Marketing Manager - Czech Republic & Slovakia
Binance, a globally recognized blockchain ecosystem and the operator of the largest cryptocurrency exchange by trading volume and user base, seeks a dedicated individual to join their team. Catering to over 300 million users in 100+ countries, our company prioritizes security, transparency, speed, liquidity, and an extensive range of digital asset offerings. From trading and financial services to educational initiatives and Web3 features, Binance aims to create an all-encompassing financial ecosystem while promoting financial inclusion and freedom of money worldwide.
Responsibilities:
- Execute comprehensive local marketing strategies, both online and offline, including events, partnerships, CRM, user lifecycle management, SEO, and ASO.
- Focus on acquiring new users and retaining existing ones through external marketing efforts.
- Implement hyper-localized marketing approaches encompassing blogs, CRM, and announcements to ensure cultural relevance and adoption.
- Oversee social media channels, activity within the community, engagement with Binance Angels, onboarding key opinion leaders (KOLs), and forming partnerships.
- Manage local marketing budgets efficiently, ensuring optimal allocation and return on investment (ROI).
- Provide clear and timely reports on campaign performance for accountability.
Requirements:
- Possess a minimum of 3 years of relevant marketing experience, with preference for backgrounds in Web3, fintech, or agencies.
- Demonstrate a successful track record in managing partnerships, campaigns, community building, or lifecycle marketing.
- Ideally, have previous involvement in a Web3/crypto marketing agency or startup.
- Fluent proficiency in both Czech and Slovak languages.
- Strong analytical capabilities, translating insights into actionable strategies.
Would You Benefit From Binance?
- Work with a leading blockchain ecosystem shaping the future of the industry.
- Collaborate with talented professionals in a global, user-centric organization with a flat structure.
- Engage in challenging, dynamic projects with autonomy in an innovative setting.
- Grow your career through results-driven work, continuous learning opportunities, and support for advancement.
- Receive a competitive salary with accompanying company benefits.
- Enjoy the flexibility of a work-from-home arrangement based on the team's work nature.
Binance is dedicated to promoting diversity and equal employment opportunities within our organization, recognizing that a varied workforce is fundamental to our achievements.
By applying for this position, you acknowledge that you have reviewed and agreed to our Candidate Privacy Notice.
Please be aware that while we may utilize artificial intelligence (AI) tools in parts of the recruitment process, such as application screening and resume analysis, human judgment remains paramount in making final hiring choices. For further information on data processing procedures, feel free to reach out to us.
