Product Marketing Manager

Status
Canada +2
Full time
Remote
Compensation is not specified
Role
Product Marketing Manager
Description

We are seeking a dynamic individual to join our team as a Product Marketing Manager. In this role, you will collaborate closely with our founders to drive the growth and positioning of our innovative platform. Your strategic thinking and creative input will be instrumental in shaping the future success of Toku's products.

Key Responsibilities:

  • Develop strategic go-to-market initiatives in partnership with the founders to elevate the visibility of Toku's products globally.

  • Create compelling product positioning and messaging that sets Toku apart and aligns with our visionary outlook.

  • Generate marketing materials such as decks, datasheets, case studies, blogs, and ad copies that uphold our brand identity and resonate with target audiences.

  • Conduct market research and competitive analysis to stay informed on industry trends and customer preferences, using these insights to guide product development and marketing strategies.

  • Produce high-quality content for various marketing channels and oversee the content calendar to ensure timely delivery.

  • Monitor and analyze the performance of marketing campaigns, adjusting strategies based on data-driven findings.

Qualifications:

  • Bachelor’s degree in Marketing, Business, or a related field.
  • 3-5 years of experience in product marketing within the SaaS or FinTech industries.
  • Demonstrated success in B2B product launches and marketing.
  • Proficiency in creating scalable marketing content.
  • Strong communication skills and ability to excel in a fast-paced environment.

Compensation & Benefits:

  • Embrace a remote-first work culture.
  • Enjoy flexible working hours.
  • Receive a competitive salary and benefits package.
  • Participate in our equity program.
  • Provided with an Apple laptop for work purposes.
Skills Required
Avatar
Toku
Company size
Not specified
Location
United States
Description
We look for people who have (or are intentional about getting) experience working in an early-stage startup where priorities may shift quickly and the role may go beyond what is in the job description, and who are excited about having an influence over product development and company’s growth trajectory.
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