Social Media Manager - Africa
Accra, Ghana +1
Full time
Remote
Compensation is not specified
Role
Social Media Manager
Description
Role Summary:
We are seeking a talented individual to join our team at one of the top players in the global blockchain arena. The role involves devising and implementing strategies to support key business sectors through social media marketing. You will be responsible for managing Binance's social media accounts, focusing on platforms such as X, Facebook, Instagram, Tiktok & YouTube. Collaboration with various departments and external partners will be essential in enhancing Binance's brand presence. The ideal candidate should possess a deep understanding of the crypto market and crypto culture and have the ability to engage with the community effectively.
Key Responsibilities:
- Develop and execute social media strategies to bolster priority business lines.
- Manage Binance's social media accounts, with a primary focus on X, Facebook, Instagram, Tiktok & YouTube.
- Collaborate with cross-functional teams and external departments to promote and elevate the Binance brand.
- Cultivate a strong connection between our social platforms and the crypto community.
- Generate innovative ideas for social media content and campaigns.
- Work closely with various teams on campaign ideation and implementation.
- Analyze campaign performance across channels and derive actionable insights for future enhancements.
- Monitor the social media landscape to provide valuable insights.
Requirements:
- Minimum of 4 years experience in digital marketing or social media roles for brands.
- Excellent writing and copywriting skills.
- Proficiency in English.
- In-depth understanding of the crypto market and culture.
- Basic video editing skills would be advantageous.
- Knowledge of crypto and Binance’s product offerings.
- Strong familiarity with various social media platforms.
- Demonstrated sense of ownership, resilience, motivation, and results orientation.
Why Join Us:
- Contribute to shaping the future with a leading blockchain ecosystem.
- Collaborate with top-tier talent in a globally-focused organization.
- Engage in dynamic and impactful projects with independence in an innovative setting.
- Thrive in a performance-driven environment with growth opportunities and continuous learning.
- Competitive salary and comprehensive company benefits.
- Flexible work-from-home arrangements.
Skills Required

Binance
Website
Not specified
Company size
Not specified
Location
United States
Description
Not specified