Influencer Marketing Lead, USA
United States
Full time
Remote
Compensation is not specified
Role
Marketing Manager
Description
This is a pivotal role offering significant independence, focused on leading the influencer channel and strategy for the sports predictions product. The selected individual will function as an enterprising self-starter with the task of conceptualizing, executing, and expanding the program specifically within the US regulated derivatives and predictions sector.
The role grants leeway to employ various commercial models to secure high-profile influencer talent. The ideal candidate should be a strategic expert well-versed in the US influencer environment, capable of managing both major celebrity figures and niche emerging sports analysts across social media platforms and podcasts.
Responsibilities:
- Collaboration on Full-Funnel Strategy: Engage with stakeholders to craft the influencer roadmap and strategy for the sports prediction product. Subsequently, execute the plan to strike a balance between top-of-funnel visibility and bottom-funnel customer acquisition.
- Managing Multi-platform Content: Source and oversee a diverse array of talent across major social media channels (X, YouTube, TikTok, Twitch), as well as Podcasts and unconventional influencer platforms.
- Skillful Commercial Negotiations: Execute various deal structures (CPA, Rev-Share, Flat fee, and Gifting), ensuring all partnerships are efficient against a target CPM.
Creative and Technical Implementation:
- Collaborate on Campaigns: Co-work with the Sports Prediction Growth Hacker to seamlessly integrate influencers into campaigns, tailored incentives, and event-specific promotions.
- Whitelisting & Amplification: Oversee influencer whitelisting and paid media boosts to enhance content reach, utilizing platforms like Meta ads manager for optimal performance.
- Integration with the Community: Partner with the internal community management team to ensure influencers are seamlessly integrated into the community strategy for the product.
Compliance Oversight and Evaluation:
- Addressing Regulatory Challenges: Serve as the central point of contact for Legal and Compliance departments to resolve uncertainties and implement scalable, compliant solutions.
- Diligent Vetting: Manage the influencer vetting process to ensure all talent aligns with the legal department’s requirements and advertising standards.
- Upholding Operational Excellence: Maintain clear documentation of influencer compliance workflows, providing feedback to stakeholders.
- Implementing Live Content Guidelines: Coordinate with legal and compliance teams to develop and enforce guidelines for live-streamed and unscripted content, ensuring compliance with regulations.
Cross-Functional Collaboration and Reporting:
- Reporting to Stakeholders: Utilize Tableau and Impact.com reporting tools to gauge and communicate growth and channel value to senior leadership.
- Representation at Events: Participate in key industry events and conferences in the US to network with partners and represent the product.
- Balancing Strategies: Juggle direct influencer outreach with the management of specialized external agencies to effectively expand the influencer program and achieve varied goals.
Requirements:
- 5+ years of Influencer Management experience, demonstrating a successful track record in the US Sports Betting (OSB), financial services, or regulated gaming industries.
- In-depth knowledge of the US influencer landscape, encompassing experience in managing talent of varying types and sizes.
- Track record of building influencer programs from scratch or launching new acquisition channels in highly regulated markets.
- Proficiency in utilizing influencer management tools like Impact.com creator for attribution and tracking.
- Strong negotiation skills for swiftly securing influencer agreements and managing agency/talent manager relationships.
- Ability to excel under pressure, meet tight deadlines, and navigate ambiguous environments smoothly.
- Comfort in dynamic environments where product features and budgets may undergo rapid changes.
Preferred Skills:
- Proficiency in Podcast advertising and host-read sponsorships.
- Experience working with live stream influencers (YouTube, TikTok, Twitch) and addressing real-time compliance risks.
- Background in handling US state-level considerations for gaming or financial products.
$110,000 - $130,000 per year
Life @ Crypto.com
- Encouraged to think innovatively and explore new opportunities while collaborating with a talented, driven, and supportive team.
- Action-oriented and transformative work environment providing chances to devise innovative solutions.
- Emphasis on internal growth by developing new skill sets that influence personal and professional advancement.
- Strong team unity focused on mutual support and assistance.
- Flexibility in work options with flexible hours and hybrid or remote work setups.
- Career advancement possibilities through the internal mobility program offering diverse opportunities.
Benefits:
- Competitive salary range
- Generous annual leave, including on birthday and work anniversaries
- Participation in 401(k) plan with company match
- Eligibility for group health, dental, vision, and life/disability insurance plans
- Flexibility in work arrangements with options for flexible hours and hybrid or remote setups
- Internal mobility program providing career growth alternatives
About Crypto.com:
Established in 2016, Crypto.com serves over 150 million customers as the world's fastest-growing global cryptocurrency platform. The company's vision is to enable Cryptocurrency in Every Wallet™ through a foundation of security, privacy, and compliance. Crypto.com is dedicated to driving cryptocurrency adoption through innovation and empowering the next generation of innovators to build a fairer digital ecosystem.
Personal data submitted by applicants will only be used for recruitment purposes. Only shortlisted candidates will be contacted.
Utilization of artificial intelligence tools may be employed to analyze the content of resumes against specific job requirements to aid in the recruitment process effectively. These tools assist in application evaluations but do not replace human judgment. Final hiring decisions are made by individuals who combine insights generated by these tools with other relevant information. For more information on data processing, please feel free to reach out.
(resources removed in compliance with the guidelines)
Skills Required
Сrypto.com
Website
Сrypto.comCompany size
Not specified
Location
United States
Description
Not specified
Tatyana Khrustaleva
Growth Manager
Almaty, Kazakhstan
Almaty, Kazakhstan
Full time
Office
Growth Manager
Why work at Higgsfield AI?
🧩 Higgsfield AI is one of the fastest-growing GenAI startups in the world — top-1 globally by growth, #1 Video AI in the U.S.
Our users already include Elon Musk, Madonna, Snoop Dogg, and Will Smith. In just 8 weeks we shipped 12 releases, reached 11M users and generated over 1.2B social impressions.
We just raised $50M Series A to scale even faster. This is your chance to join early — when the team is still small but strong — and make your mark on the next GenAI decacorn.
What Growth Means at Higgsfield
At Higgsfield, growth is about distribution and revenue, not branding or theory.
A Growth Manager here is a high-agency operator who:
Finds and unlocks scalable distribution channels
Moves fast with imperfect data
Automates anything repeatable
Negotiates deals that compound over time
Takes full ownership of outcomes
This is a hands-on execution role. You will build, test, break, fix, and scale.
What You Will Do
Creator & Partner Growth
Source, evaluate, and onboard creators who can drive high-quality users
Build and negotiate creator partnerships (affiliate, revenue share, performance-based deals)
Run creator campaigns end-to-end: outreach → deal → launch → optimization
Build long-term relationships with creators, not one-off placements
Prioritize volume with intent — not spam
Important:
You are not managing Higgsfield’s own YouTube or social channels.
Your job is growth through external creators and their audiences.
YouTube Growth (Primary Focus)
Own YouTube as a distribution channel through creator collaborations
Drive traffic and usage via creator-generated content
Measure success by output and impact, not vanity metrics
Primary KPI:
Number of new unique creator videos generated per month
Analytics & Decision-Making
Build simple but effective models in Excel / Google Sheets
Estimate traffic, conversions, and revenue impact
Decide which creators, formats, and deals to scale or cut
Turn messy, incomplete data into clear execution decisions
Automation & Scale
Automate creator discovery, outreach, tracking, and reporting.
Build lightweight systems using tools like Sheets, Zapier, Apify, Instantly, CRMs, APIs, or scripts.
Reduce manual work and increase throughput.
Execution & Experimentation
Run fast experiments across platforms (YouTube, TikTok, Instagram, X).
Test formats, incentives, and deal structures.
Learn quickly and iterate.
There is no separation between “creative” and “technical.” One person owns the full cycle.
Who We’re Looking For
We’re looking for smart, high-energy— not perfect resumes.
You should have:
Strong English (spoken and written)
Strong communication and persuasion skills
Comfort working with numbers, spreadsheets, and assumptions
Ability to work independently without hand-holding
High agency, ownership mindset, and bias toward action
Emotional intelligence and confidence in negotiations
Willingness to operate in a fast-paced, high-intensity environment
Russian is required. English is required.
Backgrounds that often do well:
Growth, partnerships, or business development
Sales or performance-driven marketing
Early startup operators or founders
Engineering or computer science backgrounds
Consulting, analytics, or finance with strong execution bias
A technical background is a plus, not a requirement.
Level & Compensation
- All hires join formally at a junior level, regardless of prior experience
- Starting compensation is competitive and paid in USD
- Exceptional candidates with standout B2C or founding-level growth experience may be considered individually
Onboarding & Expectations
Onboarding lasts ~1 week
You receive a playbook and immediate ownership
Very little babysitting — autonomy is expected
From week two, you are expected to operate independently
This role requires high energy, fast thinking, and resilience.
Work Format
On-site only (Almaty office)
No remote or hybrid setup
Full immersion into the team and product is essential
This Role Is NOT a Fit If You:
Prefer strategy over execution
Avoid spreadsheets, metrics, or accountability
Need detailed step-by-step instructions
Are uncomfortable negotiating or pushing back
Expect predictable hours or a 9–5 schedule
Prefer low-intensity environments
Working Hours
This is a high-intensity role with a non-standard schedule.
Workdays: Monday–Saturday (6 days per week)
The working day is aligned with global creators and partners and includes late hours - from 2 pm till 2 am Almaty time.
Expect a high workload and a fast execution pace
This role is best suited for candidates who:
Are comfortable working evenings and nights
Can sustain focus in a high-output environment
Are motivated by speed, ownership, and impact rather than fixed hours
This is not a 9–5 role, and the schedule should be considered carefully before applying.
Relocation & Office Setup
This is a fully on-site role based in Almaty, Kazakhstan.
Remote or hybrid work is not available
Candidates must be willing to relocate and work from the office full-time
The company provides relocation support, including:
Assistance with travel to Almaty
Support during the initial relocation period
Help with legal and administrative setup as needed
Relocation is considered an integral part of the role, as close in-office collaboration is essential for speed, learning, and impact.
What We Offer
Full-time role. Please note: we will not consider candidates planning to combine this role with other jobs.
On-site role in Almaty office.
Long-term growth opportunity — we are looking for candidates interested in learning, growing, and building with the team. A minimum 1.5+ year commitment is expected.
Salary discussed during the interview process, paid in USD
Application deadline: ASAP
Steps:
Submit an application form and attach your CV
Zoom interview with a Hire5 Recruiter
Practical home task
Zoom interview with the founder
Get hired 🎉
Why work at Higgsfield AI?
🧩 Higgsfield AI is one of the fastest-growing GenAI startups in the world — top-1 globally by growth, #1 Video AI in the U.S.
Our users already include Elon Musk, Madonna, Snoop Dogg, and Will Smith. In just 8 weeks we shipped 12 releases, reached 11M users and generated over 1.2B social impressions.
We just raised $50M Series A to scale even faster. This is your chance to join early — when the team is still small but strong — and make your mark on the next GenAI decacorn.
What Growth Means at Higgsfield
At Higgsfield, growth is about distribution and revenue, not branding or theory.
A Growth Manager here is a high-agency operator who:
Finds and unlocks scalable distribution channels
Moves fast with imperfect data
Automates anything repeatable
Negotiates deals that compound over time
Takes full ownership of outcomes
This is a hands-on execution role. You will build, test, break, fix, and scale.
What You Will Do
Creator & Partner Growth
Source, evaluate, and onboard creators who can drive high-quality users
Build and negotiate creator partnerships (affiliate, revenue share, performance-based deals)
Run creator campaigns end-to-end: outreach → deal → launch → optimization
Build long-term relationships with creators, not one-off placements
Prioritize volume with intent — not spam
Important:
You are not managing Higgsfield’s own YouTube or social channels.
Your job is growth through external creators and their audiences.
YouTube Growth (Primary Focus)
Own YouTube as a distribution channel through creator collaborations
Drive traffic and usage via creator-generated content
Measure success by output and impact, not vanity metrics
Primary KPI:
Number of new unique creator videos generated per month
Analytics & Decision-Making
Build simple but effective models in Excel / Google Sheets
Estimate traffic, conversions, and revenue impact
Decide which creators, formats, and deals to scale or cut
Turn messy, incomplete data into clear execution decisions
Automation & Scale
Automate creator discovery, outreach, tracking, and reporting.
Build lightweight systems using tools like Sheets, Zapier, Apify, Instantly, CRMs, APIs, or scripts.
Reduce manual work and increase throughput.
Execution & Experimentation
Run fast experiments across platforms (YouTube, TikTok, Instagram, X).
Test formats, incentives, and deal structures.
Learn quickly and iterate.
There is no separation between “creative” and “technical.” One person owns the full cycle.
Who We’re Looking For
We’re looking for smart, high-energy— not perfect resumes.
You should have:
Strong English (spoken and written)
Strong communication and persuasion skills
Comfort working with numbers, spreadsheets, and assumptions
Ability to work independently without hand-holding
High agency, ownership mindset, and bias toward action
Emotional intelligence and confidence in negotiations
Willingness to operate in a fast-paced, high-intensity environment
Russian is required. English is required.
Backgrounds that often do well:
Growth, partnerships, or business development
Sales or performance-driven marketing
Early startup operators or founders
Engineering or computer science backgrounds
Consulting, analytics, or finance with strong execution bias
A technical background is a plus, not a requirement.
Level & Compensation
- All hires join formally at a junior level, regardless of prior experience
- Starting compensation is competitive and paid in USD
- Exceptional candidates with standout B2C or founding-level growth experience may be considered individually
Onboarding & Expectations
Onboarding lasts ~1 week
You receive a playbook and immediate ownership
Very little babysitting — autonomy is expected
From week two, you are expected to operate independently
This role requires high energy, fast thinking, and resilience.
Work Format
On-site only (Almaty office)
No remote or hybrid setup
Full immersion into the team and product is essential
This Role Is NOT a Fit If You:
Prefer strategy over execution
Avoid spreadsheets, metrics, or accountability
Need detailed step-by-step instructions
Are uncomfortable negotiating or pushing back
Expect predictable hours or a 9–5 schedule
Prefer low-intensity environments
Working Hours
This is a high-intensity role with a non-standard schedule.
Workdays: Monday–Saturday (6 days per week)
The working day is aligned with global creators and partners and includes late hours - from 2 pm till 2 am Almaty time.
Expect a high workload and a fast execution pace
This role is best suited for candidates who:
Are comfortable working evenings and nights
Can sustain focus in a high-output environment
Are motivated by speed, ownership, and impact rather than fixed hours
This is not a 9–5 role, and the schedule should be considered carefully before applying.
Relocation & Office Setup
This is a fully on-site role based in Almaty, Kazakhstan.
Remote or hybrid work is not available
Candidates must be willing to relocate and work from the office full-time
The company provides relocation support, including:
Assistance with travel to Almaty
Support during the initial relocation period
Help with legal and administrative setup as needed
Relocation is considered an integral part of the role, as close in-office collaboration is essential for speed, learning, and impact.
What We Offer
Full-time role. Please note: we will not consider candidates planning to combine this role with other jobs.
On-site role in Almaty office.
Long-term growth opportunity — we are looking for candidates interested in learning, growing, and building with the team. A minimum 1.5+ year commitment is expected.
Salary discussed during the interview process, paid in USD
Application deadline: ASAP
Steps:
Submit an application form and attach your CV
Zoom interview with a Hire5 Recruiter
Practical home task
Zoom interview with the founder
Get hired 🎉
TA Quant
Chief Business Development Officer (CBDO)
Full time
Remote
We're seeking an experienced Chief Business Development Officer to drive our growth strategy and establish key partnerships in the crypto/web3 space. As CBDO, you'll be responsible for identifying new business opportunities, building strategic relationships, and expanding our market presence globally.
Key Responsibilities:
Develop and execute comprehensive business development strategies aligned with company vision
Identify and pursue strategic partnerships, collaborations, and integration opportunities with protocols, exchanges, and web3 projects
Lead negotiations for high-value deals and partnerships
Build and maintain relationships with key stakeholders, investors, and industry leaders
Analyze market trends and competitive landscape to identify growth opportunities
Represent the company at conferences, events, and in the broader crypto community
Collaborate with product, marketing, and technical teams to align BD initiatives
Drive revenue growth through new channels and business models
Manage and mentor the business development team
Report directly to CEO on BD performance metrics and pipeline
Key Responsibilities:
Develop and execute comprehensive business development strategies aligned with company vision
Identify and pursue strategic partnerships, collaborations, and integration opportunities with protocols, exchanges, and web3 projects
Lead negotiations for high-value deals and partnerships
Build and maintain relationships with key stakeholders, investors, and industry leaders
Analyze market trends and competitive landscape to identify growth opportunities
Represent the company at conferences, events, and in the broader crypto community
Collaborate with product, marketing, and technical teams to align BD initiatives
Drive revenue growth through new channels and business models
Manage and mentor the business development team
Report directly to CEO on BD performance metrics and pipeline
Payment in Crypto
TA Quant
Business Development Associate (5 positions)
Full time
Remote
Execute outreach campaigns and serve as the primary point of contact between our company and potential partners, projects, and exchanges. You'll be responsible for identifying opportunities, initiating conversations, and building relationships that can develop into strategic partnerships. This role requires excellent communication skills, persistence in outreach efforts, and the ability to represent our company professionally while managing multiple conversations simultaneously. You'll work closely with BD Managers and the BD Lead to qualify opportunities and facilitate warm handoffs for deal progression.
Responsibilities:
Conduct targeted outreach to projects, exchanges, and potential partners
Manage initial contact and relationship building with prospects
Qualify leads and opportunities for BD Managers
Maintain CRM records and track outreach activities
Coordinate meetings and facilitate introductions between stakeholders
Responsibilities:
Conduct targeted outreach to projects, exchanges, and potential partners
Manage initial contact and relationship building with prospects
Qualify leads and opportunities for BD Managers
Maintain CRM records and track outreach activities
Coordinate meetings and facilitate introductions between stakeholders
Payment in Crypto
TA Quant
BD Manager (2 positions)
Full time
Remote
Manage client relationships, drive revenue growth, and execute on business development initiatives. You'll be responsible for the full sales cycle from prospecting to closing, while maintaining strong relationships with existing clients to ensure retention and expansion. We're looking for results-driven professionals who can navigate complex B2B sales processes, understand client needs deeply, and work cross-functionally with product and technical teams to deliver solutions that drive mutual success.
Responsibilities:
Identify and pursue new business opportunities
Manage client relationships and renewals
Collaborate with product and tech teams on client needs
Meet revenue and growth targets
Responsibilities:
Identify and pursue new business opportunities
Manage client relationships and renewals
Collaborate with product and tech teams on client needs
Meet revenue and growth targets
Payment in Crypto
TA Quant
BD Lead
Full time
Remote
Drive business development strategy, establish key partnerships, and lead the BD team to achieve growth targets. You'll be responsible for shaping our go-to-market approach, building relationships with institutional clients, and creating scalable processes for business development. This role requires a proven track record in closing significant deals, strong leadership abilities to build and mentor a high-performing team, and strategic thinking to identify new markets and revenue opportunities that align with our long-term vision.Responsibilities:Develop and execute business development strategyBuild relationships with institutional clients and partnersLead and mentor the BD teamIdentify new market opportunities and revenue streams
Payment in Crypto