Senior Social Media Manager

Circle, a leading fintech company in the realm of the emerging digital economy, is revolutionizing the way value is transferred across the globe in sync with modern digital capabilities. This pioneering internet platform unlocks endless opportunities for accessible payments, trade, and markets that have the potential to spur global economic growth and improve inclusivity. Our infrastructure, including USDC, a blockchain-based dollar, empowers businesses, institutions, and developers to leverage these advancements and seize the opportunities presented in the evolving landscape of finance and technology.

What You'll Be Part of:

At Circle, we prioritize transparency and efficiency in all aspects of our operations. Our growing global presence embraces the strengths of various jurisdictions and thrives on our core values of Multistakeholder, Mindfulness, Driven by Excellence, and High Integrity. Positioned in a remote work setting, our team fosters collaborative growth and innovation in an environment where diversity and fresh perspectives are celebrated.

Responsibilities:

Circle is in search of a dynamic and collaborative Senior Social Media Manager to play a pivotal role in engaging with our audience across organic social channels. Playing a crucial role in enhancing Circle's brand awareness and presence on social platforms, you will work alongside a diverse team to shape and execute our social media strategy.

Key Responsibilities:

• Oversee all owned social media and content plans, with a focus on platforms like X, LinkedIn, and YouTube, while exploring new avenues for brand visibility.
• Develop engaging and strategic content to drive audience engagement and participation.
• Ensure consistent brand representation across social channels while optimizing content for maximum engagement.
• Lead social media roadmap planning in collaboration with cross-functional teams and provide insights for other departments.
• Identify and leverage the role of social media in new product launches, growth initiatives, and branding campaigns.
• Contribute to the influencer marketing strategy to boost USDC awareness and brand engagement.
• Play a vital role in establishing and implementing the social media strategy to meet marketing objectives and enhance brand relevance.
• Manage external resources such as social freelancers or agencies as needed.
• Analyze and report on the performance of organic social initiatives, leveraging insights to enhance future strategies.

Required Qualifications:

• 8+ years of relevant experience in social media, Web3 marketing, content creation, social media analytics, or B2B consumer finance.
• Deep expertise in organic social media and content creation with a strong understanding of consumer finance, Web3, and digital currencies.
• Excellent communication skills, including presentation, writing, and copywriting abilities.
• Experience in managing external resources such as freelancers, contractors, and agencies to scale operations.
• Strong organizational skills, proactive mindset, and the ability to bring clarity to narratives, goals, and timelines.
• Demonstrated eagerness to learn about advancements in digital currency and blockchain technologies.
• Tech-savvy with proficiency in Slack, Apple MacOS, GSuite, Hubspot, and analytics tools.

Additional Information:

• Position eligible for day-one PERM sponsorship for qualified applicants.
• Compensation packages are designed based on a range of factors such as experience, skills, and company needs.
• Compensation Range: $160,000 - $207,500
• Annual Bonus Target: 17.5%
• Benefits: Equity, medical, dental, vision, 401(k), discretionary vacation policy, 10 days of paid sick leave, and 11 paid holidays annually.
• We are dedicated to fostering a diverse and inclusive workplace and are staunch supporters of equal opportunity employment. We do not discriminate based on various factors like race, religion, gender, or disability status.