary ranging from $130,000 to $198,000 USD.

ConsenSys is committed to equal opportunity employment, welcoming individuals from all backgrounds. We are dedicated to ensuring technology accessibility for everyone. Employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law.

To protect yourself, please review our best practices guide to avoid fraudulent recruitment practices: Best Practices to Avoid Recruitment Fraud.

Skills Required
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Consensys
Website
Not specified
Company size
Not specified
Location
United States
Description
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