Digital Marekting Specialist (Contract 6 months)

Job Summary

BitGo is a leading provider of financial services for digital assets, catering to institutional investors through its solutions for liquidity, custody, and security. The company, established in 2013, specializes in serving institutional clients with a focus on centralized and decentralized finance. BitGo offers a range of services including trading, lending, and borrowing, and acts as the custodian for WBTC. It also provides solutions like BitGo Portfolio and Tax for digital assets. With its significant market presence, BitGo processes a substantial portion of global Bitcoin transactions, supporting over 600 coins and tokens and serving more than 1500 institutional clients worldwide.

Position Overview

BitGo is seeking a Digital Marketing Specialist Contractor to join their team in Bangalore for a 6-month term. The selected candidate will be responsible for enhancing the company's brand presence across online and offline platforms.

Key Responsibilities

• Collaborate with the team to plan and organize offline events in and around Bangalore.
• Create engaging content for digital platforms like social media, websites, blogs, and newsletters.
• Manage social media platforms effectively.
• Organize and execute promotional events in coordination with vendors and stakeholders.
• Monitor and analyze KPIs for digital marketing initiatives.
• Develop and implement strategies to boost brand awareness and engagement.

Required Skills & Experience

Preferred candidates should share and uphold BitGo's core values, which include open communication, transparency, ownership, and craftsmanship, along with a commitment to delivering trust in digital assets. Key qualifications include:

• Bachelor’s degree or equivalent practical experience.
• Demonstrated expertise in digital marketing, including SEO, SEM, social media, and content marketing.
• Strong written and verbal communication skills.
• Proficiency in digital marketing tools like Google Analytics and WordPress.
• Previous experience in event management and offline marketing.
• Ability to multitask and meet deadlines in a fast-paced environment.

Preferred Qualifications

• Familiarity with graphic design tools such as Adobe Photoshop, Illustrator, or Canva.
• Knowledge of CRM systems like Salesforce or HubSpot.
• Experience in Financial Services and/or Financial Technology.
• Interest in and understanding of cryptocurrencies and the blockchain industry.

Why Join BitGo?

BitGo is at the forefront of disrupting the financial services industry, driven by a team of dedicated individuals who embody the company's values of ownership, craftsmanship, and open communication. Working at BitGo offers numerous advantages, including competitive compensation and a hybrid working model. Benefits include IT equipment support, meal allowances, snacks at the office, and the opportunity to learn and grow with a talented workforce.

Cryptocurrencies represent a transformative shift in financial services, and by joining BitGo, you can contribute to shaping the future of investing.