Email Marketing Manager

Job summary:

DMarket, acquired by Mythical Games, specializes in enabling the secure purchase and trading of virtual items through a blockchain-driven platform. Mythical Games is a venture-backed game technology firm focused on empowering the next generation of players, games, and studios. They prioritize a "People First" culture that fosters exceptional products and teamwork.

The company is currently looking for an experienced and data-oriented professional to take on the role of an Email Marketing Manager. This individual will spearhead multichannel messaging strategies, concentrating on email campaigns, push notifications, and in-app messages to enhance user engagement, loyalty, and revenue.

Principal duties:

• Develop and implement multichannel marketing campaigns aiming at achieving business goals.
• Utilize automation tools to enhance campaign efficiency.
• Employ data analytics to discern trends and improve campaign effectiveness.
• Manage and segment a vast user base while ensuring regulatory compliance.
• Create compelling email templates focusing on cross-device compatibility.
• Personalize content for user conversion optimization.
• Collaborate with various teams to guarantee campaign alignment with overarching business objectives.
• Project manage using tools like Jira to track and meet deadlines effectively.

Qualifications:

• 5+ years of email marketing or related field experience.
• Familiarity with customer engagement platforms like Braze.
• A proven track record of successful email marketing campaigns.
• Strong understanding of marketing automation and best practices.
• Expertise in data analysis using tools like R, Python, and SQL.
• Experience managing large user databases and ensuring data privacy compliance.
• Excellent communication skills.
• Ability to work independently and juggle multiple projects.
• Familiarity with project management tools.
• Knowledge of HTML, Liquid, and/or Handlebars is advantageous.
• Upper-intermediate proficiency in English.

Additional preferred qualifications:

• Background in the gaming industry.

Recruitment process:

• Initial chat with a Recruiter → Technical Interview → Test Task → Final Interview → Reference Check → Offer

Perks:

• Collaborative team of professionals who share your passion.
• Competitive compensation.
• Health benefits from day one.
• Generous paid time off policies.
• Flexible working hours.
• Referral rewards.
• Financial and time-off support for special occasions.

The company embraces diversity to enhance their products, services, and communities. They encourage individuals from underrepresented backgrounds to apply, and accommodations for disabilities during the interview process can be arranged by contacting the provided email address.