LatAm Marketing Associate
Founded in 2011, our company is a prominent figure in the digital assets sector, offering individuals the tools to seize control of their financial destiny. Ranging from wallet services to institutional financial solutions and a robust data platform for cryptocurrency aficionados and businesses, we are at the forefront of innovation in the industry.
We are in search of a driven individual to become a key member of our Marketing Team as a LatAm Marketing Associate. This role entails spearheading our marketing endeavors in the South America region, shaping and executing a localized strategy while collaborating seamlessly with our global marketing team to further enhance our presence in this evolving market.
Roles and Responsibilities:
Marketing and Growth:
- Formulate and execute the LatAm marketing strategy to align with our global mission, focusing on high net worth client growth.
- Conduct thorough market research to identify trends, competitor strategies, and growth opportunities in the LatAm market.
- Devise and implement tailored marketing campaigns customized to the specific needs and preferences of HNW clients in LatAm.
Client Acquisition and Engagement:
- Drive client acquisition through targeted strategies across various channels.
- Develop thought-provoking content that educates and engages potential clients in LatAm.
- Plan and host exclusive events to nurture relationships, generate leads, and enhance loyalty among clients, influencers, and industry leaders.
- Work closely with product and sales teams to meet the unique demands of the LatAm market.
Influencer Marketing and Ecosystem Building:
- Cultivate key partnerships with influencers and media outlets in LatAm’s fintech and business sectors to amplify our brand presence.
- Establish and oversee influencer and affiliate programs to expand market reach effectively.
Measurement and Optimization:
- Track and analyze campaign performance to enhance marketing effectiveness.
- Establish reporting metrics to measure the success of the LatAm marketing strategy and communicate ROI to stakeholders.
Requirements:
- 1-2 years of marketing experience, preferably within the crypto or FinTech industry.
- Proven track record in executing marketing campaigns targeting high net worth clients.
- Experience in managing influencer and affiliate campaigns.
- Sound understanding of the cryptocurrency landscape.
- Fluent in English, with event planning experience being a plus.
Compensation and Benefits:
- Competitive full-time salary and equity in our company.
- Opportunity to advance your career at a leading global tech company.
- Unlimited vacation policy and performance-based cash bonuses.
- Provided Apple equipment with a hybrid work model in Buenos Aires.
- Health insurance reimbursement.
We are dedicated to fostering diversity and inclusion within our workforce, upholding equal employment opportunities and prohibiting all forms of discrimination. We base our hiring decisions solely on qualifications, merit, and business needs.
If you have any queries regarding data protection, please reach out to our Data Protection Officer via the email provided. Your personal data management is crucial for evaluating your application and is handled in accordance with relevant privacy regulations.
The retention period of your personal data will depend on our evaluation needs. As an EU citizen, you have rights regarding your personal data under the GDPR. Feel free to request access, rectification, erasure, processing restriction, or data portability as needed.
Ensure your comfort with data transfer to the U.S., where data privacy laws may differ, is maintained. The necessary safeguards are applied to observe GDPR compliance standards.
Your opportunity to make a difference with us starts here.