Product Marketing Manager (New York)
Merkle Science specializes in blockchain transaction monitoring and intelligence solutions for various sectors to detect and prevent illicit cryptocurrency use. The company aims to enhance cryptocurrency safety and enable compliant growth within the industry.
Located in New York, with offices in Singapore, Bangalore, and London, Merkle Science boasts a team with diverse backgrounds from reputable organizations such as Bank of America, PayPal, Luno, Thomson Reuters, and Amazon. The company has secured significant funding from various investors.
Responsibilities
- Promote Merkle Science as a key industry influencer in the US market and support the sales team in achieving revenue goals.
- Collaborate with the sales team to define core value propositions and competitive differentiators, devising strategies for widespread communication to potential clients.
- Take the lead on expanding Merkle Science's presence in the US market by enhancing product messaging and establishing unique selling propositions.
- Utilize various channels to communicate Merkle Science's value proposition and distinctiveness effectively in a competitive landscape.
- Develop sales tools and content like case studies, videos, website materials, and blog posts.
- Work with cross-functional teams for market research, user testing, and interviews to identify new market opportunities.
- Coordinate closely with product management and engineering teams to devise product roadmaps and effective go-to-market strategies.
- Implement and refine go-to-market strategies to meet revenue targets.
- Supervise a team consisting of designers and marketers for successful project execution.
Requirements
- Fluency in English.
- 2-4 years of marketing/product experience.
- Preferably experience in startups or boutique firms.
- Previous exposure to compliance, finance, or blockchain is advantageous.
- Proficiency in analytical and quantitative analysis, including dashboard creation and reporting tools.
- Ability to lead analysis efforts, monitor metrics, generate strategic insights, and optimize performance creatively.
- Skill in thriving within a dynamic, cross-functional environment, fostering an entrepreneurial spirit, and cultivating strong relationships effortlessly.
- Capability to simplify complex subjects and develop engaging narratives for varied audiences.
- Excellent project and stakeholder management skills.
- Strong communication proficiency in both verbal and written forms, including presentations.
Well-Being, Compensation, and Benefits
Merkle Science prioritizes the well-being of its employees by offering comprehensive health insurance, flexible time-off policies, and continuous learning opportunities. Regular team-building activities and open discussions on mental health are encouraged.
The company recognizes and rewards talent and aims to provide competitive compensation packages, including generous equity opportunities. In a rapidly expanding organization like Merkle Science, there are abundant chances for career advancement and professional growth.