CRM Director
Status
Hong Kong
Full time
Hybrid
Compensation is not specified
Role
CTO
Description
We are seeking a dynamic and seasoned CRM Director to spearhead our Go-To-Market (GTM) strategies with the goal of enhancing user engagement and loyalty. The ideal candidate should possess a solid CRM background, specializing in localization and personalization strategies. Essential skills required include customer journey mapping, customer lifecycle management, and segmentation utilizing data-driven machine learning techniques.
Responsibilities:
Strategy and Leadership:
- Team Leadership: Mentor and lead a talented CRM team, cultivating a culture of collaboration, accountability, and high performance.
- Vision Development: Develop and execute automated lifecycle CRM strategies to guide customers through their purchase journeys effectively at scale.
- Data-Driven Frameworks: Create customer journey frameworks and maps to shape lifecycle strategies and ensure alignment across teams.
- Cross-Department Collaboration: Collaborate with various teams and vendors such as product, marketing, legal, compliance, data engineering, content, and customer support to ensure seamless customer experiences and handoffs.
- Inclusive Environment: Foster a motivating workplace that promotes continuous learning, innovation, and open communication.
CRM Automation and Tech Management Strategy:
- Creative Development: Lead the creation of engaging strategies and executions for customer retention and engagement.
- User Growth Strategies: Design and implement strategies to enhance user loyalty and conversions, optimizing the conversion and retention funnel.
- Personalized Campaigns: Execute personalized email and push notification campaigns to boost engagement and conversion rates.
- Segmentation Strategies: Develop sophisticated strategies for segmentation targeting and personalized CRM messaging across multiple channels.
- Lifecycle Optimization: Oversee the optimization of multi-channel CRM campaigns to drive business impact in line with organizational goals.
Data Analysis, Reporting, and Insights:
- Performance Monitoring: Analyze campaign performance and customer engagement, refining strategies based on data insights to enhance ROI.
- Insights Collaboration: Collaborate with vendors and analytics teams to unearth insights, develop strategic roadmaps, and drive enhancements in CRM efforts.
Requirements:
- Bachelor’s degree in Marketing, Business Administration, Computer Science, or a related field.
- A minimum of 8 years experience in CRM, digital marketing, or CRM software administration, including at least 3 years in team leadership.
- Excellent leadership and hands-on management skills, with a strong background in building and fostering high-performing teams in a dynamic environment.
- Proficiency in the latest CRM trends and technologies with experience in AI technology being advantageous.
- Strong analytical skills, proficient in CRM software, Business Intelligence tools, and Customer Data Platforms (CDP). Technical skills in SQL, ETL process, Python, Machine Learning, Data modeling, HTML, and CSS are favorable.
- Exceptional communication and presentation abilities, with the capacity to effectively convey complex ideas and strategies to senior leadership and cross-functional teams.
- Strategic thinker with the capability to develop and execute innovative, data-driven CRM strategies aligned with business objectives.
- Passion for cryptocurrency, Web 3.0 projects, and emerging technologies.
Life @ Company:
- Drive for big thinking and exploring new opportunities within a supportive, ambitious team.
- Transformational and proactive work environment encouraging employees to find innovative solutions.
- Internal growth opportunities, promoting personal and professional development.
- Collaborative work culture with colleagues who support each other and work towards common goals.
- Work flexibility adoption with flexi-work hours and hybrid or remote setups.
- Career advancement prospects through internal mobility programs.
- Work perks include a Company Visa card for eligible employees.
Are you eager to embark on a new journey with us?
Benefits:
- Competitive salary with attractive annual leave entitlement, including birthday and work anniversary leaves.
- Work flexibility with options for flexi-work hours and hybrid or remote setups.
- Internal mobility program offering diverse career opportunities.
- Work perks, such as a Company Visa card for eligible employees.
Skills Required
Сrypto.com
Website
Сrypto.comCompany size
Not specified
Location
United States
Description
Not specified
Status
bitcastle .
KOL Business Development Manager (Crypto, Japanese Speaking)
Delhi, India
Delhi, India
Full time
Remote
About the Company
Bitcastle is a cryptocurrency exchange platform which aims to create a new age of exchange where everyone can use it safely and have fun. As we expand and take a more active approach to global expansion, bitcastle is looking to hire a Full-Time KOL Business Development to join our team.
About the Role
We are seeking a dynamic and results-driven KOL Business Development Manager (Japanese Speaking) to drive user growth and enhance brand visibility for our exchange. In this role, you will be responsible for identifying, engaging, and nurturing relationships with local KOLs, influencers, communities, projects, and strategic partners to promote our platform.
- Identify and build relationships with local KOLs/influencers/, communities, projects, and other potential partners to promote the exchange in order to achieve user growth.
- As a representative of the exchange, to build and maintain a good relationship with KOLs and marketing channels to achieve long-term partnership
- Be responsible for the execution and performance of KOL marketing strategy, track and analyze results, and make adjustments to ensure optimal performance and maximum ROI.
- Stay updated with local industry developments trends, conduct market research and create strategies when required
- Attend events as a representative of the exchange when required, expand network and bring in more leads for the exchange
Requirements:
- Business level Japanese proficiency
- Experience in managing a team or managerial experience
- Experience as KOL BD in similar companies/markets
- Understanding of cryptocurrency
- Fluent in English
Bitcastle is a cryptocurrency exchange platform which aims to create a new age of exchange where everyone can use it safely and have fun. As we expand and take a more active approach to global expansion, bitcastle is looking to hire a Full-Time KOL Business Development to join our team.
About the Role
We are seeking a dynamic and results-driven KOL Business Development Manager (Japanese Speaking) to drive user growth and enhance brand visibility for our exchange. In this role, you will be responsible for identifying, engaging, and nurturing relationships with local KOLs, influencers, communities, projects, and strategic partners to promote our platform.
- Identify and build relationships with local KOLs/influencers/, communities, projects, and other potential partners to promote the exchange in order to achieve user growth.
- As a representative of the exchange, to build and maintain a good relationship with KOLs and marketing channels to achieve long-term partnership
- Be responsible for the execution and performance of KOL marketing strategy, track and analyze results, and make adjustments to ensure optimal performance and maximum ROI.
- Stay updated with local industry developments trends, conduct market research and create strategies when required
- Attend events as a representative of the exchange when required, expand network and bring in more leads for the exchange
Requirements:
- Business level Japanese proficiency
- Experience in managing a team or managerial experience
- Experience as KOL BD in similar companies/markets
- Understanding of cryptocurrency
- Fluent in English
bitcastle .
Listing Business Development Manager (Crypto, Japanese Speaking)
Delhi, India
Delhi, India
Full time
Remote
About the Company:
Bitcastle is a cryptocurrency exchange platform which aims to create a new age of exchange where everyone can use it safely and have fun. As we expand and take a more active approach to global expansion, bitcastle is looking to hire a Full-Time Listing Business Development to drive growth by leading end-to-end sales initiatives and strategic collaborations in the blockchain and crypto sector, while coordinating cross-functional teams and staying ahead of market trends through continuous research and industry engagement.
About the Role:
- Identify new business opportunities, expand and execute strategic partnerships
- Look for new listing sales opportunities in Blockchain and crypto space
- Manage the listing sales pipeline, from researching, sourcing, contacting, negotiating, converting and following up with clients
- Liase and coordinate with marketing, product, customer support and operations teams to ensure smooth delivery of products
- Assess and monitor key indicators of cryptocurrency projects and evaluating the effectiveness of partnership and campaign initiatives
- Monitor market trends and conducting R&D in the cryptocurrency market
- Participate in overseas exhibitions and events as required and network with potential business partners
Requirements:
Business level Japanese proficiency
Minimum 1 year of BD/sales experience in crypto/blockchain space
Familiar with cryptocurrency or blockchain technology
Experience in managing a team
Experience in crypto coins listing or general business development experience in the crypto industry
Capabilities of develop global customer relationships independently
Good relationship with team and cross functional communication skill
Ideal Candidate:
Have a good sense of cooperation and working with a team
Able to act independently and proactively
Experience in customer negotiation
Bitcastle is a cryptocurrency exchange platform which aims to create a new age of exchange where everyone can use it safely and have fun. As we expand and take a more active approach to global expansion, bitcastle is looking to hire a Full-Time Listing Business Development to drive growth by leading end-to-end sales initiatives and strategic collaborations in the blockchain and crypto sector, while coordinating cross-functional teams and staying ahead of market trends through continuous research and industry engagement.
About the Role:
- Identify new business opportunities, expand and execute strategic partnerships
- Look for new listing sales opportunities in Blockchain and crypto space
- Manage the listing sales pipeline, from researching, sourcing, contacting, negotiating, converting and following up with clients
- Liase and coordinate with marketing, product, customer support and operations teams to ensure smooth delivery of products
- Assess and monitor key indicators of cryptocurrency projects and evaluating the effectiveness of partnership and campaign initiatives
- Monitor market trends and conducting R&D in the cryptocurrency market
- Participate in overseas exhibitions and events as required and network with potential business partners
Requirements:
Business level Japanese proficiency
Minimum 1 year of BD/sales experience in crypto/blockchain space
Familiar with cryptocurrency or blockchain technology
Experience in managing a team
Experience in crypto coins listing or general business development experience in the crypto industry
Capabilities of develop global customer relationships independently
Good relationship with team and cross functional communication skill
Ideal Candidate:
Have a good sense of cooperation and working with a team
Able to act independently and proactively
Experience in customer negotiation
bitcastle .
Listing Business Development
City Of Manila, Philippines
City Of Manila, Philippines
Full time
Remote
About the Company:
Bitcastle is a cryptocurrency exchange platform which aims to create a new age of exchange where everyone can use it safely and have fun. As we expand and take a more active approach to global expansion, bitcastle is looking to hire a Full-Time Listing Business Development to drive growth by leading end-to-end sales initiatives and strategic collaborations in the blockchain and crypto sector, while coordinating cross-functional teams and staying ahead of market trends through continuous research and industry engagement.
About the Role:
- Identify new business opportunities, expand and execute strategic partnerships
- Look for new listing sales opportunities in Blockchain and crypto space
- Manage the listing sales pipeline, from researching, sourcing, contacting, negotiating, converting and following up with clients
- Liase and coordinate with marketing, product, customer support and operations teams to ensure smooth delivery of products
- Assess and monitor key indicators of cryptocurrency projects and evaluating the effectiveness of partnership and campaign initiatives
- Monitor market trends and conducting R&D in the cryptocurrency market
- Participate in overseas exhibitions and events as required and network with potential business partners
Requirements:
- Business level English
- Minimum 1 year of BD/sales experience in crypto/blockchain space
- Familiar with cryptocurrency or blockchain technology
- Capabilities of develop global customer relationships independently
- Good relationship with team and cross functional communication skill
- Fast learner, hard worker and team player
Ideal Candidate:
- Have a good sense of cooperation and working with a team
-Able to act independently and proactively
- Experience in customer negotiation
- Business level Japanese
Bitcastle is a cryptocurrency exchange platform which aims to create a new age of exchange where everyone can use it safely and have fun. As we expand and take a more active approach to global expansion, bitcastle is looking to hire a Full-Time Listing Business Development to drive growth by leading end-to-end sales initiatives and strategic collaborations in the blockchain and crypto sector, while coordinating cross-functional teams and staying ahead of market trends through continuous research and industry engagement.
About the Role:
- Identify new business opportunities, expand and execute strategic partnerships
- Look for new listing sales opportunities in Blockchain and crypto space
- Manage the listing sales pipeline, from researching, sourcing, contacting, negotiating, converting and following up with clients
- Liase and coordinate with marketing, product, customer support and operations teams to ensure smooth delivery of products
- Assess and monitor key indicators of cryptocurrency projects and evaluating the effectiveness of partnership and campaign initiatives
- Monitor market trends and conducting R&D in the cryptocurrency market
- Participate in overseas exhibitions and events as required and network with potential business partners
Requirements:
- Business level English
- Minimum 1 year of BD/sales experience in crypto/blockchain space
- Familiar with cryptocurrency or blockchain technology
- Capabilities of develop global customer relationships independently
- Good relationship with team and cross functional communication skill
- Fast learner, hard worker and team player
Ideal Candidate:
- Have a good sense of cooperation and working with a team
-Able to act independently and proactively
- Experience in customer negotiation
- Business level Japanese
Mikko Ikola
Head of Product Marketing at Veridise, blockchain security company
Full time
Remote
We’re looking for a Head of Product Marketing to lead the marketing efforts for AuditHub, Veridise’s next-generation blockchain auditing platform.
In this role, you’ll take full ownership of AuditHub’s marketing strategy—from brand building and content creation to partnerships and campaign execution. You’ll collaborate with both internal engineers and external clients to develop compelling case studies, blog posts, and educational content that showcases AuditHub and its impact.
About the Role
This role combines strategic planning with hands-on execution. You should be capable of both crafting a long-term marketing strategy, and then executing it effectively. Prior marketing experience is essential, and a background in the blockchain space is preferred.
Key Responsibilities
Full ownership of the AuditHub marketing and growth strategy
Develop a comprehensive marketing strategy and go-to-market plan
Build AuditHub’s brand, presence, and positioning across the website, blog, and social media (we will create new website and open new socials for AuditHub in addition to Veridise accounts)
Collaborate with AuditHub engineers and clients to create case studies, tutorials, videos, and other high-value content
Launch and manage marketing campaigns and growth partnerships
Track and analyze campaign performance, turning insights into actionable improvements
Work closely with the business development team to generate qualified sales leads
Identify and secure speaking opportunities for both the AuditHub team and yourself
Coordinate conference presence in collaboration with Veridise’s marketing team
Build media relationships and manage PR outreach together with Veridise’s marketing team
Requirements:
4+ years of experience in marketing or communications role.
SaaS product marketing or B2B marketing experience
Demonstrated success in digital marketing and content creation
Excellent writing skills, including technical and product storytelling
Proven experience building end-to-end marketing funnels (awareness → conversion → retention).
Strong command of digital marketing tools, channels, and performance tracking
Fluent in English (written and spoken)
Willingness to learn the ropes of blockchain security
Bonus points (optional):
Experience with or deep interest in web3 and blockchain
Cybersecurity experience
Technical foundation in a STEM discipline
Soft skills:
Self-starter with a proactive and hands-on mindset
Comfortable working independently and remotely
Able to adapt quickly in a fast-evolving environment
Strong professional ethics
What we offer:
The chance to build and shape the marketing for a cutting-edge product from the ground up
An opportunity to work with world-class team of security professionals
Fully remote role with flexible hours
Competitive compensation
About AuditHub and Veridise
AuditHub is developed by Veridise. Veridise is a blockchain security company founded by a team of world-class researchers. We are passionate about bringing our state-of-the-art security research and software analysis tools to the fingertips of web3 developers.
Our security analysis tools are the best-in-class and build on years of academic research from our team. These automated tools augment human intelligence during our audits and help us cover edge cases and catch subtle vulnerabilities that were missed in previous audits.
We are trusted by many leading projects and ecosystems, including RISC Zero, Linea, the Ethereum Foundation, Succinct, Ankr, and others.
Only shortlisted candidates will be contacted.
Learn more and apply:
https://veridise.com/careers/
https://veridise.com/careers/head-of-product-marketing/
https://veridise.com/audithub/
In this role, you’ll take full ownership of AuditHub’s marketing strategy—from brand building and content creation to partnerships and campaign execution. You’ll collaborate with both internal engineers and external clients to develop compelling case studies, blog posts, and educational content that showcases AuditHub and its impact.
About the Role
This role combines strategic planning with hands-on execution. You should be capable of both crafting a long-term marketing strategy, and then executing it effectively. Prior marketing experience is essential, and a background in the blockchain space is preferred.
Key Responsibilities
Full ownership of the AuditHub marketing and growth strategy
Develop a comprehensive marketing strategy and go-to-market plan
Build AuditHub’s brand, presence, and positioning across the website, blog, and social media (we will create new website and open new socials for AuditHub in addition to Veridise accounts)
Collaborate with AuditHub engineers and clients to create case studies, tutorials, videos, and other high-value content
Launch and manage marketing campaigns and growth partnerships
Track and analyze campaign performance, turning insights into actionable improvements
Work closely with the business development team to generate qualified sales leads
Identify and secure speaking opportunities for both the AuditHub team and yourself
Coordinate conference presence in collaboration with Veridise’s marketing team
Build media relationships and manage PR outreach together with Veridise’s marketing team
Requirements:
4+ years of experience in marketing or communications role.
SaaS product marketing or B2B marketing experience
Demonstrated success in digital marketing and content creation
Excellent writing skills, including technical and product storytelling
Proven experience building end-to-end marketing funnels (awareness → conversion → retention).
Strong command of digital marketing tools, channels, and performance tracking
Fluent in English (written and spoken)
Willingness to learn the ropes of blockchain security
Bonus points (optional):
Experience with or deep interest in web3 and blockchain
Cybersecurity experience
Technical foundation in a STEM discipline
Soft skills:
Self-starter with a proactive and hands-on mindset
Comfortable working independently and remotely
Able to adapt quickly in a fast-evolving environment
Strong professional ethics
What we offer:
The chance to build and shape the marketing for a cutting-edge product from the ground up
An opportunity to work with world-class team of security professionals
Fully remote role with flexible hours
Competitive compensation
About AuditHub and Veridise
AuditHub is developed by Veridise. Veridise is a blockchain security company founded by a team of world-class researchers. We are passionate about bringing our state-of-the-art security research and software analysis tools to the fingertips of web3 developers.
Our security analysis tools are the best-in-class and build on years of academic research from our team. These automated tools augment human intelligence during our audits and help us cover edge cases and catch subtle vulnerabilities that were missed in previous audits.
We are trusted by many leading projects and ecosystems, including RISC Zero, Linea, the Ethereum Foundation, Succinct, Ankr, and others.
Only shortlisted candidates will be contacted.
Learn more and apply:
https://veridise.com/careers/
https://veridise.com/careers/head-of-product-marketing/
https://veridise.com/audithub/
bitcastle .
Chief Marketing Officer
Singapore
Singapore
Full time
Remote
Job Description:
Bitcastle is a cryptocurrency exchange platform which aims to create a new age of exchange where everyone can use it safely and have fun. As we expand and take a more active approach to global expansion, bitcastle is looking to hire a Full-Time Chief Marketing Officer (CMO) to manage the company’s marketing efforts and take the company’s brand to the next level as we expand and take a more active approach to global expansion.
As the head of marketing, your main duties will be to manage global marketing efforts for the group.
– Be responsible for all marketing efforts and create the overall marketing strategy for Bitcastle with clear objectives and measurable results.
– Manage the creation of global marketing efforts and advertising campaigns across various social media and digital platforms.
– Develop and execute promotions and content for email and website marketing
– Use analytical tools to measure and report on the overall performance of digital marketing campaigns and advertisements.
– Leverage insights from trend and information analysis to optimize advertising spend and performance based on goals.
– Other related tasks as assigned by the company as needed.
Requirements:
– Experience in all aspects of digital marketing, from organic marketing channels to advertising
– Experience as a CMO or in a similar strategic marketing leadership role
– Experience in cryptocurrency web advertising or digital marketing operations
– Has experience in creating banners, videos, etc.
Ideal Candidate:
– Has knowledge and interest in the world of cryptocurrency and blockchain
– Pays attention to detail and has the ability to perform work to a high standard
– Has the ability to work in a team environment, collaborate with others, and deal smoothly with a variety of stakeholders even in remote settings
– Has willingness to deliver results in a fast-paced environment
Bitcastle is a cryptocurrency exchange platform which aims to create a new age of exchange where everyone can use it safely and have fun. As we expand and take a more active approach to global expansion, bitcastle is looking to hire a Full-Time Chief Marketing Officer (CMO) to manage the company’s marketing efforts and take the company’s brand to the next level as we expand and take a more active approach to global expansion.
As the head of marketing, your main duties will be to manage global marketing efforts for the group.
– Be responsible for all marketing efforts and create the overall marketing strategy for Bitcastle with clear objectives and measurable results.
– Manage the creation of global marketing efforts and advertising campaigns across various social media and digital platforms.
– Develop and execute promotions and content for email and website marketing
– Use analytical tools to measure and report on the overall performance of digital marketing campaigns and advertisements.
– Leverage insights from trend and information analysis to optimize advertising spend and performance based on goals.
– Other related tasks as assigned by the company as needed.
Requirements:
– Experience in all aspects of digital marketing, from organic marketing channels to advertising
– Experience as a CMO or in a similar strategic marketing leadership role
– Experience in cryptocurrency web advertising or digital marketing operations
– Has experience in creating banners, videos, etc.
Ideal Candidate:
– Has knowledge and interest in the world of cryptocurrency and blockchain
– Pays attention to detail and has the ability to perform work to a high standard
– Has the ability to work in a team environment, collaborate with others, and deal smoothly with a variety of stakeholders even in remote settings
– Has willingness to deliver results in a fast-paced environment