Social Media Manager - CO/MX
Bogotá, Colombia +1
Full time
Remote
Compensation is not specified
Role
Social Media Manager
Description
Join a global blockchain company renowned for operating the world's largest digital asset exchange and dedicated to driving the adoption of cryptocurrencies while promoting financial inclusivity.
Are you eager to contribute to the revolutionary rise of cryptocurrency with one of the most influential players in the blockchain industry?
Roles and Responsibilities:
- Engage closely with our online community, possessing a profound understanding of cryptocurrency fundamentals and culture
- Take the lead in managing and growing local social media accounts such as Instagram, YouTube, and TikTok
- Formulate and execute local social media strategies encompassing content and channel directives
- Develop a localized posting strategy in line with regional trends and insights
- Monitor market and competitor activities for timely and relevant social media responses
- Establish a network of content creators and actively engage with the audience across various platforms
- Foster relationships with local crypto communities and administer Binance community channels on Telegram and Discord
- Curate and execute the monthly Binance Live/Webinars agenda for the respective region
- Design a comprehensive social content strategy aligned with key industry events, campaign schedules, product launches, and community endeavors
- Collaborate effectively with global social media guidelines, departments, influencers, and partners
- Provide support for regional events and influencer collaborations
- Coordinate seamlessly with cross-functional teams including marketing, design, content, performance marketing, and product departments
- Evaluate, report, and analyze campaign performances to extract actionable insights for future optimization
- Deliver detailed monthly reports and conduct data analysis
Requirements:
- Possess a minimum of 3+ years of experience in digital marketing or social media roles with renowned brands
- Native proficiency in Spanish, fluent in English, proficiency in Portuguese is a bonus
- Thorough understanding of the cryptocurrency market and culture
- Proficient in social media management
- Experience in influencer marketing and event coordination is advantageous
- Demonstrated proficiency in working with influencers, content creators, and user-generated content
- Familiarity with Binance's product suite and general knowledge of cryptocurrencies
- Strong writing and copywriting skills; ability to communicate clearly and concisely
- Exhibit ownership, responsibility, and resilience amid stress; self-driven and result-oriented
- Prior remote and startup exposure is a welcomed asset
Conditions:
- Competitive remuneration package
- Flexible work arrangements
- Flat organizational structure
- Thrive in excellent working environments alongside talented international colleagues
- Contribute to shaping the future of cryptocurrency and engage with the world's leading crypto exchange!
About Binance:
Binance stands at the forefront of cryptocurrency exchanges globally, catering to a diverse customer base across 180+ countries and regions. Known for its exceptional processing speed, managing over 1.4 million orders per second, Binance prioritizes security, efficiency, and performance—captivating enthusiasts and professional traders worldwide.
Skills Required
Binance
Website
Not specified
Company size
Not specified
Location
United States
Description
Not specified