Marketing Analyst

At Anchorage Digital, we are developing the leading digital asset platform for institutional participation in the crypto space. Anchorage Digital provides services such as custody, staking, trading, governance, settlement, and top-tier security infrastructure for digital assets. The company is the home of Anchorage Digital Bank N.A., the sole federally chartered crypto bank in the U.S. Additionally, it offers services through Anchorage Digital Singapore, Porto by Anchorage Digital, and other platforms.

Anchorage Digital is financially backed by major institutions like Andreessen Horowitz, GIC, Goldman Sachs, KKR, and Visa, with a Series D valuation exceeding $3 billion. Established in 2017 in San Francisco, California, Anchorage Digital has offices in New York, New York; Porto, Portugal; Singapore; and Sioux Falls, South Dakota.

We are seeking an experienced marketing analyst to join our team to handle data analysis for various go-to-market campaigns.

Responsibilities and Requirements:

Technical Skills:

• Profound understanding of Salesforce and marketing analytics tools; familiarity with financial services, Fintech, or crypto.
• Utilize analytical and problem-solving abilities to identify performance factors of campaigns.

Complexity and Impact of Work:

• Set marketing analytics priorities and offer solutions independently.
• Manage complete campaign tracking lifecycle, develop dashboards, and provide reports to business units.
• Address diverse challenges that demand in-depth analysis and decision-making.

Organizational Knowledge:

• Comprehend Anchorage's strategic objectives and incorporate them into analytics planning and goal-setting.

Communication and Influence:

• Cultivate strong team relationships and exemplify our cultural values.
• Collaborate across teams, mentor colleagues, and contribute to cross-functional initiatives.
• Effectively adjust communication styles, gather support from colleagues, and engage with senior stakeholders.

Qualifications:

• Experienced as a Salesforce administrator.
• Proficient in dashboard development and tracking performance data using various SaaS tools.
• Demonstrated self-initiative and a determined approach to business growth, especially within a leading company.

Consideration (Bonus Points):

• A keen interest and understanding of the crypto ecosystem.
• Emotional connection to Hamilton's soundtrack, which portrays the establishment of a novel financial system.

About Anchorage Digital:

The Anchorage Village represents our team—a collection of top minds in platform security, financial services, and distributed ledger technology. Together, we provide the essentials for institutions to securely engage in the evolvement of the digital asset landscape.

Anchorage Digital promotes an inclusive and welcoming work environment, prioritizing respect, support, and connection for all employees. Embracing and appreciating our diversity allows us to excel and achieve outstanding results in our work.

Anchorage Digital is an Equal Opportunity Employer committed to viewing all applicants equally, irrespective of race, color, religion, sex, national origin, age, disability, gender identity, veteran status, or other classifications. The company considers applicants' qualifications regardless of any criminal histories according to legal regulations.

Protecting the privacy rights of individuals is central to Anchorage Digital’s values, ensuring the trust and confidence of clients when handling personal or financial data.