Global Marketing Manager

Mission Statement: Empowering the Future of Internet and Enabling a Fair and Rewarding Internet of Things

MachineFi Lab is seeking individuals who are passionate about marketing and its ability to drive change within an organization. As a creative thinker and results-driven individual, you will lead the marketing team from initial research to strategic planning, creative development to execution, and continuous improvement through analytics. You will thrive in a dynamic environment and inspire the team to consistently deliver their best work. Additionally, you will play a leadership role within the company, advocating for marketing and showcasing its achievements to the wider organization.

In this role, you will serve as the leader in data and analytics, prioritizing performance and leveraging real-time insights to optimize our marketing approach. With a strategic mindset, you will foster strong relationships with the IoTeX development community, deeply understanding their needs and advocating on their behalf within the Foundation. You will also envision and execute a long-term strategy for enhancing the developer experience over the next several years. Education, documentation, and grant evaluation for developers will be key responsibilities, which encompass community building, advocacy, and technical aspects.

Key Responsibilities:

• Build strong connections between IoTeX Foundation and developers within the IoTeX ecosystem.
• Advocate for developers and understand their perspectives and needs within Foundation activities.
• Collaborate with core development teams and ecosystem builders to enhance the developer experience.
• Formulate a forward-looking strategy for the future of IoTeX developer experience.
• Create educational materials and documentation to support developer success.
• Evaluate and scope developer grants, providing guidance to grantees.
• Engage in community building, advocacy, and technical tasks as needed.

Qualifications for Success:

• Minimum of 5 years of experience in marketing, communication, or web3 industries.
• Bachelor's degree.
• In-depth knowledge of traditional and emerging marketing channels.
• Excellent communication skills with the ability to think creatively and innovate.
• Proficiency in budget management.
• Strong judgment and discretion derived from years of experience.
• Analytical skills to identify trends and challenges.
• Familiarity with the latest trends and technologies in graphic and web design.
• Creative mindset and ability to produce original content that engages the audience.
• Strong leadership qualities and ability to collaborate effectively.
• Team player mindset.

About MachineFi and Our Culture:

MachineFi Lab is the core developer for IoTeX, a leading tech provider for Decentralized Physical Infrastructure Networks (DePIN). We are at the forefront of a rapidly growing Web3 category that will revolutionize the economy with smart devices and sensors, estimated to be worth trillions of dollars. Our team of diligent research scientists and engineers developed W3bstream, the world's first decentralized off-chain compute framework for smart devices and real-world data. Through our advanced middleware and tools, we create opportunities for businesses to connect Web2 and Web3, with real-world activity confirmed by user-owned smart devices. Our Proof-of-Anything technology unlocks data sets in various sectors such as location, activity, and humanity.

At MachineFi Lab, we pride ourselves on our user-friendly tools that enable scenarios like play-and-earn, walk-and-earn, and sleep-and-earn, as well as community-owned machine networks for smart cities and public utilities. With support from prominent venture capitalists like Samsung Next, Jump Crypto, and Draper Dragon, we are driving the convergence of the metaverse and the real world. Join us in transforming the future of the internet and embracing the potential of Web3 technologies.