Customer Growth Lead
About Us
Immutable is a rapidly expanding game platform revolutionizing the next generation of games. Our cutting-edge technology focuses on enhancing gaming performance, digital ownership, and player engagement. We leverage AI-driven analytics and high-performance tools to help game studios attract, engage, and expand their player communities in Web2 and Web3 environments.
Established in 2018, Immutable has achieved unicorn status as one of the fastest-growing companies in Australia, raising significant funding with a substantial valuation. With over 700 games currently leveraging Immutable and partnerships with industry leaders like Ubisoft, we are shaping the future of gaming.
Immutable's Immutable Passport has garnered over 6 million users, simplifying cross-game experiences, while the Immutable Audience platform is rapidly growing as a SaaS product line. As we rapidly scale, our diverse team remains committed to a singular mission: to create unparalleled value in gaming growth and redefine the process of launching and scaling games.
About The Role
Immutable aims to empower more games to thrive, and our Customer Growth team plays a pivotal role in achieving this goal. We are seeking a Customer Growth Lead with hands-on expertise to drive performance marketing initiatives for a group of game studios. This role involves managing paid campaigns, optimizing ad networks, and implementing player retention strategies. As a crucial member of the team, you will have autonomy in your region, impacting studio growth on Immutable and contributing to scalable growth opportunities for the business.
You'll Be Empowered To
- Manage paid acquisition campaigns for game studios.
- Optimize ad networks and user acquisition channels.
- Develop launch growth plans for studio collaborations.
- Oversee email, CRM, and player lifecycle retention programs.
- Implement Immutable's Audience growth products for studios.
- Track performance metrics, manage budget allocations, and refine strategies based on data insights.
- Create standardized growth playbooks adaptable across diverse studio portfolios.
We'd Love You To Bring
- Hands-on experience in performance and paid marketing, with a track record of running and optimizing campaigns.
- Proficiency in setting up and fine-tuning ad networks and user acquisition channels.
- Strong grasp of growth strategies encompassing paid acquisition, lifecycle management, and email marketing.
- Ability to take ownership of budget management and data-driven decision-making.
- Expertise in lifecycle and retention marketing through CRM and email campaigns.
- Familiarity with martech tools and facilitating studio adoption of growth products.
- Strong communication skills, influencing abilities, and a results-driven mindset.
- Comfort using AI tools for enhanced efficiency in various marketing tasks.
We are proud of the benefits that we offer for all of our employees globally.
Here is a snapshot:
Attracting the best global talent
- Competitive base salaries and contributions to a long-term fund.
- Employee Stock Options ESOP reflecting product success.
- Flexible working arrangements tailored to both office-based and remote team members.
- In-office amenities including lunch and special celebrations.
- Work-from-home allowance, internet, and phone usage subsidies.
Levelling up your growth
- Opportunity for annual personal development fund for courses, classes, or events.
- Access to free online courses via Udemy.
Helping you thrive
- Support for health and well-being.
- 24/7 counselling services for you and your family.
- Subsidized programs for fitness and mental well-being.
Leave when you need it the most
- Enhanced parental leave policies focusing on inclusivity.
- Additional paid leave and birthday time off.
Additional Information:
Immutable prioritizes building an inclusive and diverse workplace to foster ideas and perspectives contributing to our success.
We adhere to the Circle Back Initiative, aiming to review and respond to all applications personally. Irrelevant or unsolicited resumes are not accepted.
Join us in shaping the future of gaming!
