Lifecycle Manager - LATAM

Status
Buenos Aires, Argentina +2
Full time
Remote
Compensation is not specified
Role
Marketing Manager
Description

Responsibilities:

  • Drive and oversee lifecycle marketing initiatives across Spanish-speaking Latam territories, including devising, crafting, and executing campaigns for all business assets with a focus on maximum ROI.
  • Manage user lifecycle metrics comprehensively, covering activation, retention, and re-engagement of churned users.
  • Develop marketing strategies to enhance long-term client value through customer segmentation, personalization, automated user journeys, and optimizing product and distribution channels.
  • Establish and track lifecycle marketing KPIs, specifically focusing on boosting conversions through Electronic Direct Mail (EDM) channels such as email, app push, and inmail.
  • Monitor, analyze, and report essential metrics internally.
  • Collaborate with diverse stakeholders to develop, monitor, analyze, and refine marketing campaigns.
  • Implement marketing best practices leveraging data insights, encompassing segmentation, A/B testing strategies, and email journeys.
  • Ensure technical prerequisites are met in coordination with regional teams for successful implementation of lifecycle marketing strategies.
  • Visualize the next steps in LATAM's lifecycle, identify challenges and opportunities, innovate solutions, and foresee user needs.

Requirements:

  • Minimum 5 years of experience in marketing, digital marketing, campaign management, and e-commerce marketing.
  • Proven track record in launching both broad-spectrum and targeted campaigns throughout the user lifecycle.
  • Proficiency in CRM/lifecycle management and email marketing/automation.
  • Familiarity with marketing automation tools like Braze, Salesforce Marketing Cloud, and Hubspot preferred.
  • Experience in user segmentation, customer lifecycle management, and A/B testing.
  • Background in product development, product life-cycles, business process re-engineering, and continuous innovation.
  • Strong analytical skills regarding user behavior analysis, user retention strategy development in marketing funnels, proficient in Google Analytics, event tracking, and data structures. Skilled in data mining, measurement, and analysis.
  • Innovative thinking to devise creative marketing strategies and captivating campaigns.
  • Strong organizational and project management abilities to juggle multiple campaigns and initiatives concurrently.
  • Proficiency in Microsoft Excel or Google Sheets.
  • Demonstrate a sense of urgency and ethical work practices.
  • Native Spanish and fluent in English.
  • Passion for crypto is a bonus.
Skills Required
Avatar
Binance
Website
Not specified
Company size
Not specified
Location
United States
Description
Not specified
Status

More Full-time Jobs

Show more

Sales Partner / Business Developer (Remote) – Oferli📉

Asia, USA +1
Asia, USA +1
Full time
Remote
Oferli is officially launching and looking for a driven, results-oriented Sales Partner / Business Developer to join our core team. If you have a strong network, excellent communication skills, and know how to close deals in the digital and tech space, this is your opportunity to grow with us.
​What You Will Do:
​Identify and reach out to potential clients, businesses, or agencies in need of software development, web applications, and digital solutions.
​Pitch Oferli’s technical services and negotiate project contracts.
​Build strong, long-lasting business relationships with clients.
​What We Offer:
​Solid Backing: You will be backed by an experienced, fully ready technical team (including top-tier developers and video experts) capable of delivering high-quality work on time, protecting your reputation and ours.
​Attractive Commission: You will receive a clear and generous 15% commission on the total revenue of every project you successfully bring in.
​Growth Opportunity: A chance to become a core partner in a scaling tech venture from day one.
​Requirements:
​Proven experience in sales, business development, or client acquisition (tech or digital industry experience is a big plus).
​Excellent communication, networking, and closing skills.
​Self-motivated, autonomous, and comfortable working remotely.
​If you are ready to build something great and start earning with a serious team, apply now or reach out directly to discuss details!
Payment in Crypto

Business Developers (Web3 / DeFi | KOLs & Traders)

Full time
Remote
At FBYT, we're building a decentralized money management platform designed to redefine how capital is managed and deployed in Web3.
We're looking for Business Developers to onboard KOLs, traders, and trading communities with real capital behind them.
No CV. No lengthy application.
Trial task:
- Send us a list of 3 people you’d target, who you believe are a good fit and who you’re confident you can connect us with.
- Introduce us to 1 real person with capital, or a trading group with capital.
You'll get paid for the trial, even if you don't get hired.
If you're well connected in Web3 and know how to open doors, send us a message with your list of 3 accounts.
Payment in Crypto

Junior Crypto Market Analyst (Remote)

Part time
Remote
Responsibilities:
 
* Monitoring the cryptocurrency market and tracking market trends in real time
* Analysing news, market data and blockchain metrics
* Preparing internal reports and maintaining analytical documentation
* Participating in team discussions and working meetings
* Adhering to internal processes and working standards
* Continuously developing professional skills through training and mentoring
 
Requirements:
 
* An interest in cryptocurrencies, blockchain technologies and financial markets
* Analytical thinking and the ability to work with information
* Attention to detail, responsibility and discipline
* Ability to maintain concentration in a highly dynamic market environment
* Willingness to learn, work as part of a team and take on board feedback
* Trading experience is not essential; training is provided for beginners
* A stable internet connection and the ability to be contactable during working hours
 
Conditions:
 
* Fully remote working arrangement
* Flexible working hours
* Paid training and support from mentors
* Opportunities for career progression and professional development
* Access to state-of-the-art digital asset analytics tools
 
Working arrangement: Full-time
Location: Remote / Worldwide
 
Key skills:
 
* Data analytics
* Financial reporting
* Cryptocurrencies
* Attention to detail
 
3,000-5,500
Monthly
See details

Call Center Operator Needed | US Based Native English

Part time
Remote
Hiring: Native English Call Center Representatives (Remote)
We are looking for confident, communicative individuals with a native-level English accent, preferably American (US), to join our remote call center team.
Requirements:
Native or native-level English speaker (US accent preferred)
Excellent communication and conversation skills
Comfortable speaking on the phone
Reliable internet connection and a quiet working environment
Professional and friendly attitude
Compensation:
Fixed payment of $15 per completed call
Flexible schedule
Remote work
If you have a clear, natural English accent and enjoy talking to people, we'd love to hear from you.
To apply, send us a short voice recording introducing yourself along with your contact information.
Payment in Crypto
15-5,000
Monthly
See details

Digital Marketing Specialist Wanted

Lima, Peru
Lima, Peru
Part time
Remote
Digital Marketing Specialist (English & Spanish)
Location: Remote
Employment Type: Full-Time or Part-Time (Flexible)
About Us
We are an emerging iGaming company focused on the Latin American market. We are seeking an experienced Digital Marketing Specialist who is fluent in both English and Spanish to help build brand awareness, acquire new customers, and support our continued growth.
Key Responsibilities
Develop and execute digital marketing campaigns across multiple channels, including Facebook, Instagram, TikTok, Telegram, X (Twitter), YouTube, and other relevant platforms.
Create, translate, and optimize marketing content in both English and Spanish.
Manage social media accounts and maintain consistent brand messaging.
Identify new customer acquisition opportunities and growth channels.
Coordinate promotional campaigns, bonuses, tournaments, and special events.
Work with influencers, affiliates, and online communities to increase brand awareness.
Monitor campaign performance and provide regular reports on KPIs, conversions, and ROI.
Conduct competitor analysis and identify emerging market trends within the iGaming industry.
Assist with CRM, email marketing, push notifications, and player retention campaigns.
Collaborate with designers and content creators to develop high-performing marketing materials.
Requirements
Fluent written and spoken English and Spanish.
Minimum 2 years of experience in Digital Marketing, Performance Marketing, Social Media Marketing, Affiliate Marketing, or a related field.
Strong understanding of Meta Ads, Google Ads, TikTok Ads, and other digital advertising platforms.
Experience managing social media communities and online engagement.
Excellent copywriting and communication skills.
Ability to work independently and manage multiple projects simultaneously.
Strong analytical skills and familiarity with marketing analytics tools.
Preferred Qualifications
Previous experience in iGaming, crypto, fintech, or related industries.
Experience working with affiliate marketers and influencers.
Knowledge of Latin American markets, particularly Peru, Mexico, Colombia, Chile, and Argentina.
Experience with CRM platforms, email marketing, and player retention strategies.
Familiarity with SEO, content marketing, and conversion optimization.
What We Offer
Competitive salary based on experience.
Performance-based bonuses and incentives.
Fully remote work environment.
Flexible working hours.
Opportunity to work with a rapidly growing international iGaming company.
Career growth opportunities within the company.
To Apply
Please send your CV, portfolio, and a brief introduction outlining your experience in digital marketing and Spanish-language markets.
Payment in Crypto
500-800
Monthly
See details