Head of Product Marketing, Institutional
Who We Are
At OKX, we envision a future shaped by technology. Established in 2017, we are transforming global systems with our advanced digital asset exchange, Web3 portal, and blockchain ecosystems. Our mission is to redefine the financial landscape by providing a wide array of intricate and innovative products, solutions, and trading tools. Trusted by over 50 million users across 180 countries, OKX empowers individuals to explore the Web3 world. Through our diverse range of offerings and dedication to innovation, we aim to create a world of financial accessibility driven by blockchain and decentralized finance.
We foster a culture of innovation in our work and products and actively engage in promoting employee participation in community initiatives. With a global team of more than 3,000 individuals, we recognize the value of diversity and inclusion in generating enduring industry impact. Join us in shaping the future!
About the Opportunity
Picture yourself at the forefront of the cryptocurrency revolution, facilitating easy entry into the crypto economy for individuals. As a marketing leader, you will have the chance to shape the narrative, value proposition, and marketing strategy for institutional trading products and tools at a leading crypto platform. It's an exciting time to be part of this industry, and your efforts will contribute to the growth and adoption of decentralized technology.
About the team: The role of Institutional Product Marketing Director is within the Global Product Marketing team, responsible for bringing our product narratives to the market. Collaborating closely with Product, Business, Client Support, and other Marketing teams, we translate value propositions into compelling messages for clients and prospects, driving acquisition, engagement, and retention.
What You’ll Be Doing
Strategic Marketing Leadership: Devise and implement a comprehensive marketing strategy specifically focused on OKX's institutional products to enhance adoption, engagement, and expansion.
Product Positioning: create compelling product positioning and messaging that resonates with institutional clients using market insights and customer feedback.
Go-To-Market Execution: Oversee the implementation of marketing campaigns, including strategies to introduce new products and features tailored for the institutional market.
Thought Leadership: Represent the organization through public engagements, conferences, media exposure, and authored contributions. Cultivate thought leadership and enhance industry conversations as a crypto-focused leader.
Cross-Functional Collaboration: Foster collaboration across various teams like product, sales, and client support to ensure a unified user experience and product messaging.
Product Feedback Loops: Establish and manage a feedback loop with institutional users to collect insights and drive product improvements.
Market Research: Lead market research initiatives to grasp industry trends, competitor approaches, and client expectations.
What We Look For In You
Experience: A minimum of 10 years experience in product marketing, emphasizing institutional clients within fintech or cryptocurrency realms.
Leadership: Demonstrated leadership abilities to inspire teams and execute marketing strategies in a fast-paced environment.
Financial Markets Knowledge: Profound comprehension of financial markets, trading concepts, and investment strategies, including familiarity with stocks, bonds, cryptocurrencies, forex, commodities, and derivatives.
Marketing Expertise: Strong understanding of direct, digital, and content marketing with the agility to explain complex products to diverse audiences.
Communication and Influence: Exceptional communication skills with the capability to influence strategies and communicate complex products effectively.
External Engagement and Thought Leadership Experience: Established proficiency in representing an organization through public engagements, conference involvement, and media interaction. Proven record of developing thought leadership through public speaking and engagement with crypto and financial industry events. Media training background preferred for acting as a public representative of the organization.
Market Analysis: Demonstrated skills in conducting market research, competitive analysis, and trend forecasting within the digital asset space.
Perks & Benefits
Competitive remuneration package
Learning & Development programs and Education support for growth
Various team-building activities and company events
Wellness and meal allowances
Comprehensive healthcare benefits for employees and dependents
More details will be shared during the process!
Business Developers (Web3 / DeFi | KOLs & Traders)
We're looking for Business Developers to onboard KOLs, traders, and trading communities with real capital behind them.
No CV. No lengthy application.
Trial task:
- Send us a list of 3 people you’d target, who you believe are a good fit and who you’re confident you can connect us with.
- Introduce us to 1 real person with capital, or a trading group with capital.
You'll get paid for the trial, even if you don't get hired.
If you're well connected in Web3 and know how to open doors, send us a message with your list of 3 accounts.
Web3 Sales & Business Development Partner📉
Building the Future of Web3: Join Oferli as a Long-Term Core Partner
Oferli is officially expanding its core leadership. Having successfully established our foundational technical team, we are now opening strategic partnership opportunities for high-level Sales and Business Development Partners specialized in technology and Web3.
We are not looking for short-term contractors; we are searching for dedicated builders ready to scale and elevate this vision to a high international level from the ground up. Our tech team is already set, and now we are expanding to build out the sales and partnership side to bring in major projects.
For security, privacy, and professional efficiency, we have already prepared our dedicated workspace on Notion, along with a secure email-based group discussion space.
What We Are Looking For:
Proven expertise and network within the Technology and Web3 industries.
A long-term entrepreneurial mindset, fully committed to building a powerful ecosystem with us from day one.
Strong capabilities in driving strategic growth, securing high-value projects, and expanding our vision internationally.
If you are a serious professional ready to build this vision with us from the ground up, let’s connect!
Junior Crypto Market Analyst (Remote)
* Monitoring the cryptocurrency market and tracking market trends in real time
* Analysing news, market data and blockchain metrics
* Preparing internal reports and maintaining analytical documentation
* Participating in team discussions and working meetings
* Adhering to internal processes and working standards
* Continuously developing professional skills through training and mentoring
Requirements:
* An interest in cryptocurrencies, blockchain technologies and financial markets
* Analytical thinking and the ability to work with information
* Attention to detail, responsibility and discipline
* Ability to maintain concentration in a highly dynamic market environment
* Willingness to learn, work as part of a team and take on board feedback
* Trading experience is not essential; training is provided for beginners
* A stable internet connection and the ability to be contactable during working hours
Conditions:
* Fully remote working arrangement
* Flexible working hours
* Paid training and support from mentors
* Opportunities for career progression and professional development
* Access to state-of-the-art digital asset analytics tools
Working arrangement: Full-time
Location: Remote / Worldwide
Key skills:
* Data analytics
* Financial reporting
* Cryptocurrencies
* Attention to detail
Call Center Operator Needed | US Based Native English
We are looking for confident, communicative individuals with a native-level English accent, preferably American (US), to join our remote call center team.
Requirements:
Native or native-level English speaker (US accent preferred)
Excellent communication and conversation skills
Comfortable speaking on the phone
Reliable internet connection and a quiet working environment
Professional and friendly attitude
Compensation:
Fixed payment of $15 per completed call
Flexible schedule
Remote work
If you have a clear, natural English accent and enjoy talking to people, we'd love to hear from you.
To apply, send us a short voice recording introducing yourself along with your contact information.
Digital Marketing Specialist Wanted
Location: Remote
Employment Type: Full-Time or Part-Time (Flexible)
About Us
We are an emerging iGaming company focused on the Latin American market. We are seeking an experienced Digital Marketing Specialist who is fluent in both English and Spanish to help build brand awareness, acquire new customers, and support our continued growth.
Key Responsibilities
Develop and execute digital marketing campaigns across multiple channels, including Facebook, Instagram, TikTok, Telegram, X (Twitter), YouTube, and other relevant platforms.
Create, translate, and optimize marketing content in both English and Spanish.
Manage social media accounts and maintain consistent brand messaging.
Identify new customer acquisition opportunities and growth channels.
Coordinate promotional campaigns, bonuses, tournaments, and special events.
Work with influencers, affiliates, and online communities to increase brand awareness.
Monitor campaign performance and provide regular reports on KPIs, conversions, and ROI.
Conduct competitor analysis and identify emerging market trends within the iGaming industry.
Assist with CRM, email marketing, push notifications, and player retention campaigns.
Collaborate with designers and content creators to develop high-performing marketing materials.
Requirements
Fluent written and spoken English and Spanish.
Minimum 2 years of experience in Digital Marketing, Performance Marketing, Social Media Marketing, Affiliate Marketing, or a related field.
Strong understanding of Meta Ads, Google Ads, TikTok Ads, and other digital advertising platforms.
Experience managing social media communities and online engagement.
Excellent copywriting and communication skills.
Ability to work independently and manage multiple projects simultaneously.
Strong analytical skills and familiarity with marketing analytics tools.
Preferred Qualifications
Previous experience in iGaming, crypto, fintech, or related industries.
Experience working with affiliate marketers and influencers.
Knowledge of Latin American markets, particularly Peru, Mexico, Colombia, Chile, and Argentina.
Experience with CRM platforms, email marketing, and player retention strategies.
Familiarity with SEO, content marketing, and conversion optimization.
What We Offer
Competitive salary based on experience.
Performance-based bonuses and incentives.
Fully remote work environment.
Flexible working hours.
Opportunity to work with a rapidly growing international iGaming company.
Career growth opportunities within the company.
To Apply
Please send your CV, portfolio, and a brief introduction outlining your experience in digital marketing and Spanish-language markets.