Demand Generation Lead
About the Company
ChainSafe is a prominent blockchain research and development firm specializing in infrastructure solutions for the decentralized web. Our focus includes working on public goods projects within various ecosystems like Ethereum, Polkadot, and Filecoin. We create solutions for developers in the web3 space with expertise in gaming, bridging, and decentralized storage. Our mission is centered around building innovative products and tools for developers in an open-source and community-driven manner.
Company Culture
At ChainSafe, you will be part of a global remote team that prioritizes community involvement and aims to advance humanity through open-source and decentralized technology.
Technical Stack and Projects
We use Go, Rust, and TypeScript in our tech stack and are actively involved in ecosystem projects such as Lodestar, Web3.js, Forest, and Gossamer. Our engineering department operates based on our core principles.
**Role **
We are seeking a dedicated Demand Generation Lead to support ChainSafe's growth journey. This individual should be proactive, innovative, and capable of thriving in a fast-paced environment. This opportunity offers the chance to join our marketing team and contribute significantly to ChainSafe's product community and overall success in the blockchain industry.
Responsibilities
Demand Generation:
- Collaborate with marketing and communications teams to develop and implement growth marketing strategies
- Oversee the distribution of marketing content and initiatives
- Coordinate with the product team to align timelines and marketing efforts
- Partner with ecosystem collaborators on co-marketing campaigns
- Lead key marketing projects, including product marketing and online initiatives
Cross-Functional Collaboration:
- Bridge marketing, product development, and business development teams for effective lead generation
- Drive inbound lead acquisition, partner marketing, and growth marketing strategies
Campaign Development and Execution:
- Plan and execute marketing events and content across various platforms like Twitter and Medium
Analytics and Performance Optimization:
- Monitor channel performance to optimize lead generation
- Prepare monthly reports on distribution channel efficacy
- Track campaign performance and enhance conversion rates
- Grow social media followings on platforms like Twitter, Discord, and YouTube
Requirements
- Minimum 7 years of experience in growth marketing
- At least 2 years of experience in web3
- Background in launching and scaling new products
- Experience in startup environments
- Proven ability to develop and execute effective marketing strategies
- Proficient in tracking campaign performance and optimizing conversion rates
- Skilled in Hubspot for creating email campaigns and workflows
- Strong communication skills for managing partner relationships
Why Choose ChainSafe
ChainSafe is a remote-first company with an international team, offering opportunities for personal and professional growth, autonomy, a results-driven environment, and flexible work hours. We emphasize our core values and actively seek to foster diversity and inclusion within our team in alignment with our culture and values.
Application Process
If interested, please complete the Greenhouse application form with your resume and LinkedIn profile attached.
Frontend Web3 Engineer | React | Solidity, Ethereum, Solana
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