AI Vertical Growth Marketer
About Arbitrum Foundation
The Arbitrum Foundation is dedicated to advancing Ethereum scalability through innovative Layer 2 solutions. Our primary offering, Arbitrum One, an Optimistic Rollup, enhances transaction speed and affordability while upholding Ethereum's core principles of security and decentralization.
We empower developers to construct decentralized applications (dApps) that are scalable and secure, utilizing Arbitrum chains that provide performance and cost efficiency. Our objective is to enrich the Ethereum ecosystem and promote the adoption of Web3 technology by providing efficient, open-source blockchain solutions. With numerous dApps and over $13bn TVL on the platform, Arbitrum stands as a leading Ethereum scaling solution.
At Arbitrum Foundation, we cherish values of decentralization, innovation, and community. Our dedication lies in shaping the future landscape of decentralized finance and blockchain technology and seeking driven individuals to join us in shaping the next era of the Web.
Job Responsibilities
- Formulate and implement a holistic marketing strategy to position Arbitrum as the optimal platform for AI dApps.
- Identify target audiences within the AI developer and user communities, crafting engaging narratives to showcase Arbitrum's unique infrastructure advantages.
- Produce quality content to educate the target audience on the benefits of creating AI dApps on Arbitrum.
- Cultivate an active community through events, online forums, and collaborations with influencers.
- Establish and nurture strategic partnerships with AI projects, research institutions, and tech companies.
- Co-create marketing initiatives with partners, develop joint campaigns, and foster positive press coverage through relationships with key media outlets.
- Use data insights to refine marketing strategies and enhance outcomes.
Required Qualifications
- Thorough understanding of AI concepts, blockchain technology, and the Web3 ecosystem.
- Minimum 5 years of marketing experience, focusing on product, growth, or digital marketing; ability to present a case study during the interview.
- Proficiency in data analysis and deriving actionable insights.
- Strong comprehension of the developer funnel dynamics and journey.
- Excellent communication skills for building effective relationships.
- Self-motivated, proactive, and capable of working independently across time zones with global partners.
- Proficient in spoken and written English with a keen interest in emerging technologies and driving innovation.
Arbitrum Foundation Benefits
Our benefits program aims to prioritize the well-being of you and your loved ones. Our competitive compensation package includes:
- Remote first global workforce
- Comprehensive Healthcare Insurance
- Home Office Set-Up Allowance
- Wellbeing Allowance
- Growth/Continuing Education Allowance
- Flexible Time Off
- Company-issued laptop
We are committed to fostering a diverse and inclusive workplace and are proud to be an equal opportunity employer. We value respect and equal treatment for all individuals and offer accommodations for applicants with disabilities throughout the recruitment process. Regardless of meeting all requirements, we welcome candidates to connect with us as we seek potential fits for the role.