21.co

21Shares is a pioneer in the issuance of digital asset ETPs, aiming to democratize investing in digital assets for all individuals. The company operates globally from its New York, London, and Zurich offices, with a dedication to transforming digital asset investing by merging traditional finance with decentralized finance.

Since its establishment in 2018, 21Shares has facilitated global investor access to digital asset products and currently manages around $7 billion in assets through more than 50 exchange-traded products worldwide. The range includes innovative offerings such as the first spot Bitcoin and spot Ethereum ETPs, as well as the recent launch of six digital asset ETFs in the US, including ARKB, a prominent spot Bitcoin product in the industry.

Role Overview

We are in search of an enthusiastic Crypto Research Strategist to join our dynamic team. This position is ideal for candidates with a robust financial background, a keen interest in the crypto industry, and a desire to contribute to our research, products, and sales services' excellence. As a client-facing Crypto Research Strategist, you will showcase exceptional client support and play a substantial role in cutting-edge crypto research. Strong familiarity with the crypto market and understanding the significance of digital assets in traditional investment portfolios are essential for this role. This position is located in Zurich and reports directly to the Head of Research.

Key Responsibilities and Scope

Crypto Market Research:

Display proactive and inquisitive research skills to keep pace with the rapidly evolving crypto landscape.

Develop insightful quantitative and qualitative analyses of crypto markets.

Utilize quantitative analysis and portfolio theory to form strategic crypto investment recommendations.

Stay updated on industry regulations, compliance standards, and product advancements to ensure adherence to best practices.

Prepare research reports, market summaries, and presentations to support business development and client education activities.

Create strategic institutional-grade content on crypto assets, such as weekly insights and asset primers, to bolster the company's thought leadership and presence in the market.

Client and Sales Support:

Assist the distribution team with sales activities in the US by offering valuable market analysis and research.

Engage with potential clients, provide information on services and investment opportunities, and address inquiries in a timely manner.

Regularly communicate with clients, offering updates on portfolio performance, market trends, and investment options.

Provide specific insights and recommendations pertaining to product offerings, addressing client concerns on market fundamentals, portfolio structure, and performance.

Develop and deliver product-related training sessions and presentations for both clients and internal stakeholders.

Product Support:

Stay informed on the ETF/ETP landscape, particularly within the crypto markets, and offer strategic alignment and guidance on product strategy.

Stakeholder Management:

Drive collaboration with US stakeholders in distribution and research to enhance market presence and drive strategic initiatives.

Thought Leadership and Research Engagement:

Manage media inquiries to ensure proactive engagement with the press.

Participate in conferences, panels, and webinars to advocate for research-driven strategies and enhance industry leadership.

Qualifications

Possess a degree in Finance, Economics, or a related field, with a CFA or similar certification considered a plus.

Demonstrate a deep passion and understanding of the crypto and blockchain industry.

Bring 3+ years of experience in equity research, investment advisory, product strategy, or related roles in the financial services sector.

Strong quantitative skills with a solid grasp of portfolio theory, allocation, and financial analysis.

Familiarity with ETF/ETPs and their application in the financial markets, especially within the crypto space.

Excellent written and verbal communication skills, translating complex concepts effectively.

Have a proactive, detail-oriented, and analytical mindset.

Note: This role is located in Zurich, Switzerland, with a hybrid working model from the Zurich office on Mondays through Wednesdays.

Company Overview:

21.co is a leading provider of access to cryptocurrencies through user-friendly products. It is the parent company of 21Shares, a prominent issuer of cryptocurrency-backed exchange-traded products (ETPs) powered by a proprietary technology platform called Onyx.

21Shares introduced a bitcoin ETP in 2019 and manages a range of ETFs in the U.S., including a spot bitcoin ETF and 40’ Act vehicles. The company has global offices located in Zurich, London, and New York and was founded in 2018 by Hany Rashwan and Ophelia Snyder. Cathie Wood from ARK Invest serves as a board member.

Role Summary:

We are seeking a Sales Associate to assist the Sales/Distribution team primarily focusing on the U.S. markets. The role involves contributing to asset under management (AUM) growth and the expansion of the institutional client base. Responsibilities include supporting sales planning, managing CRM data, conducting research and competitive analysis, preparing client materials, and actively participating in client interactions and industry training sessions.

This entry-level position offers room for professional growth within the organization and aims to support 21Shares' development in the U.S. market, positioning the company as a leading digital asset solution provider.

Key Responsibilities:

Support the Sales team, concentrating on U.S. institutional markets

Contribute to AUM growth and expansion of the institutional client base

Assist with U.S. growth initiatives, focusing on acquisition strategies and sales planning

Maintain up-to-date CRM data and enhance the customer experience

Conduct competitive analysis and research

Collaborate with various internal teams to prepare sales materials

Monitor client queries and participate in research training sessions

Back up other country teams as needed and foster team collaboration

Requirements for the Ideal Candidate:

1 to 3 years of relevant industry experience

Possession of Series 7 and Series 63 or 66 licenses

Bachelor’s Degree in Finance or Business Administration

Client-centric mindset with a passion for the digital assets space

Motivated and driven to contribute to business growth

Strong communication and interpersonal skills

Organized with a creative approach to problem-solving

Interest and background in crypto, ETPs, and traditional finance

Ability to work independently and collaboratively within a team environment

Additional Expectations:

Ability to work on-site in the New York office 2-3 days per week

Proficiency in MS Office applications

Highly motivated team player

Bonus: Background or coursework in blockchain technology

Location and Compensation:

This role is based in New York City and requires on-site work at the New York office in a hybrid model from Monday to Wednesday. The base salary range is $110,000-$130,000, with total compensation packages varying based on individual factors, such as skills, experience, and certifications. This may differ in locations outside of NYC due to varying labor costs.

Job Summary: A motivated and innovative intern is sought by 21.co to join the marketing team. In this compensated internship opportunity, the intern will play a vital role in supporting the performance marketing team by collaborating on and executing marketing initiatives and programs. The role requires a growth-oriented mindset and the ability to work effectively across different teams to achieve the company's growth objectives.

Key Responsibilities and Scope:

Assist in the setup and management of paid advertisements on various platforms.

Conduct A/B testing to optimize ad creatives, copy, and landing pages.

Update and maintain landing pages in Hubspot for enhanced user experience and conversion rates.

Implement approved SEO updates on Webflow to enhance organic search rankings and drive traffic.

Support in creating, deploying, and tracking email marketing campaigns.

Aid in ensuring the accuracy and currency of marketing data in CRM and databases.

Prepare and distribute regular performance reports on key digital campaign metrics.

Provide assistance in planning, creating, and scheduling content for social media channels.

Conduct competitive analysis and research on market trends.

Collaborate closely with the performance marketing manager and team members to bolster various marketing campaigns.

Requirements:

Minimum one year of post-High School education, ideally with coursework specialties in Business, Graphic Design, or Marketing.

Detail-oriented and well-organized with the capacity to manage multiple high-priority projects simultaneously.

Inquisitive and creative marketer with a passion for data exploration.

Effective communicator proficient in expressing ideas verbally and visually.

Must be amenable to a hybrid work setting in the NYC office.

This is a temporary position with a workload of 30-35 hours per week, with flexibility for those engaging in summer courses.

About the Company

21.co is a leading company known for providing simple and accessible crypto products worldwide. The company is the parent entity of 21Shares, a prominent issuer of cryptocurrency-backed exchange traded products (ETPs), leveraging proprietary technology to operate these ETPs while continuously enhancing digital asset solutions.

21Shares pioneered the issuance of a bitcoin ETP in 2019 and manages an array of ETFs in the U.S., including a spot bitcoin ETF and 40’ Act vehicles. With offices in Zurich, London, and New York, the company was established in 2018 by Hany Rashwan and Ophelia Snyder, with notable industry figure Cathie Wood serving as a board member.

Role Overview

21Shares is looking for a Sales Associate to play a crucial role in supporting the German Sales team to drive sales growth. Working under the Head of Germany within a global and diverse culture, you will play a vital part in expanding the company’s assets under management (AUM) and broadening the client base. The primary focus of this role is to aid 21Shares in securing its position as a notable digital asset solution provider.

Key Responsibilities

Conduct prospecting and follow-ups through various communication channels

Build and cultivate customer relationships, gradually covering mid-tier and lower-tier clients

Address customer inquiries effectively and deliver superior client support

Update customer data in the CRM system to enhance customer experience continuously

Contribute to developing efficient client coverage models in different tiers

Collaborate with the marketing department to create sales materials and presentations

Manage incoming client requests via the team inbox and CRM

Offer support to other country teams as needed and contribute to a collaborative team environment

Qualifications

2-3 years of relevant industry experience in a similar capacity

Proficiency in building client relationships and achieving sales targets

In-depth knowledge of the German investment market, including major players, competitors, and products

Excellent client and sales-oriented approach, complemented by strong communication skills

Robust organizational capabilities and creative problem-solving abilities

Skilled in delivering engaging presentations

Interest and background in cryptocurrency, ETPs, and traditional finance

Capacity to work both independently and collaboratively with different organization units

Additional Requirements

Proficiency in both German and English languages

Knowledge of other languages is advantageous

Proficient in Microsoft Office suite and experienced with CRM tools like HubSpot

Hold a university degree or equivalent qualification

21.co is a leading company in the crypto space, offering user-friendly products to access cryptocurrencies.

The company, 21.co, is the parent of 21Shares, a major issuer of cryptocurrency-backed exchange traded products (ETPs), supported by the Onyx technology platform. 21Shares introduced a bitcoin ETP in 2019 and manages various ETFs in the U.S. and other investment vehicles.

With offices in Zurich, London, and New York, 21.co was established in 2018 by Hany Rashwan and Ophelia Snyder, with Cathie Wood from ARK Invest as a board member.

Job Summary:

Seeking a skilled Legal Associate, EMEA to join the European legal team at 21.co and 21Shares. This role involves providing legal guidance to asset management, product, and blockchain technology teams. Ideal candidates will possess expertise in financial services laws and capital markets, with an interest in digital assets.

Key Responsibilities:

Work with various teams to ensure compliance with legal and regulatory requirements for financial products setup and maintenance.

Draft and maintain European ETP product documentation, including prospectuses and service agreements.

Collaborate with Capital Markets Team to meet listing requirements at national and international exchanges.

Assist in new product and technology launches, addressing legal and regulatory matters.

Monitor legal and regulatory changes related to exchange traded products and digital assets.

Engage with external counsel, compliance, and risk teams as needed.

Negotiate and draft commercial agreements and contracts.

Interact with internal and external stakeholders during contract negotiation and compliance processes.

Minimum Qualifications:

Qualified attorney licensed in Switzerland, Europe, and/or the UK.

3+ years of legal practice experience, focusing on financial services laws.

Proficiency in financial services law and regulation, especially in exchange traded products and securities laws.

Skilled in commercial contract negotiations, drafting, and review.

Able to multitask in a fast-paced environment.

Strong interpersonal skills for effective collaboration.

Understanding of financial industry operations.

Interest in digital assets and blockchain is advantageous but not mandatory.

Location: Zurich or London with hybrid office schedule Monday-Wednesday.

Communications Manager at 21.co/21Shares

About the Role:

21.co, the parent company of 21Shares, is seeking a skilled Communications Manager with expertise in public relations and media relations. Join our dynamic in-house Communications/PR team and assist in promoting our brands to the business, finance, technology, and crypto press. This role will also involve coordinating industry events, managing timelines, and collaborating with our social and marketing teams. The position will be based in our Zurich office.

Who You Are:

A creative and determined individual

Meticulous with great attention to detail

Excellent writing and editing abilities

Able to thrive in a fast-paced environment

What You Will Be Doing:

Develop and implement the communications strategy for 21.co/21Shares

Write and maintain press releases and marketing materials

Coordinate speaking opportunities and media outreach at external events

Manage industry conference and award schedules, identifying key executive opportunities

Establish strong relationships with PR agencies

Monitor industry news and trends

Generate media pitches for reporters

Identify rapid commentary opportunities

Brainstorm ideas to leverage product initiatives

Collaborate with other departments for thought leadership and review

Requirements:

Minimum of 5 years of experience in PR, fintech, or crypto

Bachelor's degree in Journalism, Communications, or Public Relations

Strong writing skills

Enthusiasm to stay updated on current events and media coverage

Ability to communicate news-worthy topics to the press

Knowledge of the crypto industry preferred

Startup mentality and experience an advantage

Pre-existing relationships with reporters in business, finance, technology, and crypto sectors

Fluent in English, German/French proficiency preferable