Senior Product Manager - User Journey
Job Summary:
Binance is a renowned global blockchain ecosystem and hosts the world's largest cryptocurrency exchange, serving millions of users worldwide. Our platform is known for industry-leading security, transparency in user funds, fast trading engine, deep liquidity, and a diverse range of digital asset products. From trading and finance to education, research, and more, we offer a broad spectrum of services. Our mission is to utilize digital assets and blockchain technology to create a financial ecosystem that promotes financial freedom and boosts financial access globally.
Role Responsibilities:
Collaborate with a cross-functional team, including data analysts and project managers, to develop scalable data systems and analyze user onboarding processes, optimizing product performance and strategy.
Conduct in-depth analysis of user lifecycle and activation to derive actionable insights for product iteration using data mining techniques.
Define key metrics, identify areas for improvement, lead AB testing processes, and optimize product features.
Engage with other product teams to create and execute user segmentation strategies to enhance conversion rates.
Desired Skills:
Possess 6+ years of experience in either user activation or user lifecycle domains.
Demonstrate strong curiosity and problem-solving skills.
Proficient in utilizing product analytics tools and event-based analytics.
Passion for cryptocurrency and advancements in blockchain technology.
Excellent written and verbal communication abilities, with a knack for translating insights into actionable plans.
Experience in data science, analytics, and machine learning libraries.
Knowledge in utilizing AI to integrate various products and strategies would be advantageous.
Benefits of Joining Binance:
Contribute to shaping the future with a leading blockchain ecosystem.
Collaborate with top-tier professionals within a global, user-centric organization that prioritizes talent.
Engage in dynamic projects with autonomy within an innovative work environment.
Enjoy a results-driven workplace that offers opportunities for growth and continuous learning.
Competitive salary and comprehensive company benefits.
Flexible remote work arrangements based on business team requirements.
Binance is committed to fostering diversity in the workplace, as we believe it is key to our success. By submitting your application, you acknowledge and agree to Binance's Candidate Privacy Notice.