Enterprise Marketing Director (f/m)

We are dedicated to democratizing access to digital assets and ensuring their security for everyone.

Come be a part of our impactful mission.

Established in 2014, Ledger serves as the leading global platform for digital assets and Web3. With our Ledger products, we secure over 20% of the world's crypto assets. Headquartered in Paris and Vierzon, with additional offices in London, New York, and Singapore, Ledger boasts a team of 500+ professionals working on a range of products and services to empower individuals and businesses to securely purchase, store, exchange, cultivate, and manage crypto assets. Our Ledger hardware wallets have already been distributed in more than 200 regions, with over 6 million units sold.

Our organization thrives on core values such as Pragmatism, Audacity, Commitment, Trust, and Transparency.

The role available is within the Global Communications team, responsible for establishing and communicating Ledger's brand image and strategy globally. Reporting directly to the VP Communications, this position requires global and cross-functional collaboration.

The successful candidate will be pivotal in formulating the marketing strategy for Ledger Enterprise, focusing on lead generation, winning high-value institutional adoption, and developing thought leadership globally. This role involves close collaboration with internal teams at Ledger, as well as external partners, to assist in achieving Ledger Enterprise's business objectives.

Your Responsibilities:

• Support the VP Communications and VP Revenue for Enterprise in positioning Ledger Enterprise as the most secure institutional platform for critical digital assets and Web3.
• Develop the marketing strategy for Enterprise business, focusing on lead generation, high-value institutional adoption, and thought leadership worldwide.
• Establish and lead a high-performing team that encourages collaborative efforts across departments.
• Stay abreast of industry trends, regulatory changes, and emerging technologies in the crypto and digital assets domain to inform marketing strategies.
• Work closely with cross-functional teams to carry out price testing, research competitive pricing, and provide recommendations to enhance product positioning and revenue.
• Exhibit strong leadership qualities, actively learning and adapting to the evolving landscape of institutional digital asset management.

Qualifications:

• Minimum of 10 years of experience in consumer product marketing, specifically within crypto and digital assets consumer services.
• Proven track record in developing and executing successful marketing strategies for Enterprises in the crypto industry.
• Thorough understanding of the financial industry, cryptocurrency markets, and digital asset management solutions.
• Proficient in analyzing data to derive actionable insights for driving marketing decisions.
• Excellent communication and presentation skills to convey complex concepts effectively.
• Demonstrated leadership skills with experience in leading cross-functional teams and managing direct reports.
• Organized, detail-oriented, and capable of managing multiple projects in a fast-paced environment.
• Entrepreneurial mindset with a passion for innovation and driving growth in emerging markets.
• Experience working in remote or distributed team setups is advantageous.

Perks:

• Stock options opportunities to be part of the company's success.
• Hybrid work policy for flexibility.
• Regular social events, snacks, and beverages in the office.
• Comprehensive health insurance coverage including medical, dental, and vision care.
• Wellness benefits including personal development, coaching, and fitness programs.
• 28 days of paid leave annually, plus national holidays.
• Access to high-performance office equipment and gadgets.
• Transportation reimbursement for preferred commuting methods.
• Employee discount on all Ledger products.

We are committed to being an equal-opportunity employer, valuing diversity and inclusivity.