Senior Manager, Partner Marketing (Americas, LATAM)

Circle is a financial technology company focused on the advancements in the global financial sector by leveraging innovative Internet-based technologies. Our initiatives aim to enable seamless, cost-effective, and instantaneous movement of value comparable to how digital data moves. Through the adoption of our infrastructure, which includes USDC, a blockchain-based dollar, businesses, institutions, and developers can capitalize on the future growth opportunities in finance and technology.

Team Environment:

As Circle expands its global footprint, transparency and operational efficiency underpin our organizational values, with a solid presence in prominent jurisdictions. Our remote work structure emphasizes teamwork, adaptability, and constant growth in an environment where novel concepts are encouraged and embraced.

Responsibilities:

We are seeking a Senior Partner Marketing Manager to drive our partner-focused go-to-market strategy in LATAM. This role aligns closely with our Distribution Partners, such as Web3 and Web2 Wallets, Neobanks, Fintech Applications, Investment Platforms, and NGOs, particularly focusing on the Brazil and Mexico markets. Proficiency in local languages is essential.

This role is pivotal in collaborating on partner activations, growth initiatives, and successful partner relationships. You will be developing co-marketing campaigns and advising partners on the optimal ways to market Circle products to their clientele. Direct engagement with partners to strategize marketing initiatives, content creation, public relations, messaging, and analytical reporting will be key facets of your responsibilities.

Key Focus Areas:

• Lead marketing efforts for major enterprise partnerships in LATAM.
• Execute co-marketing campaigns with partners aimed at driving USDC growth.
• Serve as a primary liaison with partner marketing teams, co-authoring growth strategies and campaigns.
• Create and oversee partner marketing content development, such as blog posts, case studies, and social media initiatives.
• Develop educational materials for partners and oversee product marketing resources.
• Analyze and report campaign performance data.
• Travel regionally for partner engagements and industry events to evangelize partnerships and products in the LATAM market.

Qualifications:

• Over 10 years of experience in Partner Marketing, Web3 Marketing, Financial Services Marketing, Growth Marketing, or similar domains, preferably in B2B or B2B2C financial services.
• Proficiency in Portuguese and/or Spanish with experience working in LATAM markets.
• Strong knowledge of digital currency, web3, blockchain, fintech, and growth marketing.
• Demonstrated capability in campaign management and collateral development.
• Proactive, self-motivated, and eager to engage with new technologies.
• Thrives in dynamic, unstructured environments and can establish order within complexity.
• Skilled in driving cross-functional GTM execution collaboratively.
• Proficient in tools such as Slack, Google Workspace, and MacOS.

In summary, we are seeking a dedicated Partner Marketing professional to join our team in driving strategic partnerships and shaping the future of finance. If you are passionate about partner marketing, blockchain, and digital currency, we welcome your application.

Additional Information:

Starting Salary Range: $160,000 - $207,500
Annual Bonus Target: 17.5%
Benefits: Equity, medical, dental, vision, 401(k), flexible vacation policy, 10 days of paid sick leave, and 11 paid holidays per year.

We are committed to fostering diversity at Circle and uphold equal employment opportunities for all. We do not discriminate based on race, religion, nationality, gender, age, marital status, veteran status, or disability. Additionally, relevant roles are eligible for day-one PERM sponsorship.