Marketing and Communications Coordinator
Status
London, UK
Full time
Office
Compensation is not specified
Role
COO
Description
About us:
B2C2 is a pioneering digital asset company shaping the future ecosystem. The firm offers institutional access to crypto through reliable market liquidity, driven by innovative crypto-native technology. Since its founding in 2015 and acquisition by SBI in 2020, B2C2 has remained independent, with headquarters in the UK and offices in the US and Japan. B2C2 OTC Ltd. is authorized and regulated by the UK’s Financial Conduct Authority.
At B2C2, we have a strong company culture and a knack for attracting top talent. If you're seeking a role in an exciting industry at a dynamic company, please continue reading.
Scope of the Role
We are looking for an experienced Marketing Manager to lead our marketing efforts, elevate our brand, and contribute to business growth. As the sole marketing professional, you will shape and execute our marketing strategy, leveraging your expertise in financial services and crypto to enhance brand awareness, drive new business, and support revenue growth. The ideal candidate will have a proven track record with institutional clients, strategic vision, and the ability to independently execute marketing initiatives.
Role and Responsibilities
Strategic Marketing Leadership:
- Advise management on the strategic direction of marketing efforts.
- Develop and implement a marketing strategy aligned with business objectives.
- Analyze market trends and competitor activities to refine strategies.
- Track and report on marketing performance for management.
Content and Insight Development:
- Create high-quality content, including articles, whitepapers, and case studies, to position the company as a digital asset thought leader.
Event and Conference Management:
- Identify and manage the company's participation in industry events.
- Develop presentations and materials to effectively communicate the company’s value proposition.
Social Media and Digital Marketing:
- Oversee social media presence and digital campaigns.
- Cultivate business relationships to expand the client base.
- Collaborate with sales teams to support client acquisition.
- Create engaging content to boost brand visibility and engagement.
Internal Communications:
- Enhance internal communication strategies for alignment with external messaging.
- Provide marketing support to internal stakeholders.
External Communications:
- Liaise with external PR firm.
- Manage external communications, including press releases and media relations.
Brand Development:
- Drive the company's brand vision and ensure consistent messaging across all channels.
Relationship Building:
- Foster new business relationships to grow the client base.
- Collaborate with sales and business development teams.
Qualifications and Requirements
- 5+ years of marketing experience in financial services, preferably in digital assets.
- Experience working with institutional clients.
- Strong strategic thinking and analytical skills.
- Excellent communication skills.
- Proficiency in digital marketing tools.
- Ability to manage multiple projects independently.
- Strong interpersonal skills.
- Bachelor's degree in Marketing, Business, or related field.
- Self-motivated and proactive.
- Creative with attention to detail.
- Adaptability and resilience in a fast-paced industry.
- Experience with Salesforce Marketing Cloud is a plus.
- Understanding of digital assets regulatory landscape.
- Ability to develop engaging content formats.
Additional Notes
This is not an exhaustive list of duties, and responsibilities may evolve based on business needs. B2C2 values an inclusive culture and operates on a set of clear values: ambitious, innovative, meritocratic, collegiate, and risk-aware. We maintain equal employment opportunities and are committed to diversity in all aspects of our operations. We consider flexible working arrangements for all roles.
Skills Required
B2C2
Website
www.b2c2.comCompany size
Not specified
Location
United States
Description
Not specified
Status
Bitget
Institutional Business Development Specialist (Remote)
Full time
Remote
About us
Bitget is one of the world's leading digital assets ecosystems. With over 120 million registered users, Bitget has one of the most comprehensive suites of blockchain products and services available via bitget.com.
Our mission is to support the growth of the digital assets industry and we believe it represents the future of finance. What we do empowers the future of finance by ensuring secure, efficient and smart digital transactions.
We are one of the fastest growing companies in the digital asset sector. If you are looking for cutting-edge work, where you will have opportunities to develop your career among peers who are experts in their field, and you believe in the future of digital currency, then look no further than Bitget!
What you'll do
Target market and customer identification: Focus on identifying and contacting potential market makers, brokers and other customer groups who use API as their main trading tool, understand their business needs, and establish and maintain long-term cooperative relationships.
Business negotiation and cooperation promotion: Lead the business negotiation process to ensure that cooperation terms are fair and reasonable, effectively promote the conclusion of cooperation agreements, and enhance customer satisfaction and loyalty.
Market insights and strategy formulation: Continuously track and analyze the dynamics of the API trading market, competitor strategies and changes in customer needs, and provide data support and suggestions for the company's product iterations and market strategies.
Customer support and relationship maintenance: Provide technical support and business consultation to customers in the process of using APIs, solve customer problems, enhance customer stickiness, and promote continued business growth.
Performance achievement and team contribution: Set and achieve personal and team business development goals, including but not limited to key performance indicators such as the number of new customers and API transaction volume growth.
What you'll need
Educational background: Bachelor degree or above, finance, computer, information technology, marketing and other related majors are preferred.
Work experience: At least 3 years of relevant work experience in BD/sales in financial institutions, Internet companies or blockchain industries. Applicants with successful cases of connecting with API customers such as market makers and brokers will be given priority.
Professional knowledge: Familiar with the cryptocurrency market, understand basic concepts such as API trading systems, high-frequency trading, quantitative trading, etc., and have a certain understanding of blockchain technology. Have basic IT knowledge and be able to understand technical details such as API interfaces and data transmission to facilitate effective communication with customers.
Communication skills: Have excellent business negotiation and interpersonal skills, and be able to accurately grasp customer needs and provide solutions that meet their business needs.
Market acumen: Highly sensitive to market trends and industry dynamics, able to quickly adapt to market changes and formulate effective market strategies.
Teamwork and leadership: Have a strong sense of responsibility and teamwork spirit, be able to work efficiently in a fast-paced, high-pressure environment, and have certain team leadership skills.
Language ability: Fluent communication skills in Chinese and English, able to communicate with international partners without barriers. Bonus points for those with other language skills.
Bitget is one of the world's leading digital assets ecosystems. With over 120 million registered users, Bitget has one of the most comprehensive suites of blockchain products and services available via bitget.com.
Our mission is to support the growth of the digital assets industry and we believe it represents the future of finance. What we do empowers the future of finance by ensuring secure, efficient and smart digital transactions.
We are one of the fastest growing companies in the digital asset sector. If you are looking for cutting-edge work, where you will have opportunities to develop your career among peers who are experts in their field, and you believe in the future of digital currency, then look no further than Bitget!
What you'll do
Target market and customer identification: Focus on identifying and contacting potential market makers, brokers and other customer groups who use API as their main trading tool, understand their business needs, and establish and maintain long-term cooperative relationships.
Business negotiation and cooperation promotion: Lead the business negotiation process to ensure that cooperation terms are fair and reasonable, effectively promote the conclusion of cooperation agreements, and enhance customer satisfaction and loyalty.
Market insights and strategy formulation: Continuously track and analyze the dynamics of the API trading market, competitor strategies and changes in customer needs, and provide data support and suggestions for the company's product iterations and market strategies.
Customer support and relationship maintenance: Provide technical support and business consultation to customers in the process of using APIs, solve customer problems, enhance customer stickiness, and promote continued business growth.
Performance achievement and team contribution: Set and achieve personal and team business development goals, including but not limited to key performance indicators such as the number of new customers and API transaction volume growth.
What you'll need
Educational background: Bachelor degree or above, finance, computer, information technology, marketing and other related majors are preferred.
Work experience: At least 3 years of relevant work experience in BD/sales in financial institutions, Internet companies or blockchain industries. Applicants with successful cases of connecting with API customers such as market makers and brokers will be given priority.
Professional knowledge: Familiar with the cryptocurrency market, understand basic concepts such as API trading systems, high-frequency trading, quantitative trading, etc., and have a certain understanding of blockchain technology. Have basic IT knowledge and be able to understand technical details such as API interfaces and data transmission to facilitate effective communication with customers.
Communication skills: Have excellent business negotiation and interpersonal skills, and be able to accurately grasp customer needs and provide solutions that meet their business needs.
Market acumen: Highly sensitive to market trends and industry dynamics, able to quickly adapt to market changes and formulate effective market strategies.
Teamwork and leadership: Have a strong sense of responsibility and teamwork spirit, be able to work efficiently in a fast-paced, high-pressure environment, and have certain team leadership skills.
Language ability: Fluent communication skills in Chinese and English, able to communicate with international partners without barriers. Bonus points for those with other language skills.
Payment in Crypto
Bitget
Affiliate & Influencer Marketing Specialist (Remote)
Full time
Remote
What you'll do
Identify and establish partnerships with local KOLs, influencers, communities, and relevant projects to enhance the company’s presence in the local market and drive user acquisition and trading volume growth.
Maintain strong, long-term relationships with KOLs and marketing partners to ensure sustainable collaboration.
Oversee the implementation and performance of KOL marketing initiatives; track, analyze, and optimize results to maximize ROI and channel efficiency.
Stay up-to-date with local industry trends, competitor strategies, and market dynamics, and take appropriate actions accordingly.
What you'll need
Diploma or Bachelor's degree in Business, Marketing, or a related field.
Minimum of 2–3 years of relevant experience in a similar industry.
Strong interpersonal skills with a proven ability to build and maintain professional relationships.
Deep understanding of affiliate and influencer marketing within the industry.
Excellent verbal and written communication skills.
Fluency in English is required.
Able to perform well under pressure with strong execution capabilities.
Identify and establish partnerships with local KOLs, influencers, communities, and relevant projects to enhance the company’s presence in the local market and drive user acquisition and trading volume growth.
Maintain strong, long-term relationships with KOLs and marketing partners to ensure sustainable collaboration.
Oversee the implementation and performance of KOL marketing initiatives; track, analyze, and optimize results to maximize ROI and channel efficiency.
Stay up-to-date with local industry trends, competitor strategies, and market dynamics, and take appropriate actions accordingly.
What you'll need
Diploma or Bachelor's degree in Business, Marketing, or a related field.
Minimum of 2–3 years of relevant experience in a similar industry.
Strong interpersonal skills with a proven ability to build and maintain professional relationships.
Deep understanding of affiliate and influencer marketing within the industry.
Excellent verbal and written communication skills.
Fluency in English is required.
Able to perform well under pressure with strong execution capabilities.
Payment in Crypto
bitcastle .
Trader (Crypto)
Manila, Philippines
Manila, Philippines
Full time
Remote
About the Company:
Bitcastle is a cryptocurrency exchange and Forex (FX) platform which aims to create a new age of exchange where everyone can use it safely and have fun. As we expand and take a more active approach to global expansion, bitcastle is looking to hire a Full-TimeTrader (Crypto) to join our team.
About the Role:
We are looking for a Trader to join the Bitcastle team. In this role, you will execute cryptocurrency spots, engage with institutional clients, and provide timely market insights to support their trading decisions. You will be responsible for trade execution, risk management, and ensuring high-quality client service aligned with Bitcastle’s growth objectives.
Provide data support to business teams by analyzing user/customer data, trans- Identify and build relationships with local KOLs/influencers/, communities, projects, and other potential partners to promote the exchange in order to achieve user growth.
Execute cryptocurrency spots for clients
Drive client engagement through consistent, proactive outreach and maintain relationships through personalized market insights, risk management guidance, and strategic engagement tailored to clients' objectives and risk appetite
Initiate regular communication during market events to provide timely perspectives and updates
Demonstrate strong P&L accountability and maintain a focus on revenue generation
Record client interactions and trade executions accurately and timely
Track regulatory developments affecting cryptocurrency markets and update relevant stakeholders
Requirements:
At least 1-2 years of experience working as a Trader in a cryptocurrency exchange
Understanding of financial markets and trading principles
Strong communication skills with the ability to build client trust
Ability to translate market information into relevant client insights
Strategic approach to client service with commercial acumen focused on revenue opportunities
Basic knowledge of blockchain technology and crypto markets
Preferred Qualification:
Personal cryptocurrency trading experience
Experience at investment banks, brokerages, or crypto trading institutions
Knowledge of traditional financial products
Familiarity with crypto market structure and key participants
Experience with major crypto exchanges and trading platforms
Experience using trading terminals and order management systems
Bitcastle is a cryptocurrency exchange and Forex (FX) platform which aims to create a new age of exchange where everyone can use it safely and have fun. As we expand and take a more active approach to global expansion, bitcastle is looking to hire a Full-TimeTrader (Crypto) to join our team.
About the Role:
We are looking for a Trader to join the Bitcastle team. In this role, you will execute cryptocurrency spots, engage with institutional clients, and provide timely market insights to support their trading decisions. You will be responsible for trade execution, risk management, and ensuring high-quality client service aligned with Bitcastle’s growth objectives.
Provide data support to business teams by analyzing user/customer data, trans- Identify and build relationships with local KOLs/influencers/, communities, projects, and other potential partners to promote the exchange in order to achieve user growth.
Execute cryptocurrency spots for clients
Drive client engagement through consistent, proactive outreach and maintain relationships through personalized market insights, risk management guidance, and strategic engagement tailored to clients' objectives and risk appetite
Initiate regular communication during market events to provide timely perspectives and updates
Demonstrate strong P&L accountability and maintain a focus on revenue generation
Record client interactions and trade executions accurately and timely
Track regulatory developments affecting cryptocurrency markets and update relevant stakeholders
Requirements:
At least 1-2 years of experience working as a Trader in a cryptocurrency exchange
Understanding of financial markets and trading principles
Strong communication skills with the ability to build client trust
Ability to translate market information into relevant client insights
Strategic approach to client service with commercial acumen focused on revenue opportunities
Basic knowledge of blockchain technology and crypto markets
Preferred Qualification:
Personal cryptocurrency trading experience
Experience at investment banks, brokerages, or crypto trading institutions
Knowledge of traditional financial products
Familiarity with crypto market structure and key participants
Experience with major crypto exchanges and trading platforms
Experience using trading terminals and order management systems
bitcastle .
Japan Marketing Director (Japanese Speaking)
Manila, Philippines
Manila, Philippines
Full time
Remote
About the Company:
Bitcastle is a cryptocurrency exchange platform which aims to create a new age of exchange where everyone can use it safely and have fun. As we expand and take a more active approach to global expansion, bitcastle is looking to hire a Full-TimeJapan Marketing Director to join our team.
About the Role:
We are looking for a Trader to join the Bitcastle team. In this role, you will execute cryptocurrency spots, engage with institutional clients, and provide timely market insights to support their trading decisions. You will be responsible for trade execution, risk management, and ensuring high-quality client service aligned with Bitcastle’s growth objectives.
Be responsible for all marketing efforts and create the overall marketing strategy for Bitcastle with clear objectives and measurable results.
Manage the creation of global marketing efforts and advertising campaigns across various social media and digital platforms.
Develop and execute promotions and content for email and website marketing
Use analytical tools to measure and report on the overall performance of digital marketing campaigns and advertisements.
Leverage insights from trend and information analysis to optimize advertising spend and performance based on goals.
Requirements:
Native or N1 Japanese language proficiency
Experience in all aspects of digital marketing, from organic marketing channels to advertising
Experience as a CMO or in a similar strategic marketing leadership role
Experience in cryptocurrency web advertising or digital marketing operations
Has experience in creating banners, videos, etc.
Preferred Qualification:
Has knowledge and interest in the world of cryptocurrency and blockchain
Pays attention to detail and has the ability to perform work to a high standard
Has the ability to work in a team environment, collaborate with others, and deal smoothly with a variety of stakeholders even in remote settings
Has willingness to deliver results in a fast-paced environment
Bitcastle is a cryptocurrency exchange platform which aims to create a new age of exchange where everyone can use it safely and have fun. As we expand and take a more active approach to global expansion, bitcastle is looking to hire a Full-TimeJapan Marketing Director to join our team.
About the Role:
We are looking for a Trader to join the Bitcastle team. In this role, you will execute cryptocurrency spots, engage with institutional clients, and provide timely market insights to support their trading decisions. You will be responsible for trade execution, risk management, and ensuring high-quality client service aligned with Bitcastle’s growth objectives.
Be responsible for all marketing efforts and create the overall marketing strategy for Bitcastle with clear objectives and measurable results.
Manage the creation of global marketing efforts and advertising campaigns across various social media and digital platforms.
Develop and execute promotions and content for email and website marketing
Use analytical tools to measure and report on the overall performance of digital marketing campaigns and advertisements.
Leverage insights from trend and information analysis to optimize advertising spend and performance based on goals.
Requirements:
Native or N1 Japanese language proficiency
Experience in all aspects of digital marketing, from organic marketing channels to advertising
Experience as a CMO or in a similar strategic marketing leadership role
Experience in cryptocurrency web advertising or digital marketing operations
Has experience in creating banners, videos, etc.
Preferred Qualification:
Has knowledge and interest in the world of cryptocurrency and blockchain
Pays attention to detail and has the ability to perform work to a high standard
Has the ability to work in a team environment, collaborate with others, and deal smoothly with a variety of stakeholders even in remote settings
Has willingness to deliver results in a fast-paced environment
bitcastle .
Business Development (Japanese Speaking) (Forex)
Manila, Philippines
Manila, Philippines
Full time
Remote
About the Company:
Bitcastle is a cryptocurrency exchange and Forex (FX) platform which aims to create a new age of exchange where everyone can use it safely and have fun. As we expand and take a more active approach to global expansion, bitcastle is looking to hire a Full-Time Business Development (Forex) to join our team.
About the Role:
We are looking for a Business Development Executive to identify new business opportunities, expand and execute strategic partnerships, and drive sales initiatives in the forex trading space. You will manage the entire sales pipeline, collaborate with internal teams, and stay updated on market trends to support the company’s growth and revenue objectives.
Identify new business opportunities and expand strategic partnerships in the forex industry
Look for new sales opportunities in the forex trading market
Manage the full sales pipeline, including researching, sourcing, contacting, negotiating, converting, and following up with clients
Liaise and coordinate with marketing, product, customer support, and operations teams to ensure smooth delivery of products and services
Assess and monitor key indicators of forex market projects and evaluate the effectiveness of partnership and campaign initiatives
Monitor market trends and conduct R&D in the forex market
Requirements:
Min N2 Japanese language proficiency
Minimum 1 year of business development or sales experience in the forex or financial trading industry
Familiarity with forex trading platforms and industry operations
Ability to develop global customer relationships independently
Preferred Qualification:
Experience working with international clients in the forex industry
Japanese language proficiency (good to have)
Existing network of contacts within the forex or financial trading ecosystem
Strong negotiation and presentation skills
Bitcastle is a cryptocurrency exchange and Forex (FX) platform which aims to create a new age of exchange where everyone can use it safely and have fun. As we expand and take a more active approach to global expansion, bitcastle is looking to hire a Full-Time Business Development (Forex) to join our team.
About the Role:
We are looking for a Business Development Executive to identify new business opportunities, expand and execute strategic partnerships, and drive sales initiatives in the forex trading space. You will manage the entire sales pipeline, collaborate with internal teams, and stay updated on market trends to support the company’s growth and revenue objectives.
Identify new business opportunities and expand strategic partnerships in the forex industry
Look for new sales opportunities in the forex trading market
Manage the full sales pipeline, including researching, sourcing, contacting, negotiating, converting, and following up with clients
Liaise and coordinate with marketing, product, customer support, and operations teams to ensure smooth delivery of products and services
Assess and monitor key indicators of forex market projects and evaluate the effectiveness of partnership and campaign initiatives
Monitor market trends and conduct R&D in the forex market
Requirements:
Min N2 Japanese language proficiency
Minimum 1 year of business development or sales experience in the forex or financial trading industry
Familiarity with forex trading platforms and industry operations
Ability to develop global customer relationships independently
Preferred Qualification:
Experience working with international clients in the forex industry
Japanese language proficiency (good to have)
Existing network of contacts within the forex or financial trading ecosystem
Strong negotiation and presentation skills