ASO & GTM Lead (Go-To-Market)
Status
Taipei, Taiwan
Full time
Hybrid
Compensation is not specified
Role
Product Marketer
Description
We are in search of an experienced ASO & GTM Lead to drive our go-to-market strategies and optimize our app store presence to enhance user acquisition. The ideal candidate should have a solid background in user acquisition, localization tactics, and app store optimization methods. This role necessitates a profound comprehension of both organic and non-organic digital marketing channels to effectively introduce and expand our apps in diverse markets.
Responsibilities
ASO (App Store Optimisation) Strategy Development:
Devise and implement comprehensive ASO strategies to boost app visibility and rankings globally.
Conduct keyword research, competitor analysis, and market trend studies to enhance app metadata for better search discoverability.
Introduce localization strategies to customize app content for various markets and languages to drive higher engagement and downloads.
GTM Planning and Execution:
Take charge of go-to-market planning and execution for new app launches in different markets.
Collaborate with local teams and agencies to create tailored marketing content and campaigns.
Utilize a mix of organic and non-organic marketing channels to amplify user acquisition and boost app downloads.
User Acquisition Optimization:
Implement strategies for optimizing landing pages to elevate user acquisition conversion rates.
Analyze app store data and user feedback to continuously enhance user acquisition strategies.
Identify growth opportunities for user acquisition in coordination with internal teams and external partners.
Performance Monitoring and Reporting:
Monitor and analyze key performance metrics related to ASO and user acquisition endeavors.
Produce regular reports to evaluate strategy effectiveness and suggest improvements.
Keep abreast of industry trends and best practices to uphold a competitive edge in the market.
Requirements
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 5-10 years of experience in user acquisition, digital marketing, or app marketing roles.
- Demonstrated success in improving app rankings and enhancing user acquisition through ASO strategies.
- Proficiency in localization strategies and optimizing app content for global markets.
- Comprehensive understanding of organic and non-organic digital marketing channels, including SEO, SEM, social media, and influencer marketing.
- Strong analytical skills with the ability to interpret data and drive data-informed decisions.
- Proven experience in cross-functional collaboration with internal teams and external agencies.
- Excellent communication and project management abilities.
- Creative thinking and effective problem-solving skills.
- Hands-on leadership approach.
Benefits
- Competitive salary.
- Comprehensive medical insurance package with extended coverage for dependents.
- Generous annual leave entitlement including birthday and work anniversary leave.
- Flexibility in work hours and hybrid or remote work setup.
- Internal mobility program for career advancement opportunities.
- Work perks including the provision of a crypto.com Visa card.
- Benefits packages vary based on regional requirements.
About Crypto.com
Established in 2016, Crypto.com serves over 80 million customers and stands as the world's fastest-growing global cryptocurrency platform, with a vision of promoting Cryptocurrency in Every Wallet™. Committed to security, privacy, and compliance, Crypto.com aims to accelerate cryptocurrency adoption through innovation, empowering the next generation of innovators to build a fairer digital ecosystem.
Note: Personal data provided by applicants will solely be used for recruitment purposes.
Skills Required
Сrypto.com
Website
Сrypto.comCompany size
Not specified
Location
United States
Description
Not specified
Status
Bitget
Relationship Manager (Remote)
Istanbul, Türkiye
Istanbul, Türkiye
Full time
Remote
About us
Bitget is one of the world's leading digital assets ecosystems. With over 120 million registered users, Bitget has one of the most comprehensive suites of blockchain products and services available via bitget.com.
Our mission is to support the growth of the digital assets industry and we believe it represents the future of finance. What we do empowers the future of finance by ensuring secure, efficient and smart digital transactions.
We are one of the fastest growing companies in the digital asset sector. If you are looking for cutting-edge work, where you will have opportunities to develop your career among peers who are experts in their field, and you believe in the future of crypto currency, then look no further than Bitget!
What you'll do
Provide personalised and courteous service to VIP customers, acting as their primary point of contact and resolving any queries, issues or requests in a timely and efficient manner.
Research user activities and behaviours to identify potential high value customers with characteristics and patterns of VIP potential.
Analyse reports on customer experience, trends and markets
Conceptualise, plan and execute campaigns in close collaboration with various departments.
Understand our VIP customers and what you can do to ensure the best content is delivered.
What you'll need
Previous experience in VIP Operations or similar role (+5 years).
In-depth understanding of the role of the VIP and marketing departments in the organisation.
Proficient in English
Proficient in Turkish
High sensitivity to data and can effectively analyse user behaviour and preferences based on data.
Why Bitget?
Bitget is the world's leading web 3 platform for copy trading and one of the world's largest and most respected exchanges
We are a global company with staff members from over 50 different countries and regions
We are growing and looking for world-class ambitious talents to help us continue this journey
We have a streamlined structure that empowers employees to work efficiently, delivering the best results in a short timeframe
We offer competitive salaries and benefits
Blockchain technology and digital assets have the potential to change finance in a way no other technology can - be part of it!
Bitget is one of the world's leading digital assets ecosystems. With over 120 million registered users, Bitget has one of the most comprehensive suites of blockchain products and services available via bitget.com.
Our mission is to support the growth of the digital assets industry and we believe it represents the future of finance. What we do empowers the future of finance by ensuring secure, efficient and smart digital transactions.
We are one of the fastest growing companies in the digital asset sector. If you are looking for cutting-edge work, where you will have opportunities to develop your career among peers who are experts in their field, and you believe in the future of crypto currency, then look no further than Bitget!
What you'll do
Provide personalised and courteous service to VIP customers, acting as their primary point of contact and resolving any queries, issues or requests in a timely and efficient manner.
Research user activities and behaviours to identify potential high value customers with characteristics and patterns of VIP potential.
Analyse reports on customer experience, trends and markets
Conceptualise, plan and execute campaigns in close collaboration with various departments.
Understand our VIP customers and what you can do to ensure the best content is delivered.
What you'll need
Previous experience in VIP Operations or similar role (+5 years).
In-depth understanding of the role of the VIP and marketing departments in the organisation.
Proficient in English
Proficient in Turkish
High sensitivity to data and can effectively analyse user behaviour and preferences based on data.
Why Bitget?
Bitget is the world's leading web 3 platform for copy trading and one of the world's largest and most respected exchanges
We are a global company with staff members from over 50 different countries and regions
We are growing and looking for world-class ambitious talents to help us continue this journey
We have a streamlined structure that empowers employees to work efficiently, delivering the best results in a short timeframe
We offer competitive salaries and benefits
Blockchain technology and digital assets have the potential to change finance in a way no other technology can - be part of it!
Bitget
Influencer and Affiliate Marketing Specialist (Remote)
Full time
Remote
About us Bitget is one of the world's leading digital assets ecosystems. With over 120 million registered users, Bitget has one of the most comprehensive suites of blockchain products and services available via bitget.com. Our mission is to support the growth of the digital assets industry and we believe it represents the future of finance. What we do empowers the future of finance by ensuring secure, efficient and smart digital transactions. We are one of the fastest growing companies in the digital asset sector. If you are looking for cutting-edge work, where you will have opportunities to develop your career among peers who are experts in their field, and you believe in the future of digital currency, then look no further than Bitget! What you'll do Identify and establish partnerships with local KOLs, influencers, communities, and relevant projects to enhance the company’s presence in the local market and drive user acquisition and trading volume growth.Maintain strong, long-term relationships with KOLs and marketing partners to ensure sustainable collaboration.Oversee the implementation and performance of KOL marketing initiatives; track, analyze, and optimize results to maximize ROI and channel efficiency.Stay up-to-date with local industry trends, competitor strategies, and market dynamics, and take appropriate actions accordingly. What you'll need Diploma or Bachelor's degree in Business, Marketing, or a related field.Minimum of 2–3 years of relevant experience in a similar industry.Strong interpersonal skills with a proven ability to build and maintain professional relationships.Deep understanding of affiliate and influencer marketing within the industry.Excellent verbal and written communication skills.Fluency in English is required.Able to perform well under pressure with strong execution capabilities. Why Bitget? Bitget is the world's leading web 3 platform for copy trading and one of the world's largest and most respected exchangesWe are a global company with staff members from over 50 different countries and regionsWe are growing and looking for world-class ambitious talents to help us continue this journeyWe have a streamlined structure that empowers employees to work efficiently, delivering the best results in a short timeframeWe offer competitive salaries and benefitsBlockchain technology and digital assets have the potential to change finance in a way no other technology can - be part of it!
bitcastle .
KOL Business Development Manager (Crypto, Japanese Speaking)
Delhi, India
Delhi, India
Full time
Remote
About the Company
Bitcastle is a cryptocurrency exchange platform which aims to create a new age of exchange where everyone can use it safely and have fun. As we expand and take a more active approach to global expansion, bitcastle is looking to hire a Full-Time KOL Business Development to join our team.
About the Role
We are seeking a dynamic and results-driven KOL Business Development Manager (Japanese Speaking) to drive user growth and enhance brand visibility for our exchange. In this role, you will be responsible for identifying, engaging, and nurturing relationships with local KOLs, influencers, communities, projects, and strategic partners to promote our platform.
- Identify and build relationships with local KOLs/influencers/, communities, projects, and other potential partners to promote the exchange in order to achieve user growth.
- As a representative of the exchange, to build and maintain a good relationship with KOLs and marketing channels to achieve long-term partnership
- Be responsible for the execution and performance of KOL marketing strategy, track and analyze results, and make adjustments to ensure optimal performance and maximum ROI.
- Stay updated with local industry developments trends, conduct market research and create strategies when required
- Attend events as a representative of the exchange when required, expand network and bring in more leads for the exchange
Requirements:
- Business level Japanese proficiency
- Experience in managing a team or managerial experience
- Experience as KOL BD in similar companies/markets
- Understanding of cryptocurrency
- Fluent in English
Bitcastle is a cryptocurrency exchange platform which aims to create a new age of exchange where everyone can use it safely and have fun. As we expand and take a more active approach to global expansion, bitcastle is looking to hire a Full-Time KOL Business Development to join our team.
About the Role
We are seeking a dynamic and results-driven KOL Business Development Manager (Japanese Speaking) to drive user growth and enhance brand visibility for our exchange. In this role, you will be responsible for identifying, engaging, and nurturing relationships with local KOLs, influencers, communities, projects, and strategic partners to promote our platform.
- Identify and build relationships with local KOLs/influencers/, communities, projects, and other potential partners to promote the exchange in order to achieve user growth.
- As a representative of the exchange, to build and maintain a good relationship with KOLs and marketing channels to achieve long-term partnership
- Be responsible for the execution and performance of KOL marketing strategy, track and analyze results, and make adjustments to ensure optimal performance and maximum ROI.
- Stay updated with local industry developments trends, conduct market research and create strategies when required
- Attend events as a representative of the exchange when required, expand network and bring in more leads for the exchange
Requirements:
- Business level Japanese proficiency
- Experience in managing a team or managerial experience
- Experience as KOL BD in similar companies/markets
- Understanding of cryptocurrency
- Fluent in English
bitcastle .
Listing Business Development Manager (Crypto, Japanese Speaking)
Delhi, India
Delhi, India
Full time
Remote
About the Company:
Bitcastle is a cryptocurrency exchange platform which aims to create a new age of exchange where everyone can use it safely and have fun. As we expand and take a more active approach to global expansion, bitcastle is looking to hire a Full-Time Listing Business Development to drive growth by leading end-to-end sales initiatives and strategic collaborations in the blockchain and crypto sector, while coordinating cross-functional teams and staying ahead of market trends through continuous research and industry engagement.
About the Role:
- Identify new business opportunities, expand and execute strategic partnerships
- Look for new listing sales opportunities in Blockchain and crypto space
- Manage the listing sales pipeline, from researching, sourcing, contacting, negotiating, converting and following up with clients
- Liase and coordinate with marketing, product, customer support and operations teams to ensure smooth delivery of products
- Assess and monitor key indicators of cryptocurrency projects and evaluating the effectiveness of partnership and campaign initiatives
- Monitor market trends and conducting R&D in the cryptocurrency market
- Participate in overseas exhibitions and events as required and network with potential business partners
Requirements:
Business level Japanese proficiency
Minimum 1 year of BD/sales experience in crypto/blockchain space
Familiar with cryptocurrency or blockchain technology
Experience in managing a team
Experience in crypto coins listing or general business development experience in the crypto industry
Capabilities of develop global customer relationships independently
Good relationship with team and cross functional communication skill
Ideal Candidate:
Have a good sense of cooperation and working with a team
Able to act independently and proactively
Experience in customer negotiation
Bitcastle is a cryptocurrency exchange platform which aims to create a new age of exchange where everyone can use it safely and have fun. As we expand and take a more active approach to global expansion, bitcastle is looking to hire a Full-Time Listing Business Development to drive growth by leading end-to-end sales initiatives and strategic collaborations in the blockchain and crypto sector, while coordinating cross-functional teams and staying ahead of market trends through continuous research and industry engagement.
About the Role:
- Identify new business opportunities, expand and execute strategic partnerships
- Look for new listing sales opportunities in Blockchain and crypto space
- Manage the listing sales pipeline, from researching, sourcing, contacting, negotiating, converting and following up with clients
- Liase and coordinate with marketing, product, customer support and operations teams to ensure smooth delivery of products
- Assess and monitor key indicators of cryptocurrency projects and evaluating the effectiveness of partnership and campaign initiatives
- Monitor market trends and conducting R&D in the cryptocurrency market
- Participate in overseas exhibitions and events as required and network with potential business partners
Requirements:
Business level Japanese proficiency
Minimum 1 year of BD/sales experience in crypto/blockchain space
Familiar with cryptocurrency or blockchain technology
Experience in managing a team
Experience in crypto coins listing or general business development experience in the crypto industry
Capabilities of develop global customer relationships independently
Good relationship with team and cross functional communication skill
Ideal Candidate:
Have a good sense of cooperation and working with a team
Able to act independently and proactively
Experience in customer negotiation
bitcastle .
Listing Business Development
City Of Manila, Philippines
City Of Manila, Philippines
Full time
Remote
About the Company:
Bitcastle is a cryptocurrency exchange platform which aims to create a new age of exchange where everyone can use it safely and have fun. As we expand and take a more active approach to global expansion, bitcastle is looking to hire a Full-Time Listing Business Development to drive growth by leading end-to-end sales initiatives and strategic collaborations in the blockchain and crypto sector, while coordinating cross-functional teams and staying ahead of market trends through continuous research and industry engagement.
About the Role:
- Identify new business opportunities, expand and execute strategic partnerships
- Look for new listing sales opportunities in Blockchain and crypto space
- Manage the listing sales pipeline, from researching, sourcing, contacting, negotiating, converting and following up with clients
- Liase and coordinate with marketing, product, customer support and operations teams to ensure smooth delivery of products
- Assess and monitor key indicators of cryptocurrency projects and evaluating the effectiveness of partnership and campaign initiatives
- Monitor market trends and conducting R&D in the cryptocurrency market
- Participate in overseas exhibitions and events as required and network with potential business partners
Requirements:
- Business level English
- Minimum 1 year of BD/sales experience in crypto/blockchain space
- Familiar with cryptocurrency or blockchain technology
- Capabilities of develop global customer relationships independently
- Good relationship with team and cross functional communication skill
- Fast learner, hard worker and team player
Ideal Candidate:
- Have a good sense of cooperation and working with a team
-Able to act independently and proactively
- Experience in customer negotiation
- Business level Japanese
Bitcastle is a cryptocurrency exchange platform which aims to create a new age of exchange where everyone can use it safely and have fun. As we expand and take a more active approach to global expansion, bitcastle is looking to hire a Full-Time Listing Business Development to drive growth by leading end-to-end sales initiatives and strategic collaborations in the blockchain and crypto sector, while coordinating cross-functional teams and staying ahead of market trends through continuous research and industry engagement.
About the Role:
- Identify new business opportunities, expand and execute strategic partnerships
- Look for new listing sales opportunities in Blockchain and crypto space
- Manage the listing sales pipeline, from researching, sourcing, contacting, negotiating, converting and following up with clients
- Liase and coordinate with marketing, product, customer support and operations teams to ensure smooth delivery of products
- Assess and monitor key indicators of cryptocurrency projects and evaluating the effectiveness of partnership and campaign initiatives
- Monitor market trends and conducting R&D in the cryptocurrency market
- Participate in overseas exhibitions and events as required and network with potential business partners
Requirements:
- Business level English
- Minimum 1 year of BD/sales experience in crypto/blockchain space
- Familiar with cryptocurrency or blockchain technology
- Capabilities of develop global customer relationships independently
- Good relationship with team and cross functional communication skill
- Fast learner, hard worker and team player
Ideal Candidate:
- Have a good sense of cooperation and working with a team
-Able to act independently and proactively
- Experience in customer negotiation
- Business level Japanese