Copywriter
About Circle:
Circle is a leading financial technology company in the emerging field of digital currency. Our platform enables the seamless transfer of value globally, quickly, and at a lower cost than traditional systems. We are at the forefront of the internet of money, opening up new possibilities for commerce and economic prosperity. Our infrastructure, including USDC, a blockchain-based dollar, empowers businesses and developers to leverage the advancements in money and technology.
Who we are:
At Circle, we prioritize transparency and stability. Our team is expanding into strong jurisdictions around the world. Efficiency and speed drive our success, and our employees embody our company values: Multistakeholder, Mindfulness, Driven by Excellence, and High Integrity. As a remote team, collaboration and innovation are encouraged, creating a flexible work environment.
Job Responsibilities:
As a member of our team, you will collaborate with designers, product marketing, and marketing leads to create, edit, and conceptualize various forms of content. Your focus will be to ensure clarity, consistency, and concise communication across all channels. The ideal candidate is an advocate for content performance and branding, capable of creative writing, strategic questioning, and continuous optimization.
Your specific tasks will include:
- Developing concise content for Circle's website, blog, and in-product copy, aligning with our brand voice when necessary.
- Translating value propositions and messaging into compelling copy, utilizing key messaging frameworks provided by our brand strategy and product marketing teams.
- Enhancing our writing style guide, establishing segment- and geo-specific rules, and identifying areas for improvement.
- Utilizing storytelling techniques to create engaging content hierarchy and information architecture in our design work.
- Collaborating with creative directors, designers, and marketing leads to develop innovative creative strategies for campaigns, collateral, and web content.
- Producing customer emails that are attention-grabbing, actionable, and testable.
- Developing copy for promotional, multi-channel campaigns for landing pages, social media, paid media, events, and video.
- Leading the ongoing development of a writing style guide, promoting its evolution and implementation.
Core Values:
Our four core values are essential to our success and culture:
- Multistakeholder: We prioritize the needs and satisfaction of our customers, shareholders, employees, their families, and the communities we impact.
- Mindful: We value respect, active listening, and attention to detail.
- Driven by Excellence: We are committed to achieving our goals and delivering exceptional results. We refuse to settle for mediocrity.
- High Integrity: We embrace open and honest communication, upholding strong moral and ethical standards. We reject manipulation, dishonesty, and intolerance.
Qualifications:
To succeed in this role, you should have the following qualifications:
- 12+ years of creative copywriting experience in a fast-paced, results-driven marketing setting.
- A strong passion for words and their impact, even if you have not previously worked in-house or for a startup.
- Excellent communication skills, able to effectively engage with diverse audiences ranging from C-suite executives to crypto enthusiasts.
- Ability to gather and synthesize information quickly, delivering high-quality copy on tight deadlines.
- Knowledge of the crypto space or a willingness to learn about it. An eagerness to understand our customers and interview internal stakeholders.
- Experience working with legal and compliance teams to ensure brand consistency and develop approved terms and phrases.
- Comfortable managing multiple projects with varying deadlines and collaborating with cross-functional teams.
- Proficient in written and oral communication, including presentations and brainstorming sessions.
- Experience collaborating with external creative agencies and freelancers.
- Ability to adapt and thrive in an ambiguous environment.
- Detail-oriented with effective problem-solving skills.
- Proficiency in Google Suite, Slack, and MacOS preferred.
Additional Information:
- This position is eligible for day-one PERM sponsorship for qualified candidates.
- Circle provides a comprehensive compensation package that takes into account various factors such as experience, qualifications, and organizational needs.
- Compensation Range: $160,000 - $207,500 (dependent on factors mentioned above)
- Annual Bonus Target: 17.5%
- Benefits: Equity, medical, dental, vision, 401(k), discretionary vacation policy, 10 days of paid sick leave per year, and 11 paid holidays per year.
- Circle is an equal opportunity employer and values diversity. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability.
- Circle participates in the E-Verify program as required by law.
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