Display Advertising Director - Programmatic
Status
London, United Kingdom
Full time
Hybrid
Compensation is not specified
Role
CTO
Description
As the Programmatic Director, you will be responsible for overseeing the strategic planning, implementation, and optimization of programmatic advertising campaigns on various leading platforms. This role entails utilizing technical expertise and creative vision to drive impactful global user acquisition and engagement initiatives across web and app platforms. Emphasizing innovation, automation, and data-driven decision-making, you will establish scalable best practices and leverage emerging technologies like AI to enhance campaign performance. The position requires a combination of strategic guidance, technical proficiency, and hands-on campaign management.
Responsibilities
- Develop and spearhead the global programmatic advertising strategy to drive user acquisition, retention, and engagement while focusing on achieving a high ROI and sustained growth.
- Foster a culture of innovation by incorporating advanced technologies such as AI and machine learning to enhance campaign targeting, creative execution, and optimization.
- Expand the programmatic advertising roadmap by identifying growth opportunities in untapped markets, platforms, and ad formats.
- Establish and enforce global best practices for programmatic advertising, including areas like frequency capping, remarketing flows, brand safety, and dynamic creative optimization (DCO).
- Collaborate closely with various cross-functional teams, including marketing, creative, product, and data teams, to deliver cohesive and high-impact advertising strategies.
- Offer strategic leadership, mentoring, and guidance to direct reports, while encouraging collaboration with internal and external stakeholders.
Technical & Creative Proficiency
- Utilize advanced analytics tools, AI, and automation to develop more intelligent bidding strategies.
- Supervise dynamic creative optimization (DCO), leveraging data and machine learning for tailored messaging and creatives catering to different audience segments.
- Work with creative teams to innovate in programmatic ad formats, incorporating interactive ads, playable ads, and engaging video creatives.
- Utilize predictive analytics and AI-powered tools to identify high-value audiences and anticipate market trends.
- Research and experiment with cutting-edge advertising technologies like contextual targeting, programmatic audio, Connected TV (CTV), and digital out-of-home (DOOH).
Execution & Optimization
- Manage and expand the programmatic DSP ecosystem by testing new platforms and publisher partnerships to enhance campaign performance.
- Lead media strategy and buying across various auction types, from open auctions to programmatic guaranteed (PG) deals.
- Implement and oversee automation processes to streamline workflows and enhance operational efficiency.
Data-Driven Decision Making
- Establish robust data frameworks for audience segmentation, predictive modeling, and user behavior analysis to drive personalization and engagement.
- Ensure thorough tracking and attribution by integrating data across different platforms for comprehensive campaign insights.
- Monitor industry trends and competitors' strategies to stay ahead of market shifts and drive innovation in programmatic advertising.
Reporting & Insights
- Provide high-quality reports and presentations for executive stakeholders that outline campaign achievements, learnings, and areas for growth.
- Conduct competitive analyses to evaluate performance and refine future strategies.
Requirements
- Bachelor’s degree in Marketing, Business, Finance, or a related field.
- 7+ years of experience in programmatic advertising with a focus on user acquisition.
- Experience in TradFi, Crypto, Sports, or i-gaming with North America and Europe markets is advantageous.
- Demonstrated leadership skills in managing teams and complex operations.
- Strong commercial mindset with a successful history in programmatic advertising.
- Familiarity with global acquisition strategies and their implementation.
- Proven ability to excel in a dynamic, fast-paced environment.
- Exceptional collaboration skills with a talent for working cross-functionally.
- Advanced analytical capabilities to interpret data for making informed decisions.
- Excellent written and verbal communication skills.
Skills Required
Сrypto.com
Website
Сrypto.comCompany size
Not specified
Location
United States
Description
Not specified
Status
Ian Fox
Need SEO expert to get us to Google first page rank
Full time
Remote
I need an SEO expertteam who is capable of getting our shops to Google first page rank on our desired keywords
Payment in Crypto
richa s
Sr marketing manager
Indianapolis, USA
Indianapolis, USA
Full time
Remote
Looking for a sr. marketing manager for our company. Its a remote job. He/she must be fully aware of digital marketing, AI marketing etc,
Payment in Crypto
HR .
Ambassador Program Manager
Full time
Remote
CompanyCrypto made easy 🚀 We are the bridge between your crypto world and everyday life; trade pairs, book flights and hotels, and purchase gift cards with your favourite currencies. All in one best-in-class digital experience. It's not rocket science.🔗Apply link at the bottom of this post — don’t miss it! Why Join?By joining CryptoXpress, you'll be at the cutting edge of merging digital currency with real-world services and products. We offer a stimulating work environment where innovation and creativity are highly valued. This remote role provides the flexibility to work from any location, promoting a healthy work-life balance. We are dedicated to fostering growth and learning, offering ample opportunities for professional development in the rapidly expanding fields of AI, blockchain technology, cryptocurrency, digital marketing and e-commerce.Job Summary:We are looking for a highly organized and motivated Ambassador Program Manager to oversee and execute key tasks in managing our ambassador program. This position will involve community engagement, event planning, data tracking, and regular program updates. The ideal candidate will have excellent communication skills, be proactive in maintaining program structure, and have a passion for building and supporting vibrant, engaged communities.Key Responsibilities: Ambassador Program Management:Chat Management: Respond to community inquiries, provide resources, and actively engage users to join the Ambassador Program.Event Management:Plan, announce, and execute Ambassadors & Community Engagement/Education/Activation events.Track results and communicate outcomes with relevant stakeholders.Regular Tasks Review:Perform a manual review of Zealy Ambassador Quests every 12-24 hours.Monthly Reports:Review and evaluate all ambassador tasks manually.Maintain and update Ambassador Points and Progress Sheets/Reports.Distribute roles and responsibilities to ambassadors.Ambassadors Applications:Manage the application rounds by creating submission forms, reviewing applications, approving results, and announcing new ambassadors.Onboard newly selected ambassadors to the program.Regular Structure Updates:Update the ambassador program structure regularly to keep it engaging and relevant.Incorporate new ideas and requests from ambassadors to improve the program and introduce fresh opportunities.Weekly & Monthly Statistics Gathering:Collect and analyze statistics related to UGC (User-Generated Content), events, ambassador activity, and the overall success of the ambassador program.Monitor local community activity and growth, and track the progress of ambassadors through their roles. Skills and Qualifications: Excellent communication and interpersonal skills.Strong organizational and time-management abilities.Experience with community management or ambassador programs is preferred.Ability to handle multiple tasks and projects simultaneously.Proficiency in data analysis and reporting.Detail-oriented with a proactive approach to problem-solving. How to Apply:Interested candidates must complete the application form at https://forms.gle/G4q7c6hTSxErcbYU7 Join us and become a driving force behind CryptoXpress’s content strategy, helping to shape the conversation in the cryptocurrency space! 🚀 💡Pro Tip: Tips for Application SuccessShow your enthusiasm for crypto, travel, and digital innovationMention any self-learning initiatives or personal crypto experimentsBe honest about what you don’t know — we value growth mindsetsExplore CryptoXpress before applying — take 2 minutes to download and try the app so you understand what we’re building
Payment in Crypto
Strike Arena
Marketing Growth Lead
Part time
Remote
What You’ll Be Doing
Build the vibe. You’ll set the tone and personality of our community across Discord, Twitter, Telegram, and wherever players hang out.
Keep the squad engaged. Run quests, events, AMAs, tournaments, community calls, lore drops, meme contests, and more.
Be our frontline. Answer questions, share updates, and make sure feedback is getting to the devs and leadership in real time.
Grow our army. Welcome new players, help onboard them into the Strike Arena universe, and reward community legends with roles, recognition, and incentives.
Partner with guilds, creators & KOLs. Support collabs, raid events, co-streams, and everything in between.
Stay plugged into web3 culture. Know what’s trending. Jump into memes. Be reactive and proactive in shaping the conversation.
Help shape the future. As our ears and eyes in the community, you’ll play a major role in evolving the game, features, and community tools.
🧠 You Might Be a Fit If…
You’ve been a Community Manager or Mod in web3, especially for a game, NFT project, or DeFi protocol.
You’re super active in Discord and Twitter, and have a feel for what makes a digital community thrive (and what kills momentum).
You love games — especially competitive or crypto-enhanced ones — and understand the player mindset.
You can write clearly, meme cleverly, and manage chaos with good vibes.
You know how to scale a community, from 1k early users to 100k+ with structure, fun, and a sense of identity.
You’re proactive. You don’t wait for directions — you bring ideas and energy daily.
Send CV: career@strikearena.io
Build the vibe. You’ll set the tone and personality of our community across Discord, Twitter, Telegram, and wherever players hang out.
Keep the squad engaged. Run quests, events, AMAs, tournaments, community calls, lore drops, meme contests, and more.
Be our frontline. Answer questions, share updates, and make sure feedback is getting to the devs and leadership in real time.
Grow our army. Welcome new players, help onboard them into the Strike Arena universe, and reward community legends with roles, recognition, and incentives.
Partner with guilds, creators & KOLs. Support collabs, raid events, co-streams, and everything in between.
Stay plugged into web3 culture. Know what’s trending. Jump into memes. Be reactive and proactive in shaping the conversation.
Help shape the future. As our ears and eyes in the community, you’ll play a major role in evolving the game, features, and community tools.
🧠 You Might Be a Fit If…
You’ve been a Community Manager or Mod in web3, especially for a game, NFT project, or DeFi protocol.
You’re super active in Discord and Twitter, and have a feel for what makes a digital community thrive (and what kills momentum).
You love games — especially competitive or crypto-enhanced ones — and understand the player mindset.
You can write clearly, meme cleverly, and manage chaos with good vibes.
You know how to scale a community, from 1k early users to 100k+ with structure, fun, and a sense of identity.
You’re proactive. You don’t wait for directions — you bring ideas and energy daily.
Send CV: career@strikearena.io
Sally Xiao
KOL BD (English regoin, Iran, Spain, Korea, Japan, Taiwan...)
Full time
Remote
Job Title: KOL Business Developer
Job type: Full-time, remote
Key Responsibilities:
1. Develop and execute strategies to grow the derivatives trading user base in target regions.
2. Build and manage partnerships with institutional clients and key ecosystem players.
3. Identify market trends, user needs, and competitor activities to drive product and service enhancements.
4. Collaborate with internal teams to optimize product offerings and campaigns for target markets.
Qualifications:
1. Proven experience in business development or sales in the crypto/financial industry.
2. Strong understanding of derivatives trading and market dynamics.
3. Excellent communication and negotiation skills.
Job type: Full-time, remote
Key Responsibilities:
1. Develop and execute strategies to grow the derivatives trading user base in target regions.
2. Build and manage partnerships with institutional clients and key ecosystem players.
3. Identify market trends, user needs, and competitor activities to drive product and service enhancements.
4. Collaborate with internal teams to optimize product offerings and campaigns for target markets.
Qualifications:
1. Proven experience in business development or sales in the crypto/financial industry.
2. Strong understanding of derivatives trading and market dynamics.
3. Excellent communication and negotiation skills.