Product Marketing Manager (London)
Merkle Science specializes in offering blockchain transaction monitoring and intelligence solutions for various sectors such as web3 companies, financial institutions, law enforcement, and government agencies. The primary goal is to detect, investigate, and prevent illicit use of cryptocurrencies, contributing to the safe and compliant growth of digital currencies.
The company is headquartered in New York, with additional offices located in Singapore, Bangalore, and London. The Merkle Science team comprises professionals with backgrounds from esteemed organizations like Bank of America, Paypal, Luno, Thomson Reuters, and Amazon. The company has secured substantial funding from reputable investors.
Responsibilities
- Spearhead efforts to position Merkle Science as a thought leader in the U.S. market and support the sales team in achieving revenue targets.
- Collaborate with the sales team to identify the core value proposition and differentiators, developing a scalable strategy to effectively communicate these points to potential clients.
- Lead the strategy for expanding the U.S. market by enhancing product messaging to differentiate Merkle Science and create a unique selling proposition.
- Utilize various communication channels to effectively convey Merkle Science's value proposition and differentiators in a competitive market.
- Develop sales tools and content, such as case studies, videos, website content, and blog posts.
- Engage in market research, user testing, and interviews across cross-functional teams to identify market opportunities.
- Work closely with product management and engineering teams to outline product roadmaps and establish market strategies for new products.
- Devise and refine go-to-market strategies to meet revenue targets.
Qualifications
- Proficient in English language.
- Possess 2-4 years of experience in marketing or product roles.
- Prior experience in startups or boutique firms is advantageous.
- Experience in compliance, finance, or blockchain is a strong plus.
- Skilled in analytical problem-solving and quantitative analysis, including building dashboards and reporting tools.
- Capable of leading analyses, tracking metrics, developing strategic insights, and optimizing performance creatively.
- Adapt to a dynamic, cross-functional environment while maintaining an entrepreneurial spirit and building strong relationships effortlessly.
- Strong ability to simplify complex topics and create compelling narratives for diverse audiences.
- Excellent project and stakeholder management skills.
- Exceptional verbal, written, and presentation skills.
Well-Being, Compensation, and Benefits
Merkle Science values employee well-being. In addition to comprehensive health insurance, the company provides flexible time off, learning & development initiatives, and promotes work-life balance. Team-building activities and open discussions on mental health are encouraged.
Recognition of talent is key at Merkle Science, offering competitive compensation and generous equity packages. With the company's rapid growth, there are ample opportunities for career advancement and personal growth within the organization.