Marketing Manager - CIS

Status
Chis, France
Full time
Remote
Compensation is not specified
Role
Marketing Manager
Description

Responsibilities:

  • Drive user growth by designing product offerings, executing content marketing strategies, running social media campaigns, and collaborating with affiliates.
  • Develop and implement a marketing framework for the designated region.
  • Cultivate and expand relationships with strategic marketing partners, experiment with different channels, tailor messaging to target audiences, and ensure accountability for marketing spend.
  • Analyze and enhance user experience journey to boost user funnel conversion rates by promoting product features, providing user education, and managing operational campaigns.
  • Brainstorm, execute, and optimize growth strategies through paid acquisition, retargeting efforts, and product enhancements on various digital platforms.
  • Create and manage sponsorship and partnership projects from inception to reporting, with an emphasis on unique user activation methods as a plus.
  • Explore new marketing channels, creative ideas, and other strategies for experimental marketing, optimization, and user acquisition.
  • Contribute to building and elevating the brand image of the company in the CIS Region.
  • Provide regular reports on campaign performance and work towards achieving ambitious growth Key Performance Indicators (KPIs).

Requirements:

  • At least 2 years of relevant marketing experience, with a preference for candidates with a background in the tech/IT industry or digital marketing agencies.
  • Proven track record of being execution-oriented, with a strong sense of responsibility, determination, and resourcefulness.
  • Genuine interest in the cryptocurrency, blockchain, and technology sectors.
  • Proficiency in various marketing aspects including user acquisition and retention, paid advertising, social media and community management, affiliate marketing, analytics, and creative marketing techniques.
  • Ability to work autonomously with a focus on delivering results and being self-motivated.
  • Fluency in native-level Russian and a solid command of the English language.
  • Knowledgeable crypto enthusiasts who stay updated on the latest trends and developments in the field.
Skills Required
Avatar
Binance
Website
Not specified
Company size
Not specified
Location
United States
Description
Not specified
Status

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